At a Glance
- Tasks: Lead EMEA marketing strategies and collaborate with global teams for impactful campaigns.
- Company: Join Duetto, a leading SaaS provider in the hospitality industry.
- Benefits: Competitive salary, flexible work options, and opportunities for professional growth.
- Why this job: Make a real impact in the travel industry while driving innovative marketing initiatives.
- Qualifications: 6+ years in B2B SaaS marketing, preferably in hospitality; strong project management skills.
- Other info: Dynamic team environment with a focus on creativity and collaboration.
The predicted salary is between 36000 - 60000 Β£ per year.
Duetto is seeking an experienced Senior Marketing Manager to support our go-to-market activities in the EMEA region. Own and lead the EMEA marketing plan in collaboration with Sales, the Growth Marketing team, and other key stakeholders. Lead the strategic execution of the EMEA marketing plan, partnering cross-functionally with global teams in events, digital, content, and creative to ensure seamless delivery of high-impact, integrated marketing programs.
Oversee the strategy, promotion, and execution of all owned and third-party events in the EMEA region, ensuring alignment with regional goals and measurable business impact. Act as the senior marketing lead for the EMEA sales organization, ensuring tight alignment between marketing initiatives and regional revenue goals. Take control of the marketing mix within the region to blend leading-edge technology and go-to-market knowledge and expertise to craft compelling digital journeys, effective and highly targeted paid campaigns alongside high-impact field marketing initiatives.
Own ongoing communication with EMEA sales leaders and teams, delivering clear visibility into marketing campaigns, performance metrics, and pipeline impact. Develop and operationalize scalable processes for repeatable sales and marketing initiatives such as webinars, customer events, and ABM campaigns, driving efficiency and consistency across the region. Establish and track campaign success metrics and evaluate marketing performance based on outcomes and pre-set KPIs against all marketing activities. Work across the team to gain a mastery of our target markets and lead the qualification criteria. Translate global marketing initiatives into projects that are relevant to EMEA markets.
About You
- 6+ years of experience in B2B SaaS software field marketing or a transferable marketing area.
- Experience in the hotel/hospitality industry is highly preferred.
- Experience in a range of marketing disciplines and delivery channels, including digital, design, social, partner, customer, product, and events.
- Desirable: Experience with our marketing tech stack, including: Hubspot, Salesforce, Demandbase, and Asana.
- Expert project and budget management capabilities.
- Analytical and strategic with the ability to deliver localised marketing plans by region.
- Creative both in concepts and ideas, and in approach to business and project management.
- Highly organized - if you love to keep things organized, this is the job for you!
- Excellent written and verbal communication skills.
- Solid track record of being able to manage communications across multiple stakeholders and at various levels in an organization.
- Team Player: You are highly collaborative and can lead across functions and in matrixed organizations.
- Creativity: You thrive in an environment without a set playbook and are excited to build a scalable, high-impact marketing program.
- You love the travel industry - hospitality is in your DNA.
Language skills: English required, French, Spanish, German or Italian desirable.
About Duetto
Duetto delivers a suite of SaaS cloud-native applications for hospitality businesses to optimize every booking opportunity for greater revenue impact. Our Revenue & Profit Operating System brings together pricing, forecasting, reporting, group optimization, and profitability in one platform β helping the world's most innovative hotels move faster, think smarter, and grow stronger.
Interested in building your career at Duetto Research? Get future opportunities sent straight to your email.
Senior Marketing Manager, EMEA in London employer: Duetto Research
Contact Detail:
Duetto Research Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land Senior Marketing Manager, EMEA in London
β¨Network Like a Pro
Get out there and connect with people in the industry! Attend events, webinars, or even local meetups. The more you engage with others, the better your chances of landing that Senior Marketing Manager role.
β¨Show Off Your Skills
When you get the chance to chat with potential employers, donβt hold back! Share specific examples of your past successes in B2B SaaS marketing and how youβve driven results. We want to see your creativity and strategic thinking in action!
β¨Tailor Your Approach
Make sure youβre aligning your discussions with the companyβs goals. Research Duettoβs marketing strategies and think about how your experience can enhance their EMEA initiatives. This shows youβre not just another candidate; youβre the right fit!
β¨Follow Up Like a Boss
After interviews or networking events, send a quick thank-you note. Mention something specific from your conversation to remind them of your chat. It keeps you top of mind and shows youβre genuinely interested in the role at Duetto!
We think you need these skills to ace Senior Marketing Manager, EMEA in London
Some tips for your application π«‘
Tailor Your CV: Make sure your CV is tailored to the Senior Marketing Manager role. Highlight your experience in B2B SaaS and the hotel industry, and donβt forget to showcase your project management skills. We want to see how you can bring your unique flair to our marketing strategies!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about the hospitality industry and how your skills align with our goals at Duetto. Be sure to mention any relevant marketing tech stack experience too β we love that stuff!
Showcase Your Achievements: When detailing your past roles, focus on measurable achievements. Did you increase campaign performance or drive revenue growth? We want to see those numbers! This helps us understand the impact you've made in previous positions.
Apply Through Our Website: We encourage you to apply directly through our website. Itβs the best way for us to receive your application and ensures youβre considered for the role. Plus, it shows us youβre keen on joining the Duetto team!
How to prepare for a job interview at Duetto Research
β¨Know Your Marketing Metrics
Before the interview, brush up on key marketing metrics and KPIs relevant to the EMEA region. Be ready to discuss how you've tracked and evaluated campaign success in your previous roles, as this will show your analytical skills and strategic mindset.
β¨Showcase Your Cross-Functional Collaboration
Prepare examples of how you've successfully collaborated with sales, digital, and creative teams in past projects. Highlight specific instances where your teamwork led to successful marketing initiatives, as this role requires tight alignment across various functions.
β¨Demonstrate Your Creativity
Think of innovative marketing strategies you've implemented or ideas you have for Duetto's EMEA marketing plan. Being able to present fresh concepts will demonstrate your creativity and ability to thrive in a dynamic environment without a set playbook.
β¨Familiarise Yourself with the Tech Stack
If you have experience with Hubspot, Salesforce, Demandbase, or Asana, be prepared to discuss how you've used these tools effectively. If you're not familiar with them, do some research and think about how you would leverage similar technologies to enhance marketing efforts.