At a Glance
- Tasks: Lead a team to create amazing customer experiences and boost store performance.
- Company: Dunelm, a homeware retailer dedicated to making customers feel at home.
- Benefits: Great benefits, opportunities for growth, and a supportive team environment.
- Other info: Join a dynamic team with diverse opportunities and a culture that values everyone.
- Why this job: Be the friendly face of our store and make a real impact in your community.
- Qualifications: Natural leadership skills, customer-focused mindset, and a passion for coaching others.
The predicted salary is between 30000 - 40000 £ per year.
At Dunelm, we’re all about helping people feel truly at home—now and for generations to come. We’re looking for a Store Coach Designate to cover stores around the Stoke Region. Someone who’s got a head for operations, a heart for people, and a passion for creating brilliant customer experiences—no matter how or where our customers choose to shop. It’s a hands‑on role where your attention to detail will make life easier – not just for customers, but for your team too. You’ll be helping people find what they need, when they need it, and making sure the store feels as good behind the scenes as it does out front.
We’re all about the customer – making them feel welcome and helping them find the perfect pieces for their home (and maybe a few they didn’t even know they needed!). We’re fast and friendly, and no two days are ever the same. There’s always someone new to meet, something new to learn, and plenty of chances to make a real difference. Our friendly, helpful teams make all the difference, so we make sure they’re well looked after with great benefits and loads of opportunities to grow.
What you’ll be doing:
- Customer Acquisition: You'll be the friendly face behind growing our local presence—whether that’s boosting our Facebook followers, encouraging e‑receipts, or finding smart ways to bring new customers through the door (and keep them coming back).
- Customer Obsession: You’ll coach and empower our Hosts to deliver a seamless, multi‑channel shopping experience—from mobile point‑of‑sale to virtual consultations. You’ll champion Customer First mindset, helping the team deliver consistently great service and strong NPS results.
- Trading Mindset: You’ll spot opportunities, act fast, and make sure our store is always looking its best. Working closely with your Deputy Manager and Team Leaders, you’ll bring campaigns to life and keep standards sky‑high.
- Process & Compliance: From click & collect to stock loss prevention, you’ll keep things running smoothly and safely. You’ll take ownership of compliance, health & safety, and audit standards—because a well‑run store is a happy store.
- Empower the Team: You’ll inspire your leadership team to think like owners and act with purpose. You’ll nurture talent, build succession plans, and work with your Regional Coach and People Lead to help your team grow and thrive.
What we’ll look for in you:
- A natural leader – You know how to bring out the best in others and lead with empathy, not ego.
- Customer‑obsessed – You genuinely care about making every shopping experience feel personal, easy, and enjoyable.
- A great coach – You love helping others grow, and you’re not afraid to roll up your sleeves and lead by example.
- Commercially curious – You spot opportunities, act on them, and always have one eye on what’s next.
- Process‑savvy – You’re organised, detail‑focused, and know how to keep things running smoothly behind the scenes.
- Community‑minded – You see the value in local connections and love finding ways to make your store part of something bigger.
- A culture ad – You bring something new to the table and help us build a team that’s as diverse and dynamic as the customers we serve.
Store Manager - Designate in Stoke-on-Trent employer: Dunelm
At Dunelm, we pride ourselves on creating a welcoming and supportive work environment where our employees can thrive. As a Store Manager - Designate in the Stoke Region, you'll enjoy a hands-on role that not only allows you to lead a passionate team but also offers numerous opportunities for personal and professional growth. With a strong focus on employee well-being, competitive benefits, and a culture that values community connections, Dunelm is an excellent employer for those looking to make a meaningful impact in retail.
StudySmarter Expert Advice🤫
We think this is how you could land Store Manager - Designate in Stoke-on-Trent
✨Tip Number 1
Get to know the company culture before your interview. Check out Dunelm's social media and website to see how they engage with customers and their community. This will help you connect your values with theirs during the chat.
✨Tip Number 2
Practice your customer service scenarios! Think about how you would handle different situations in-store, like a tricky customer or a stock issue. Being prepared will show that you're ready to jump in and make a difference.
✨Tip Number 3
Network like a pro! Reach out to current or former Dunelm employees on LinkedIn. They can give you insider tips on what it’s really like to work there and might even put in a good word for you.
✨Tip Number 4
Don’t forget to follow up after your interview! A quick thank-you email can go a long way in showing your enthusiasm for the role. Plus, it keeps you fresh in their minds as they make their decision.
We think you need these skills to ace Store Manager - Designate in Stoke-on-Trent
Some tips for your application 🫡
Show Your Passion for Home:When you're writing your application, let your love for creating great customer experiences shine through. We want to see how you can help our customers feel at home, so share any relevant experiences that highlight your passion for the retail environment.
Be a Natural Leader:We’re looking for someone who can inspire and empower their team. In your application, mention any leadership roles you've had and how you’ve helped others grow. Show us that you lead with empathy and have a knack for bringing out the best in people.
Highlight Your Organisational Skills:As a Store Manager Designate, keeping things running smoothly is key. Make sure to include examples of how you've managed operations or improved processes in previous roles. We love detail-oriented candidates who can keep everything on track!
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and get to know you better. Plus, it shows you’re serious about joining our team at Dunelm!
How to prepare for a job interview at Dunelm
✨Know the Company Inside Out
Before your interview, take some time to really understand Dunelm's mission and values. Familiarise yourself with their customer-first approach and how they create a welcoming environment. This will help you align your answers with what they stand for and show that you're genuinely interested in being part of their team.
✨Showcase Your Leadership Skills
As a Store Manager Designate, you'll need to demonstrate your ability to lead and inspire a team. Prepare examples from your past experiences where you've successfully coached others or improved team performance. Highlight your empathetic leadership style and how it has positively impacted your previous teams.
✨Emphasise Customer Obsession
Dunelm is all about creating brilliant customer experiences, so be ready to discuss how you've gone above and beyond for customers in the past. Share specific stories that illustrate your commitment to customer service and how you’ve helped improve customer satisfaction in previous roles.
✨Be Ready to Discuss Operational Excellence
Since this role involves a lot of operational responsibilities, brush up on your knowledge of store processes and compliance standards. Be prepared to talk about how you've maintained high standards in previous positions and how you would ensure smooth operations at Dunelm. Showing that you can keep things running efficiently will set you apart.
