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For Companies At a Glance
- Tasks: Lead marketing initiatives and shape the brand's presence in a fast-paced environment.
- Company: Join a leading crypto-native Venture Capital firm with a diverse portfolio.
- Benefits: Competitive salary, dynamic work culture, and opportunities for growth.
- Why this job: Be the first marketing hire and make a significant impact on brand strategy.
- Qualifications: 5+ years in marketing, strong research, and campaign management skills.
- Other info: Work in a collaborative team and connect with innovative companies globally.
The predicted salary is between 36000 - 60000 £ per year.
Dragonfly is a crypto-native Venture Capital and research firm with $2B+ in assets under management and 160+ portfolio companies. Our Talent team works to support the recruiting efforts of the companies within our portfolio by connecting them with talented potential candidates.
We want to connect with Marketing Lead candidates of all backgrounds and specializations. This posting is specifically for candidates based in London who will be coming to the office 3+ days per week. Non-crypto native or "web2" candidates are highly encouraged to apply. This is not a listing for an internal role at Dragonfly.
What We’re Looking For
- 5+ years of marketing experience, ideally within fintech, payments, digital assets or digital marketing agencies
- Proven ability to conduct deep research and produce high-quality, data-backed articles, posts, and guides
- Sharp eye for design, visual storytelling, and overall brand aesthetics
- Experience building and scaling brand presence across digital channels — especially LinkedIn
- Strong problem-solving and campaign management skills, from ideation to execution to measurement across multiple channels
- Ability to support Sales teams and drive successful event participation, including external conferences and company-hosted events
About The Role
- Take end-to-end ownership as the first marketing hire, shaping the function while flexing across strategic initiatives and executing day-to-day priorities in a fast-growing environment
- Own the content strategy — develop, publish, and distribute thought leadership across relevant channels
- Build and amplify the public presence of the leadership team, ensuring consistent visibility across media, events, and digital platforms
- Develop and execute campaigns that drive awareness, engagement, and top-of-funnel demand
- Manage and grow the company's digital presence, including social channels, website, newsletters, and other owned media
- Support event strategy and execution — from industry conferences to company-hosted gatherings — to maximize brand and business impact
Process
We’ll confidentially match you with portfolio companies aligned with your background, skill set, and interests. If mutual interest exists between you and a team, we’ll facilitate a warm introduction. If there isn’t a match today, we’ll keep you top of mind for future opportunities.
Our portfolio companies are globally distributed, hiring for remote, hybrid, and in-person roles worldwide. They’re building across the entire crypto ecosystem, including DeFi, CeFi, infrastructure, L1s and L2s, creator/consumer applications, NFTs, ZK, Crypto x AI, and more. All candidate submissions are strictly confidential.
Please submit your information below, and we’ll be in touch if there is a potential fit.
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Marketing and Sales
Industries: Venture Capital and Private Equity Principals
Marketing Lead - Dragonfly Portfolio in London employer: Dragonfly
Contact Detail:
Dragonfly Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Lead - Dragonfly Portfolio in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential employers on LinkedIn. The more connections you make, the better your chances of landing that Marketing Lead role.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best marketing campaigns, articles, and designs. This will give potential employers a taste of what you can bring to the table, especially in a fast-paced environment like Dragonfly.
✨Tip Number 3
Be proactive! Don’t just wait for job postings; reach out directly to companies you’re interested in. Let them know why you’d be a great fit for their team, and don’t forget to mention your passion for fintech and digital assets.
✨Tip Number 4
Keep learning and adapting! Stay updated on the latest trends in marketing and crypto. This will not only help you in interviews but also show employers that you’re committed to growing in this dynamic field.
We think you need these skills to ace Marketing Lead - Dragonfly Portfolio in London
Some tips for your application 🫡
Show Off Your Experience: Make sure to highlight your 5+ years of marketing experience, especially if it's in fintech or digital assets. We want to see how you've tackled challenges and driven results in your previous roles!
Craft a Compelling Narrative: When writing your application, tell us a story about your journey in marketing. We love candidates who can weave together their experiences with a clear focus on how they can contribute to our team at Dragonfly.
Be Data-Driven: Since we value high-quality, data-backed content, include examples of your research and campaigns that showcase your analytical skills. Show us how you measure success and adapt strategies based on insights!
Apply Through Our Website: Don't forget to submit your application through our website! It helps us keep everything organised and ensures your application gets the attention it deserves. We can't wait to hear from you!
How to prepare for a job interview at Dragonfly
✨Know Your Stuff
Make sure you do your homework on Dragonfly and the crypto space. Understand their portfolio companies and how your marketing experience can add value. Being able to discuss specific projects or campaigns you've worked on that relate to their needs will show you're genuinely interested.
✨Showcase Your Creativity
As a Marketing Lead, creativity is key! Prepare examples of past campaigns you've executed, especially those that involved digital channels like LinkedIn. Bring along visuals or case studies to demonstrate your design skills and storytelling ability.
✨Be Data-Driven
Since the role requires producing data-backed content, be ready to discuss how you've used analytics in your previous roles. Share specific metrics that highlight your success in driving engagement or awareness through your marketing strategies.
✨Engage with Questions
Prepare thoughtful questions about the company's marketing goals and challenges. This not only shows your interest but also gives you insight into how you can contribute. Ask about their current campaigns or how they measure success in their marketing efforts.
