At a Glance
- Tasks: Lead trade marketing strategies and drive consumer engagement through impactful campaigns.
- Company: Join Dr. Martens, a global icon with a rich heritage and vibrant culture.
- Benefits: Enjoy hybrid working, generous discounts, and a supportive pension scheme.
- Other info: Be part of a diverse team that champions individuality and collaboration.
- Why this job: Make your mark in a dynamic environment that values creativity and boldness.
- Qualifications: Experience in trade marketing and strong project management skills required.
The predicted salary is between 50000 - 65000 £ per year.
Dr.
Martens is more than a brand - it’s a global icon with over 60 years of attitude, heritage, and cultural impact.
We’re a thriving, values‑driven business powered by diverse thinkers, bold doers, and people who bring their whole selves to work.
If you’re ready to make your mark, you’re in the right place.
At DM, our values guide everything we do: Be Yourself, Act Courageously, Show You Care.
They’re not just words - they’re how we turn passion into progress.
WHERE YOU SIT As our Trade Marketing Manager, you’ll be part of the Integrated Marketing team working closely with brilliant people across the business and reporting into Senior Manager Commercial Trade.
You’ll be right at the heart of fast‑moving projects that shape how we show up for our consumers - today and tomorrow.
WHERE YOU CONTRIBUTE The Trade Marketing Manager is responsible for planning and delivering key trading moments across the commercial calendar, ensuring these moments are activated effectively to drive conversion, revenue and consumer engagement.
This role focuses on high-impact trading and tactical moments, translating commercial priorities into clear, coordinated activity across channels and markets.
Working closely with Commercial Trade, Seasonal Campaign, Media and Retail teams, the role plays a critical part in maximising the performance of key trading moments through strong planning, clear activation frameworks and disciplined execution.
This role supports the delivery of a 365-day trading and marketing calendar, executing campaigns and key moments across all channels and markets.
CORE ACCOUNTABILITIES As our Trade Marketing Manager, you will be responsible for: Strong trade marketing expertise with experience leading commercial trade strategies across global or multi-market environments, driving sell-through, conversion and revenue growth.
Deep understanding of Wholesale, Retail and DTC channels, with the ability to translate commercial, brand and product priorities into effective trade marketing plans.
Proven ability to influence and align cross-functional stakeholders, delivering globally consistent frameworks that enable strong local market execution.
Highly organised and insight-led, with strong project management skills and experience using performance data to optimise results and manage complex initiatives.
Experienced people leader and confident communicator, capable of developing high-performing teams and building strong relationships with senior internal and external stakeholders.
KEY SKILLS & CAPABILITIES Put simply, the key things we’re looking for are: Strong experience delivering commercial and trade marketing activity, with a solid understanding of how trading plans are executed across DTC, retail, wholesale and global markets.
Highly organised with excellent planning and project management skills, able to manage multiple trading moments, priorities and timelines simultaneously.
Data-driven and commercially minded, using performance insights and market trends to inform decisions, optimise activity and improve results.
Proven ability to work cross-functionally, building strong relationships and coordinating multiple stakeholders to ensure aligned execution.
Detail-oriented, adaptable and an effective communicator, able to respond to changing priorities while keeping teams aligned and focused on trading objectives.
WHAT’S IN IT FOR YOU?
Hybrid working Welcome free pair of Docs ‘Buy as you Earn’ Share scheme 65% off all Docs 50% off Accessories Pension Scheme through Aviva Life Assurance 25 Days Annual Leave +
Trade Marketing Manager in London employer: Dr. Martens
Dr. Martens is an exceptional employer that champions creativity and innovation, offering a hybrid working model that promotes work-life balance. With a strong focus on employee growth through diverse projects and collaboration with cross-functional teams, the company provides valuable benefits such as healthcare, employee discounts, and volunteer days, making it a rewarding place for those looking to make a meaningful impact in the world of digital experiences.
StudySmarter Expert Advice🤫
We think this is how you could land Trade Marketing Manager in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Dr. Martens and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Dr. Martens are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Dr. Martens on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Dr. Martens. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Trade Marketing Manager in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Dr. Martens. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Dr. Martens:Show us that you’ve done your homework! In your application, briefly mention what you admire about Dr. Martens’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Dr. Martens
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Dr. Martens will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Dr. Martens, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
