At a Glance
- Tasks: Lead and grow our global reseller channel while mentoring a dynamic team.
- Company: Award-winning tech company transforming sales and manufacturing processes.
- Benefits: Flexible working hours, excellent training, and a supportive environment.
- Other info: Work with cutting-edge technology in a picturesque setting with free parking.
- Why this job: Make a real impact in a fast-growing tech environment with global reach.
- Qualifications: Experience in channel sales and strong relationship-building skills required.
The predicted salary is between 45000 - 55000 £ per year.
- Drive Works HQ, Warrington, United Kingdom
- Full-time, Monday – Friday – 9am to 5.30pm
About the role
We are looking for a UK-based Channel Manager to lead and grow our global reseller channel from our Warrington headquarters.
In this role, you will be responsible for strengthening relationships with our resellers (currently in over 50 countries), driving revenue through the channel, and enabling resellers to successfully position and sell Drive Works solutions.
In addition to managing key reseller relationships, you will lead a team focused on reseller success and channel growth, ensuring partners receive the support, training, and strategic guidance necessary to succeed.
Your team will include 4 team members based in the UK at our headquarters, and 3 international team members working remotely.
You will work closely with channel, marketing, revenue operations, technical pre‑sales and customer success teams to ensure partners are fully equipped to generate pipeline, close deals, and deliver value to customers.
Key responsibilities
- Manage and grow relationships with existing Drive Works resellers.
- Lead, mentor, and develop the team, setting clear objectives and supporting professional development.
- Develop, execute and achieve reseller growth plans aligned with company targets.
- Enable resellers through training and sales support.
- Work with resellers to build pipeline and develop opportunities.
- Monitor reseller performance against sales targets and provide coaching, guidance, and support.
- Implement improvement plans for underperforming resellers.
- Collaborate with marketing on partner campaigns, events, and go‑to‑market activities.
- Represent Drive Works at global reseller events and exhibitions.
- Maintain accurate forecasting and reporting.
- Identify and onboard new resellers in emerging markets.
Essential skills and experience
- Proven experience within the technology industry, in channel sales, partner management, or reseller sales.
- Willingness to travel domestically and internationally when required.
- Comfortable working cross‑functionally in a fast‑growing technology environment.
- Excellent relationship‑building skills across different levels of a business.
- Strong communication and presentation skills.
- Proven record for managing a team.
Desirable skills and experience
- Experience within the CAD industry. Any CAD industry knowledge would be advantageous, but our focus is on SOLIDWORKS.
- Experience working with an international reseller network.
- About Drive Works
Who are we?
We’re an award‑winning international technology company based in Thelwall, South Warrington.
Our automation software is sold to businesses in over 50 countries through our global network of resellers.
It’s transforming our customers’ sales and manufacturing processes and improving buyer experience.
Our technology drives our business too.
We use automation to help us work smarter.
We make sure everyone has the right tools to do an excellent job, in a fun, supportive environment that encourages learning and development, allowing everyone to thrive.
- What we can offer you
- Excellent training and development opportunities – if you want to learn, you can.
- Work with the latest technology in a picturesque setting on nature’s doorstep with free parking.
- A supportive environment where your voice is heard and your individuality is celebrated.
We mean it when we say your work/life balance is important to us.
We have flexible working hours to support our team members and the global nature of the role.
Members of our team can work from home as and when needed.
In this role, you would be expected to be in the office on average 4-5 days per week when not travelling.
We encourage proactive communication across teams with events, onsite collaborative work and social spaces with refreshments and freshly brewed coffee on tap.
We listen to our team and our users to deliver great software that drives customer success.
We received 2 prestigious Queen’s Awards in 2019, one for our Innovative Technology and one for our International Trade success.
We have a legal responsibility to ensure our people have the right to live and work in the UK.
If we make an offer of employment, we will need to check that you are eligible to work in the UK before you start work.
No visa sponsorship is available for this role.
StudySmarter Expert Advice🤫
We think this is how you could land Channel Manager in Warrington
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Channel Manager at DriveWorks Ltd, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including DriveWorks Ltd. Tailor your message to explain why you’re drawn to them and how you can contribute as a Channel Manager. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Channel Manager in Warrington
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for DriveWorks Ltd:When writing your cover letter, make sure to tailor your message specifically for DriveWorks Ltd. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at DriveWorks Ltd
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show DriveWorks Ltd that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show DriveWorks Ltd that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with DriveWorks Ltd’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
