At a Glance
- Tasks: Lead marketing initiatives and shape the brand's presence in the crypto space.
- Company: Join a dynamic crypto-native Venture Capital firm with a $2B+ portfolio.
- Benefits: Competitive salary, flexible work environment, and opportunities for growth.
- Other info: Work in a collaborative environment with global opportunities across the crypto ecosystem.
- Why this job: Be the first marketing hire and make a real impact in a fast-growing industry.
- Qualifications: 5+ years in marketing, strong research skills, and a flair for design.
The predicted salary is between 36000 - 60000 € per year.
Dragonfly is a crypto-native Venture Capital and research firm with $2B+ in assets under management and 160+ portfolio companies. Our Talent team works to support the recruiting efforts of the companies within our portfolio by connecting them with talented potential candidates. We want to connect with Marketing Lead candidates of all backgrounds and specializations. This posting is specifically for candidates based in London who will be coming to the office 3+ days per week. Non-crypto native or “web2” candidates are highly encouraged to apply.
What We’re Looking For
- 5+ years of marketing experience, ideally within fintech, payments, digital assets or digital marketing agencies
- Proven ability to conduct deep research and produce high-quality, data-backed articles, posts, and guides
- Sharp eye for design, visual storytelling, and overall brand aesthetics
- Experience building and scaling brand presence across digital channels — especially LinkedIn
- Strong problem-solving and campaign management skills, from ideation to execution to measurement across multiple channels
- Ability to support Sales teams and drive successful event participation, including external conferences and company-hosted events
About The Role
- Take end-to-end ownership as the first marketing hire, shaping the function while flexing across strategic initiatives and executing day-to-day priorities in a fast-growing environment
- Own the content strategy — develop, publish, and distribute thought leadership across relevant channels
- Build and amplify the public presence of the leadership team, ensuring consistent visibility across media, events, and digital platforms
- Develop and execute campaigns that drive awareness, engagement, and top-of-funnel demand
- Manage and grow the company’s digital presence, including social channels, website, newsletters, and other owned media
- Support event strategy and execution — from industry conferences to company-hosted gatherings — to maximize brand and business impact
Process
We’ll confidentially match you with portfolio companies aligned with your background, skill set, and interests. If mutual interest exists between you and a team, we’ll facilitate a warm introduction. If there isn’t a match today, we’ll keep you top of mind for future opportunities.
Our portfolio companies are globally distributed, hiring for remote, hybrid, and in-person roles worldwide. They’re building across the entire crypto ecosystem, including DeFi, CeFi, infrastructure, L1s and L2s, creator/consumer applications, NFTs, ZK, Crypto x AI, and more. All candidate submissions are strictly confidential. Please submit your information below, and we’ll be in touch if there is a potential fit.
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Marketing and Sales
Industries: Venture Capital and Private Equity Principals
Marketing Lead - Dragonfly Portfolio in England employer: Dragonfly
Dragonfly is an exceptional employer, offering a dynamic work environment in the heart of London where creativity and innovation thrive. As the first marketing hire, you will have the unique opportunity to shape the marketing function while collaborating with a diverse team passionate about the crypto ecosystem. With a strong focus on employee growth, competitive benefits, and a culture that values diverse backgrounds, Dragonfly is committed to fostering a rewarding career path for all its employees.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Lead - Dragonfly Portfolio in England
✨Network Like a Pro
Get out there and connect with people in the industry! Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can land you that dream job.
✨Show Off Your Skills
When you get the chance to chat with potential employers, make sure to highlight your marketing achievements. Bring examples of campaigns you've run or content you've created. We want to see your creativity and problem-solving skills in action!
✨Be Ready for the Interview
Prepare for interviews by researching the company and its portfolio. Understand their brand and think about how you can contribute to their marketing strategy. We recommend practising common interview questions and having your own questions ready to show your interest.
✨Apply Through Our Website
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we’re always looking for talented candidates like you to connect with our portfolio companies.
We think you need these skills to ace Marketing Lead - Dragonfly Portfolio in England
Some tips for your application 🫡
Show Off Your Experience:Make sure to highlight your 5+ years of marketing experience, especially if it's in fintech or digital assets. We want to see how you've made an impact in your previous roles, so don’t hold back!
Craft a Compelling Narrative:When writing your application, tell us a story about your journey in marketing. We love candidates who can weave together their skills and experiences into a cohesive narrative that showcases their passion for the industry.
Be Data-Driven:Since we’re all about high-quality, data-backed content, make sure to include examples of your research and any successful campaigns you've managed. Numbers speak volumes, so let them do the talking!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it’s super easy!
How to prepare for a job interview at Dragonfly
✨Know Your Stuff
Before the interview, dive deep into Dragonfly's portfolio and understand their marketing strategies. Familiarise yourself with their companies and recent campaigns. This will not only show your genuine interest but also help you tailor your answers to align with their goals.
✨Showcase Your Creativity
As a Marketing Lead, creativity is key! Prepare examples of past campaigns you've executed, especially those that involved digital channels like LinkedIn. Be ready to discuss your thought process and how you measured success. Visual storytelling is crucial, so consider bringing a portfolio or examples of your work.
✨Be Data-Driven
Highlight your ability to produce data-backed content. Discuss how you've used analytics to inform your marketing decisions in the past. Be prepared to talk about specific metrics you've improved and how you measure the effectiveness of your campaigns.
✨Engage with Questions
Interviews are a two-way street! Prepare insightful questions about Dragonfly's marketing vision and how they see the role evolving. This shows you're not just interested in the job, but also in contributing to their long-term success. Plus, it gives you a chance to assess if the company aligns with your values.
