At a Glance
- Tasks: Lead product strategy and catalogue management for a fast-growing e-commerce startup.
- Company: Join DROOL, a leading platform for contemporary art prints with a vibrant community.
- Benefits: Enjoy competitive salary, share options, flexible working, and wellness budget.
- Other info: Work in Shoreditch, London, with opportunities for learning and career development.
- Why this job: Make a real impact on product strategy and drive growth in a dynamic environment.
- Qualifications: 3+ years in strategy roles, strong problem-solving skills, and excellent communication.
About DROOL
DROOL is a fast‑growing e‑commerce startup that has become one of the world's leading platforms for contemporary art prints. Over the last 3 years we have seen exceptional year‑on‑year profitable revenue growth, have been featured in leading publications (GQ, Architectural Digest, Vogue), and have amassed a community of 1M+ IG followers along the way. Our growth is supported by the backing of a US VC firm with considerable domain expertise scaling startups like Ruggable, Dr Squatch and Fabletics into e‑commerce powerhouses.
Job Summary
We are looking for a commercially minded Head of Product to own our catalogue and physical product strategy end‑to‑end. You'll build the strategy, systems, and processes that determine what we bring to market, how we grow our supply, and how we reach new audiences through category expansion and exclusive IP. Your remit will cover analysing merchandising trends to shape the catalogue, identifying and converting high‑potential artists into DROOL partners, structuring artist agreements (incl. IP), determining, and finding creative ways to leverage both physical and digital product experiences to hit ambitious growth and margin targets. If you love combining data, taste and execution, and get energy from building and executing a product strategy to be used as an expansion engine, with direct impact on revenue, defensibility, and long‑term brand value, this role is for you.
Responsibilities
- Product Strategy & Roadmap
- Own the long‑term strategy for DROOL's artwork supply and catalogue architecture
- Build and execute a data‑driven portfolio strategy that balances performance, trend forecasting, margin optimisation, and brand differentiation
- Identify and convert pipeline of new artists to support catalogue expansion, reach new audiences and drive higher repeat purchase
- Determine and test opportunities to use both digital and physical products to unlock new growth (e.g., bundling, limited editions, new framing offers, etc.)
- Merchandising
- Leverage data and analytics to determine key merchandising decisions across owned and paid channels (e.g., packaging, on‑site merchandising, product selection to be featured across marketing channels) to increase AOV, conversion and repeat purchase
- Commercial Ownership
- Structure artist and/or partnership deals that maximise long‑term commercial value and margin
- Lead strategy on IP acquisition, licensing structures, exclusivity, and rights management
Requirements
- 3+ years in management consulting or similar strategy roles
- Strong problem solving and quantitative skills
- Organised and delivery focused with excellent prioritisation
- Clear communicator who can influence across teams and levels
- Learns fast in new domains and converts analysis into action
- Ambitious, curious, and comfortable with ambiguity
- Organised and delivery focused, with excellent prioritisation and project management skills
Benefits
- Competitive salary
- Share options in a high‑growth profitable start‑up
- Flexible working (3 office days per week in Shoreditch, London)
- 25 days holiday + your birthday + a duvet day + bank holidays
- Work a week from abroad
- Monthly health & wellness budget (for fitness class, gym, meditation, therapy)
- Company retreat: trip once a year
- Learning budget: for courses, books etc
- 60‑75% employee discount for you + friends & family
Seniority level: Mid‑Senior level
Employment type: Full‑time
Job function: IT Services and IT Consulting
Head of Product employer: DROOL
Join a dynamic e-commerce startup in Greater London that prioritises innovation and employee growth. With a competitive salary, flexible working arrangements, and generous employee discounts, we foster a collaborative work culture where your contributions directly impact our success. This is an exciting opportunity to lead product strategy in a fast-paced environment, ensuring your career flourishes alongside the company.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Product
✨Join Product Management Meetups
Get involved in local product management meetups or workshops. These events are perfect for meeting industry folks, sharing ideas, and staying updated on trends. Plus, you never know who might be hiring—it's a fantastic way to make connections that could lead to a job at places like DROOL!
✨Show Off Your Product Sense
Create case studies or mini-projects showcasing your product management skills, and share them on platforms like Medium or LinkedIn. This not only puts your skills on display but also boosts your visibility in the product community. Imagine how impressed the hiring team at DROOL would be by your initiative!
✨Utilise Online Communities
Dive into online product management communities like Product Coalition or Mind the Product. Engage in discussions, ask questions, and share your insights. These platforms are goldmines for networking and finding hidden job opportunities—many companies often scout talent from within these circles.
✨Leverage Your University Network
If you’ve recently graduated or are still in uni, tap into your alumni network for connections in product management. Many universities have their own job boards and affinity resources to help graduates land roles. Don't forget to keep an eye out for job openings at DROOL through your school's career services!
We think you need these skills to ace Head of Product
Some tips for your application 🫡
Show Off Your Product Passion:When applying for a product management role like Head of Product, let your passion for developing products shine through in your cover letter. Share specific examples of products you've managed, how you solved user needs, and any successful outcomes you've achieved. This is your chance to showcase your understanding of the product lifecycle!
Highlight Your Cross-Functional Skills:Product management isn't just about understanding the product; it’s about collaborating with different teams! Make sure to emphasise your experience working with developers, designers, and marketers. Use your CV to showcase your ability to bridge gaps between these areas, and include relevant experiences that demonstrate your communication and leadership skills!
Include Your Metrics and Achievements:In a full-time product management application, data speaks volumes! Quantify your achievements wherever possible. Did you increase user retention by a certain percentage? Launch a product ahead of schedule? Include these metrics in your CV to paint a picture of your impact and effectiveness in previous roles.
Tailor Your CV to the Role:Make sure your CV is tailored for the Head of Product position at DROOL. Use keywords from the job description and ensure your relevant experiences are front and centre. Highlight any certifications or relevant training you’ve completed that will make you stand out as a strong candidate for the role. And remember, we’re excited to see your application on our website!
How to prepare for a job interview at DROOL
✨Understand the Product Life Cycle
As a product management candidate, we need to get our head around the complete product life cycle. Be prepared to discuss real-world examples of how you’ve managed product development from ideation to launch. Bring specific insights on tools like JIRA or Trello that can help streamline these processes.
✨Showcase Your Cross-Functional Skills
Product management is all about collaboration. We should be ready to highlight how we’ve worked across teams—think marketing, engineering, and design. Prepare to discuss scenarios where you had to mediate differing opinions and how you got everyone on board with a shared vision.
✨Prepare for Case Studies
In a full-time role, we can expect to encounter case study questions during our interviews. Practise solving hypothetical product problems on the spot, such as prioritising features for a new app or improving user engagement metrics. This will show our analytical thinking and decision-making skills.
✨Know Your Metrics
Let’s face it, numbers are our best friends in product management. We should prepare to discuss key performance indicators (KPIs) and how we've used analytics to inform product decisions. Dive into examples where data has driven our strategy for improvements or justified product changes.
