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- Tasks: Create eye-catching ads for Meta and TikTok, from concept to delivery.
- Company: Fast-growing e-commerce startup focused on unique contemporary art.
- Benefits: Competitive salary, share options, flexible work, and generous holiday allowance.
- Why this job: Join a creative team and make impactful ads that resonate with audiences.
- Qualifications: 2+ years in performance-led creative and a passion for social media.
- Other info: Dynamic environment with opportunities for growth and creativity.
The predicted salary is between 36000 - 60000 £ per year.
ABOUT DROOL
DROOL is a fast-growing e-commerce startup that’s on a mission to become the world’s most progressive destination for discovering unique contemporary art prints and frames. With community at our core, we want to motivate a creative movement that’s driven by self-expression and the empowerment that people should create homes that represent their style and personality.
Having built an ambitious team, we’ve scaled DROOL profitably, delivering over 500,000 art prints worldwide and achieving 400% growth last year. We’re backed by a leading U.S. based VC with deep expertise in building e-commerce powerhouses, including brands like Ruggable, Dr. Squatch, and Fabletics.
ROLE SUMMARY
We’re looking for an idea-driven Creative Strategist who’s passionate about making winning ads. You’ll take the lead on crafting hooks, concepts, and formats for our paid Meta and TikTok channels, managing projects from brief to delivery. You’ll work closely with writers, editors, and creators to get ads live fast and on spec.
You don’t need to be a media buyer or a growth marketer. But you do need to understand consumer behaviours and what makes an ad convert. We’re looking for someone who can think clearly, move fast, and help make better creative every week.
RESPONSIBILITIES
- Ideate scroll-stopping ad concepts and hooks
- Write best-in-class ad copy
- Turn concepts into structured briefs for editors and creators
- Obsess about staying current with what other leading brands are doing in their paid ads
- Stay close to ad performance to see what\’s working and what\’s not, and turn this into actionable creative insights
- Manage trackers, feedback rounds, and deadlines across the pipeline
- Prioritise what’s worth making and make sure it gets delivered to spec
REQUIREMENTS
- 2+ years of experience in performance-led creative or growth content
- You\’re an enthusiastic social media user with an interest in building digital brands
- You\’re ambitious and looking for a new challenge
- You have a strong understanding of Meta and TikTok ad formats
- You\’ve got proven examples of ideas that turned into winning creatives
- You\’re organised and delivery-focused – can manage multiple moving parts without slipping
- You\’re confident working cross-functionally with Growth, Content, and Production teams
BENEFITS
- Competitive salary
- Share options in a high-growth start-up
- 3 office days and 2 working from home days per week
- 25 days holiday + your birthday + a duvet day + bank holidays
- Up to 50-75% off employee discount
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Creative Strategist (Paid Social) employer: DROOL
Contact Detail:
DROOL Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Creative Strategist (Paid Social)
✨Tip Number 1
Get to know the company inside out! Research DROOL's mission, values, and recent projects. This way, when you chat with them, you can show off your knowledge and passion for what they do.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral!
✨Tip Number 3
Prepare for interviews by practising your pitch. Highlight your experience in performance-led creative and how it aligns with DROOL's goals. Be ready to share examples of your winning ad concepts!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take that extra step to connect with us directly.
We think you need these skills to ace Creative Strategist (Paid Social)
Some tips for your application 🫡
Show Your Creative Spark: When you're writing your application, let your creativity shine through! Use engaging language and showcase your unique ideas. Remember, we’re looking for someone who can craft scroll-stopping ad concepts, so don’t hold back!
Tailor Your Experience: Make sure to highlight your relevant experience in performance-led creative or growth content. We want to see how your past work aligns with the role of a Creative Strategist, so be specific about your achievements and how they relate to our mission at DROOL.
Keep It Organised: We love a well-structured application! Make it easy for us to read by using clear headings and bullet points where necessary. This shows you’re organised and delivery-focused, which is exactly what we need in this role.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about DROOL and our values!
How to prepare for a job interview at DROOL
✨Know Your Creative Stuff
Before the interview, dive deep into the latest trends in paid social advertising, especially on Meta and TikTok. Familiarise yourself with successful ad campaigns and be ready to discuss what made them work. This shows your passion and understanding of the industry.
✨Bring Your Best Ideas
Prepare a few creative concepts or hooks that you think could work for DROOL. Think about how you can make art prints stand out in ads. Presenting your ideas will demonstrate your proactive approach and creativity, which is exactly what they’re looking for.
✨Show Off Your Organisational Skills
Since the role involves managing multiple projects, be ready to talk about how you keep track of deadlines and feedback. Share specific examples of how you've successfully managed projects in the past, highlighting your ability to stay organised under pressure.
✨Be Ready to Discuss Performance Metrics
Understand the importance of ad performance and be prepared to discuss how you’ve used data to inform your creative decisions. Talk about any experience you have with analysing ad performance and turning insights into actionable creative strategies.