At a Glance
- Tasks: Shape market strategies and identify growth opportunities in packaging for e-commerce and industrial sectors.
- Company: Join DS Smith, a global leader in sustainable packaging solutions.
- Benefits: Enjoy competitive salary, bonuses, car allowance, and 25 days holiday.
- Other info: Hybrid working in London with a focus on diversity and inclusion.
- Why this job: Make a real impact by driving innovation in sustainable packaging solutions.
- Qualifications: Strong analytical skills and experience in automotive, logistics, or e-commerce preferred.
The predicted salary is between 60750 - 74250 £ per year.
About the Role
We're looking for a commercially minded professional who understands how supply chains work in categories like automotive, logistics, e-commerce or pharma, where customers create value, and what prevents them from achieving their growth ambitions. You will understand the critical role packaging plays in enabling efficient, resilient and sustainable supply chains, and how packaging can drive value for customers and support their growth ambitions. You will work directly with Sales and Innovation teams to shape our go-to-market strategy, strengthen customer relevance, and build DS Smith's credibility across the e-commerce and industrial sectors. Success in this role comes from understanding customers: how they operate, the challenges they face, where inefficiencies exist, and how packaging, logistics and supply chain solutions can help solve real business problems. You'll combine strategic thinking, market insight and customer understanding to identify growth opportunities for packaging solutions and related services, shape compelling value propositions and translate them into commercial action.
Key Responsibilities
- Shape market and growth strategy
- Build deep understanding of priority industries, customer needs, packaging requirements, supply chain dynamics and market trends.
- Identify growth opportunities across e-commerce and industrial sectors for packaging solutions and related services.
- Support annual business planning and strategic growth initiatives across EMEA.
- Define market priorities and target segments.
- Be the voice of the customer
- Develop a strong understanding of customer operations, challenges and decision-making processes related to packaging and supply chain performance.
- Translate customer and industry insights into actionable commercial opportunities.
- Identify unmet customer needs and emerging market trends.
- Co-lead market research, customer insight and foresight initiatives.
- Strengthen our commercial proposition
- Develop compelling customer value propositions for packaging solutions and services.
- Support sales teams with market insights, opportunity identification and customer-facing content.
- Build category, industry and competitor intelligence that helps position DS Smith as a strategic packaging partner.
- Create thought leadership that strengthens credibility with customers and influencers.
- Drive innovation and go-to-market execution
- Partner with Innovation and Product Development teams to identify opportunities that address real customer challenges through innovative packaging solutions and services.
- Help prioritise innovation pipelines based on customer desirability, market attractiveness and commercial potential.
- Ensure new packaging solutions are connected to clear customer needs and business value.
About you
We would particularly welcome candidates from:
- Automotive
- Logistics
- E-commerce
- Pharma
- Electronics
The Ideal Candidate
The best candidate will be a blend of art and science, connect data, customer needs and commercial opportunities into a clear growth story that sales teams can take to market.
Strong analytical and strategic capabilities:
- Market analysis
- Customer insights
- Commercial analytics
- Segmentation
- Business case development
- Competitive intelligence
- Strategic planning
- Packaging and supply chain pain points analysis
Ability to turn insight into influence:
- Storytelling
- Value propositions
- Customer presentations
- Thought leadership
- Commercial communication
- Stakeholder engagement
Benefits
- Competitive salary
- Discretionary bonus
- Car allowance
- 25 days holiday plus bank holidays
- Private Medical Insurance
- Pension scheme, life assurance and income protection
- Employee Assistance Programme
- Employee Discounts
- Cycle to work scheme
Location: UK/ London (Paddington) – hybrid
About Us
We are DS Smith, together with International Paper, we are a global leader in sustainable packaging solutions and other fibre-based products. We believe a better, more sustainable tomorrow is possible with the right people, who challenge and support one another to enact positive change. We employ more than 65,000 colleagues in North America and Europe, Middle East and Africa (EMEA), who are experts in innovation, manufacturing, design, sales, sustainability, supply chain, and much more. Together with our customers, we make the world safer and more productive, one sustainable packaging solution at a time. Become part of a world-leading organisation and do your best work with us!
To fulfil our purpose of redefining packaging for a changing world, we aim to build a diverse, motivated, and engaged workforce. Our goal is to create a culture of inclusion where everyone is treated fairly, differences are valued, and everyone has an equal opportunity to succeed. Our people come from diverse backgrounds, bring different perspectives, ideas and experiences to generate unique solutions focused on present and future sustainability challenges. We welcome all candidates to apply, even those not meeting all criteria.
Strategic Marketing Manager, E-commerce & Industrial Packaging EMEA in London employer: DS Smith
DS Smith is an excellent employer, offering a supportive work culture that prioritises safety and employee well-being in the vibrant location of Livingston, Scotland. With opportunities for personal growth and development, alongside competitive benefits such as 25 days holiday and a pension scheme, employees can thrive in a dynamic environment while contributing to meaningful production processes.
StudySmarter Expert Advice🤫
We think this is how you could land Strategic Marketing Manager, E-commerce & Industrial Packaging EMEA in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for DS Smith and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like DS Smith are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with DS Smith on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at DS Smith. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Strategic Marketing Manager, E-commerce & Industrial Packaging EMEA in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit DS Smith. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of DS Smith:Show us that you’ve done your homework! In your application, briefly mention what you admire about DS Smith’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at DS Smith
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at DS Smith will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At DS Smith, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
