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- Tasks: Lead bold marketing strategies to elevate brand visibility and drive e-commerce growth.
- Company: Fast-growing consumer brand at the intersection of e-commerce, wellness, and lifestyle.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Why this job: Shape a modern brand and make a real impact in a high-energy, entrepreneurial setting.
- Qualifications: 10+ years in senior marketing roles with a focus on e-commerce and brand building.
- Other info: Collaborate with a talented team and drive innovative marketing campaigns.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Our client is a fastâgrowing consumer brand operating at the intersection of eâcommerce, wellness and lifestyle. The brand is searching for a dynamic Marketing Director to lead the next phase of its growth journeyâa highâenergy, founderâled business with a strong digital customer base and an appetite for bold, creative marketing.
As Marketing Director, you will own the brand's global marketing agendaâdriving eâcommerce performance, elevating brand visibility, and building a worldâclass customer experience. With a multiâmillion budget, you'll shape a distinctive, modern brand that resonates across markets and channels. You'll lead a talented inâhouse team and a network of agency partners to deliver exceptional, dataâled results.
Key Responsibilities- Deliver a highâimpact, scalable marketing strategy aligned to ambitious growth targets.
- Own the eâcommerce P&L, accelerating acquisition, retention and subscription growth.
- Lead paid performance channels (Meta, Google, TikTok, Amazon, affiliates) with a sharp focus on ROI.
- Build a consistent and compelling brand presence across all touchpointsâdigital, retail, content, experiential, influencer partnerships and more.
- Develop and execute breakthrough brand campaigns to drive penetration and market awareness.
- Strengthen analytics, attribution, conversionârate optimisation, and marketing reporting.
- Mentor and scale the marketing team while driving best practices across all functions.
- Collaborate closely with Sales, Product, Operations and Finance to deliver unified commercial results.
You're an energetic, commercially minded marketer with deep experience in eâcommerce and brand building. You thrive in fastâpaced, entrepreneurial environments and know how to pair creativity with data to deliver outsized results.
You will bring:
- 10+ years' experience in senior marketing roles, including leadership at Head of Marketing/Marketing Director level.
- Significant experience scaling D2C/eâcommerce brandsâideally in FMCG, wellness, nutrition, drinks or related sectors.
- Proven success building international brands and delivering highâgrowth marketing strategies.
- Handsâon performance marketing expertise and confidence managing multiâmillionâpound budgets.
- Strong leadership capability and a collaborative, proactive mindset.
- A balance of strategic vision and operational capability.
Within 12 months, you'll have delivered substantial eâcommerce growth, strengthened brand direction, increased ROAS, enhanced customer lifetime value, and established a marketing function operating at worldâclass standard.
Seniority level: Director
Employment type: Fullâtime
Job function: Marketing and Sales
Industry: Food and Beverage Manufacturing
Marketing Director in Leeds employer: Drayton
Contact Detail:
Drayton Recruiting Team
StudySmarter Expert Advice đ¤Ť
We think this is how you could land Marketing Director in Leeds
â¨Tip Number 1
Network like a pro! Get out there and connect with industry folks on LinkedIn or at events. You never know who might have the inside scoop on that perfect Marketing Director role.
â¨Tip Number 2
Show off your skills! Create a personal website or portfolio showcasing your past marketing campaigns and successes. This is your chance to shine and demonstrate how you can elevate a brand's visibility.
â¨Tip Number 3
Prepare for interviews by researching the companyâs current marketing strategies. Bring fresh ideas to the table that align with their goalsâshow them youâre ready to drive e-commerce performance from day one!
â¨Tip Number 4
Donât forget to apply through our website! Weâve got loads of opportunities waiting for talented marketers like you. Plus, itâs a great way to get noticed by the right people in the industry.
We think you need these skills to ace Marketing Director in Leeds
Some tips for your application đŤĄ
Show Your Passion: When writing your application, let your enthusiasm for the role shine through! We want to see how excited you are about leading a dynamic marketing team and driving e-commerce growth. Share your personal connection to the brand's mission and values.
Tailor Your Experience: Make sure to highlight your relevant experience in e-commerce and brand building. Weâre looking for someone with a proven track record, so donât be shy about showcasing your achievements and how they align with our goals at StudySmarter.
Be Data-Driven: Since this role involves managing a multi-million budget, itâs crucial to demonstrate your hands-on performance marketing expertise. Include specific metrics and results from your past campaigns to show us how youâve successfully driven ROI and growth.
Keep It Professional Yet Personal: While we appreciate professionalism, we also love a bit of personality! Use a conversational tone that reflects who you are, but remember to keep it relevant to the role. And donât forget to apply through our website for a smoother process!
How to prepare for a job interview at Drayton
â¨Know Your Brand Inside Out
Before the interview, dive deep into the brand's history, values, and current marketing strategies. Understand their e-commerce performance and recent campaigns. This will not only show your genuine interest but also help you discuss how you can elevate their brand visibility.
â¨Prepare Data-Driven Examples
Since this role focuses heavily on data-led results, come armed with specific examples of past successes. Highlight how you've driven e-commerce growth, managed budgets, and improved ROI in previous roles. Use metrics to back up your claimsânumbers speak volumes!
â¨Showcase Your Leadership Style
As a Marketing Director, you'll be leading a team. Be ready to discuss your leadership approach and how you've mentored teams in the past. Share stories that illustrate your ability to foster collaboration and drive best practices across functions.
â¨Align with Their Vision
Understand the company's ambitious growth targets and be prepared to discuss how your vision aligns with theirs. Talk about innovative marketing strategies you've implemented that could resonate with their goals, especially in the D2C and wellness sectors.
