At a Glance
- Tasks: Enhance digital experiences for users and stakeholders at the University of Sheffield.
- Company: Join a world-class university with a diverse and inclusive culture.
- Benefits: Enjoy competitive salary, generous leave, flexible working, and retail discounts.
- Other info: Opportunities for personal development and a supportive work environment.
- Why this job: Make a real impact on digital innovation and user experience in higher education.
- Qualifications: Degree in Communications/Marketing or related field; strong digital skills required.
The predicted salary is between 32080 - 36636 £ per year.
The University of Sheffield is a remarkable place to work. Our people are at the heart of everything we do. Their diverse backgrounds, abilities and beliefs make Sheffield a world-class university. We offer a fantastic range of benefits including a highly competitive annual leave entitlement, a generous pensions scheme, flexible working opportunities, a commitment to your development and wellbeing, a wide range of retail discounts, and much more.
Overview
The Digital Experience team works to continuously improve the experience of users, stakeholders and colleagues across digital platforms and services at the University of Sheffield. We are a team of specialists with a focus on insight-led strategy, innovative solutions and user-centric design. We work with colleagues to design, deliver and optimise platforms and initiatives that support the University of Sheffield’s strategic priorities while putting our users first.
Main duties and responsibilities:
- Support the delivery of a Digital Experience Roadmap that aligns with the University’s overarching strategic plan.
- Continuously improve the overall experience of users, stakeholders and colleagues by developing, managing and contributing to key digital products, channels and services.
- Support the delivery of key digital projects and initiatives in support of University of Sheffield strategic priorities.
- Collaborate with colleagues in Marketing to ensure all digital experience projects are correctly applying the University of Sheffield brand.
- Contribute to the development of a new digital design system for digital projects and initiatives.
- Support efforts to pilot the use of new technologies and deliver innovative solutions, including tools like Google Gemini and NotebookLM.
- Work with the Digital Experience Manager to manage and maintain the configuration of key digital tools like GA4, Google Tag Manager and Civic.
- Create analytics and insights reports and dashboards in GA4 and Google Data Studio.
- Create training materials to support the development of digital skills and awareness/understanding of new technologies across the service.
Person Specification
Our diverse community of staff and students recognises the unique abilities, backgrounds, and beliefs of all. We foster a culture where everyone feels they belong and is respected. Even if your past experience doesn't match perfectly with this role's criteria, your contribution is valuable, and we encourage you to apply.
- Good honours degree in Communications/Marketing/Business or a related subject or equivalent experience.
- Strong knowledge of digital experience techniques and platforms, including SEO, SEM, social media marketing, email marketing, content marketing, and analytics.
- Experience in digital tools and systems, preferably in the higher education sector or a related field.
- Excellent analytical skills with the ability to interpret data and generate insights for continuous improvement.
- Experience using tools like GA4, Clarity, GTM, Google Data Studio to design and deliver clear and coherent analytics and insights reports and dashboards.
- Experience using AI platforms like Gemini and NotebookLM in creative, innovative and responsible ways.
- Creative thinking and the ability to generate innovative ideas for engaging digital experiences for prospective students, current students, staff and stakeholders.
- Enthusiasm for staying updated with the latest industry trends, techniques, and developments.
Further Information
- Grade: 6
- Salary: £32,080 - £36,636 per annum with potential to progress to £39,906 per annum through sustained exceptional contribution.
- Work arrangement: Full-time
- Line manager: Digital Experience Manager
We are a Disability Confident Employer. If you have a disability and meet the essential criteria for this job you will be invited to take part in the next stage of the selection process.
Digital Experience Officer in Sheffield employer: Dunhillmedical
The University of Sheffield is an exceptional employer, offering a vibrant academic environment where innovation in teaching and research thrives. With a strong commitment to employee development, you will have access to numerous growth opportunities, collaborative projects, and a supportive community that values inclusivity and excellence in education. Located in a dynamic city known for its rich culture and student-friendly atmosphere, this role as a Lecturer in Business Analytics promises not only professional fulfilment but also a rewarding lifestyle.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Experience Officer in Sheffield
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Dunhillmedical and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Dunhillmedical are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Dunhillmedical on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Dunhillmedical. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Experience Officer in Sheffield
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Dunhillmedical. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Dunhillmedical:Show us that you’ve done your homework! In your application, briefly mention what you admire about Dunhillmedical’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Dunhillmedical
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Dunhillmedical will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Dunhillmedical, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
