At a Glance
- Tasks: Create engaging content and manage digital communications for schools and communities.
- Company: Join a dynamic Trust focused on storytelling and community impact.
- Benefits: Competitive salary, generous leave, pension scheme, and a creative work environment.
- Other info: Fast-paced role with opportunities for personal and professional growth.
- Why this job: Make a real difference by celebrating achievements and enhancing digital presence.
- Qualifications: Strong writing skills, creativity, and experience in digital content management.
The predicted salary is between 34434 - 41772 £ per year.
This is an exciting opportunity for someone who is passionate about storytelling and understands how engaging content and strong visual communication can positively influence schools, communities and audiences. The Content and Communications Manager will play a leading role in developing and delivering high-quality communications and creative content across the Trust and its schools. The successful candidate will be responsible for enhancing the Trust’s digital presence, strengthening stakeholder engagement and ensuring all communications reflect the Trust’s vision, values and brand identity. The role requires a highly creative individual with excellent written communication skills, strong visual storytelling abilities and experience managing websites, social media and digital campaigns. The successful candidate will help celebrate the achievements of our schools while supporting wider Trust priorities including recruitment, community engagement and brand development.
Key responsibilities include:
- Content Creation and Storytelling
- Create engaging written content for newsletters, blogs, websites, case studies, campaigns and social media.
- Produce compelling stories that celebrate pupil achievement, staff success and Trust initiatives.
- Develop creative campaigns that promote the Trust’s vision and values.
- Ensure all content is accurate, engaging and aligned with the Trust brand.
- Digital Communications and Social Media
- Manage and grow the Trust’s digital presence across all communication channels.
- Create and schedule social media content across multiple platforms.
- Monitor engagement and analytics to evaluate campaign effectiveness.
- Identify new digital trends and opportunities to enhance audience engagement.
- Photography, Videography and Design
- Capture professional photography and video content across Trust schools and events.
- Edit and produce high-quality visual content using Adobe Creative Cloud.
- Design marketing materials, publications, presentations and digital assets.
- Maintain consistency in visual identity and branding across the Trust.
- Website Management
- Manage and update Trust and school websites using WordPress.
- Ensure websites remain compliant, accessible, engaging and up to date.
- Support schools in developing effective online communication and content.
- Improve website functionality, user experience and digital accessibility.
- Internal and External Communications
- Support the delivery of Trust-wide communications strategies.
- Build strong relationships with school leaders and stakeholders.
- Assist with media enquiries, PR opportunities and external communications.
- Support recruitment campaigns and employer branding initiatives.
- Events and Campaigns
- Support the planning, promotion and delivery of Trust events and celebrations.
- Create promotional materials and communication plans for key initiatives.
- Ensure events are effectively captured and promoted across digital platforms.
We offer a competitive salary, a range of employee benefits, the opportunity to join the Local Government Pension Scheme and a strong sense of shared moral purpose to make a difference to the lives of children and families. If you are seeking a fresh challenge, enjoy working creatively in a fast-paced environment and are looking for an opportunity to make this role something special, we would welcome your application.
Content and Communications Manager in Birmingham employer: drb Ignite Multi Academy Trust
As a leading educational Trust based in Birmingham, we pride ourselves on fostering a collaborative and innovative work culture that empowers our employees to thrive. With a strong commitment to professional development, we offer numerous growth opportunities alongside a competitive salary and generous benefits package, including 30 days of annual leave plus bank holidays. Join us in making a meaningful impact on the lives of children and families while enjoying a creative and supportive environment.
Contact Details:
drb Ignite Multi Academy Trust Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Content and Communications Manager in Birmingham
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for drb Ignite Multi Academy Trust and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like drb Ignite Multi Academy Trust are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with drb Ignite Multi Academy Trust on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at drb Ignite Multi Academy Trust. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Content and Communications Manager in Birmingham
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit drb Ignite Multi Academy Trust. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of drb Ignite Multi Academy Trust:Show us that you’ve done your homework! In your application, briefly mention what you admire about drb Ignite Multi Academy Trust’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at drb Ignite Multi Academy Trust
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at drb Ignite Multi Academy Trust will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At drb Ignite Multi Academy Trust, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
