Social Media & Influencer Executive in High Wycombe

We are looking for a new Social Media & Influencer Executive to join our social media team based in Loudwater, Buckinghamshire. In this role, you will develop first-class content to deliver industry-leading social media channels alongside growing our gifted influencer programme. You will grow all channels and platforms working collaboratively with your colleagues and agency partners as part of the Earned Marketing team. You will ensure all social creative and campaigns are planned, executed, and measured to deliver the department strategy. This role provides an opportunity for an ambitious individual to make a difference and shape our future social landscape.

Here’s a taste of what you’ll be doing day-to-day:

• Independently generate innovative content ideas across our key social channels; Instagram, TikTok, Pinterest & Facebook, ensuring content is social-first, trend-led and best in class.
• Star in content as a face and voice for the brand: must be confident on camera and comfortable travelling to different locations representing Dreams across multiple platforms.
• Take full ownership for concept ideation, production, editing, publishing, and tracking performance and learnings that will shape future content strategy.
• Film and capture a range of content across a variety of business locations for social media purposes.
• Lead on annual content calendar planning, ensuring alignment with business priorities and feeding back to the Social Media Manager for approval before execution.
• Manage our influencer program end to end, identifying, developing and maintaining relationships with partners and content creators to increase brand reach and earned media value.
• Provide ongoing support to the Social Media Manager across projects and ad-hoc initiatives.
• Collaborate with the wider marketing teams ensuring social is consistently integrated.
• Proactively grow and manage employee and community brand advocacy across social, ensuring timely and on-brand responses.
• Deliver weekly, monthly, quarterly, and annual social media reports with actionable insights. Identifying weaknesses and possibilities communicating back to the Social Media Manager on adaptations that need to be made.
• Maintain up-to-date knowledge of platform changes, trends, competitor activity and tools (Sprout/Brandwatch), to keep on top of the social landscape.

This is the type of person we’re dreaming of:

• You must have a social-first mindset and be passionate about social media and influencers with +2 - 3 years’ proven experience managing a successful social account.
• Confidence and flair: you will be comfortable representing the brand on social media and building relationships with ease.
• Creative - you will have a strong portfolio of work to display your creative execution and imagination.
• Self-starter - able to thrive in ambiguity and work at pace to drive impact with little management.
• Skilled at fostering community engagement, UGC integration, and audience growth.
• Data driven thinker: you will know how to translate performance data into actionable insights.
• Strong communication skills to manage internal and external stakeholders effectively, sharing frequent updates on social media and advocating for the department by always being aware of what’s current.
• Adaptability - you will be organised, un-phased by high pressure environments and able to balance planned campaigns with quick, reactive moments.
• Collaborative and positive ‘can do’ attitude.

In your dream role, you’ll also receive:

• Bonus: Our discretionary annual bonus scheme recognises the hard work and dedication of our superstar dreamers.
• Discounts: Amazing staff discount on Dreams products, plus hundreds of brands including restaurants, holidays, and shopping.
• Buy-in schemes: You’ll have the opportunity to buy extra holiday, private healthcare, or savings and loans.
• Parking: We know it goes without saying, but our free onsite parking gives you peace of mind when you travel.
• Wellbeing: We partner with the Retail Trust to offer a 24-hour helpline with a variety of support services, as well as hosting an out of hours GP service.
• Electric Car Scheme: Our salary sacrifice electric car scheme is a budget friendly way to cruise around in style and most importantly, lower those emissions!
• New to 2024: enhanced maternity & paternity pay.
• On-site gym: Step into our newly refreshed, free on-site gym, where you’ll find everything you need to stay fit and energized.
• Hybrid working: Whether you’re an early bird or night owl, we trust you to work your hours responsibly to suit you!

At Dreams, we know your bed is the best place in the whole world. But for the hours between precious sleep, we’d like to make work a special place to be too. We’re the UK’s most loved bed retailer, so it’s important our people feel the love as well. There’s over 250 of us at our affectionately named ‘Bedquarters’ in High Wycombe, Buckinghamshire, where every dreamer makes a difference.

We’re super passionate about our people-first culture, which means we like to keep things simple and celebrate every success, big or small! From a payday treats trolley to charity fundraisers and all-staff lunches, we know we do it best when we do it together.

And together we’ve been making bedtimes better since 1985, with no signs of hitting the snooze button. We’re owned by the world’s largest bedding provider, Tempur Sealy, and have our very own Bed Factory right here in the UK. You’ll even get a guided tour when you join and that’s part of our mission to get you fully bed-ucated during your induction.

With 208 stores nationwide, 6 central warehouses and 12 delivery centres, we sell 14,000 mattresses, bases and headboards every single week. Now that’s a lot of Zzzs.

So if you’re bonkers about bed, silly for siestas and keen on your kip, we think Dreams could be the perfect place for you.

Dreams. Love your job.