At a Glance
- Tasks: Lead a vibrant team to bring Dr. Martens' cultural vision to life in-store.
- Company: Join the iconic Dr. Martens brand with a rich heritage and dynamic culture.
- Benefits: Enjoy 65% off footwear, bonus incentives, generous holidays, and growth opportunities.
- Other info: Diverse and inclusive workplace where you can truly be yourself.
- Why this job: Be part of an innovative flagship store that celebrates creativity and community.
- Qualifications: Experience in retail leadership and a passion for creative environments.
The predicted salary is between 36000 - 60000 £ per year.
Dr. Martens is a globally recognisable and culturally influential British brand, with over 65 years of rich heritage. As brand custodians, we are lucky to work for a dynamic, thriving, and ethical business, with people from diverse backgrounds, who bring their true selves to work, and where anyone can grow their career.
We’ve launched our first-ever Dr. Martens Flagship Beacon Store in Soho - a bold new concept where craft, creativity, and culture collide. As Deputy Store Manager, you’ll play a pivotal role in bringing this vision to life. Working alongside the Store Manager, you’ll help shape a space that’s immersive, elevated, and community-driven - where bouncing ideas turn into bouncing soles. This is not a traditional retail role. It’s for someone who thrives in experiential, concept-led environments, and knows how to lead with both creativity and commercial focus.
At Dr. Martens, we live and breathe our 3 core values — they’re at the heart of who we are. They never stand alone but work together as a balancing act of rights and responsibilities to support how we work together at DMs: BE YOURSELF. ACT COURAGEOUSLY. SHOW YOU CARE.
Your responsibilities will include:
- Bringing the store's cultural vision to life on the ground - leading with presence, passion, and purpose to ensure every interaction reflects the spirit of the space.
- Translating creative strategy into daily rhythm - turning big ideas into seamless execution through clear planning, team alignment, and hands-on leadership.
- Supporting the operational delivery of in-store activations - ensuring the team, space, and product are always ready to host moments that connect with community and culture.
- Being the stitching that binds the store's creative vision to its daily execution - ensuring consistency, flow, and attention to detail across every touchpoint.
- Mentoring and elevating the team’s creative confidence - helping individuals grow not just in skill, but in voice, ownership, and cultural contribution.
- Holding the space in the Store Manager’s absence - maintaining momentum, energy, and integrity across every touchpoint of the store experience.
Your technical capability will go hand in hand with our DM Way success factors:
- Develop: create an environment that empowers and nurtures future talent by delegating, understanding next generation needs, and ensuring long-term team growth.
- Lead: set a clear vision with plans and goals, cultivating a high-performance culture that drives positive change and inspires enthusiasm for DM’s future.
- Explore: place the consumer at the heart of strategy, decisions, and communications while analysing market trends and competition relevant to your role.
- Invent: champion progress, innovation, and change, driving collaboration across teams to enhance effectiveness and implement new ideas.
- Connect: promote inclusivity and collaboration, build strong internal and external networks, and streamline processes to align cross-functional efforts and drive growth.
- Influence: communicate difficult messages clearly and assertively, balancing data and emotion to influence, and build a collective movement toward common goals by selling a compelling vision.
- Drive: cultivate a culture of entrepreneurial spirit and high performance, inspiring teams to overcome obstacles, embrace challenges, and continuously improve while delivering results.
- Organise: balance long-term strategic change with short-term business needs by setting clear roles, expectations, and measures for the team.
What’s in it for you?
- Bonus incentives
- Welcome pair of Docs
- 65% off all footwear
- 50% off all accessories
- 2 paid volunteer days per year
- Generous holiday allowance
- Matched pension contributions
- Complimentary access to virtual GP via the Retail Trust
- Opportunities for growth
- Access to our Employee Assistance Programme & Mental Health First Aiders
At Dr. Martens, we are committed to creating an environment in which we can all be our best and bring our authentic selves to work. We encourage applications, regardless of race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, age, veteran status, or disability. Diverse and inclusive teams have a positive impact on our brand; helping us to speak authentically to our consumers. We strive to develop a business where our people can thrive and feel empowered to express themselves.
Flagship Deputy Store Manager - London, Brewer St employer: Dr. Martens
Dr. Martens is an exceptional employer that champions creativity, inclusivity, and personal growth within its vibrant Flagship Beacon Store in Soho, London. With a commitment to nurturing talent and fostering a dynamic work culture, employees enjoy generous benefits such as substantial discounts, bonus incentives, and opportunities for professional development, all while being part of a brand that values authenticity and community engagement.
StudySmarter Expert Advice🤫
We think this is how you could land Flagship Deputy Store Manager - London, Brewer St
✨Get Your Retail Game On
Start by getting to know the local retail scene. Make a list of stores that align with your vibe and visit them. You'll be surprised at how many job openings come from chatting with staff or managers in-store. Plus, showing that you have a genuine interest in their brand can make you stand out when applying for that full-time role!
✨Join Retail Networks and Forums
Tap into retail-specific communities and forums, whether online or in-person. Platforms like Retail Week or local retail meetups can provide invaluable insights and connections. You never know who might drop a tip about an upcoming job at companies like Dr. Martens, so don’t miss out on building those relationships!
✨Be Ready for Busy Season Opportunities
Keep your eyes peeled for seasonal hiring windows, especially in the run-up to major shopping periods. Retailers often look for full-time staff to carry through busy times and may even keep you on after the season. Stay proactive by regularly checking in with your favourite retailers about their hiring plans.
✨Show Off Your Customer Service Skills
Retail’s all about customer interactions, so make sure you showcase any relevant experience in your conversations and interviews. Share specific examples of your customer service skills and how they’ve led to positive outcomes. This is your moment to shine when applying to roles at places like Dr. Martens!
We think you need these skills to ace Flagship Deputy Store Manager - London, Brewer St
Some tips for your application 🫡
Show Off Your Customer Service Skills:In retail, customer service is key! Make sure your CV highlights any experience where you've dealt with customers, whether it’s resolving issues or enhancing the shopping experience. Use concrete examples to demonstrate your problem-solving skills and ability to handle difficult situations with ease.
Tailor Your CV for Retail:When applying for a full-time role like this one at Dr. Martens, customise your CV to reflect retail-specific buzzwords. Include any relevant skills such as inventory management or visual merchandising, and if you have experience with POS systems, shout about it! This will show you’re serious about joining the retail team.
Craft a Genuine Cover Letter:Don’t just repeat your CV in your cover letter! Use it as a chance to explain why you're excited about the opportunity at Dr. Martens and how your values align with their brand. Mention specific aspects of the company that resonate with you and let your enthusiasm shine through!
Highlight Your Adaptability:In retail, things can get busy and unpredictable, so demonstrate how adaptable and flexible you are. Share examples of times you've had to adjust your approach on the fly or take on new responsibilities. This will show Dr. Martens that you’re ready to jump in and contribute right away!
How to prepare for a job interview at Dr. Martens
✨Show Off Your Customer Service Skills
Retail is all about providing an exceptional customer experience, so be ready to discuss your past customer service stories. We should have examples on hand of how we've handled difficult situations or gone above and beyond to meet a customer's needs. These anecdotes will bring your application to life!
✨Familiarity with Point of Sale Systems
Many retail roles require us to work with Point of Sale (POS) systems, so it's a good idea to brush up on any relevant software you’ve used before. If you’re familiar with systems like Shopify or Square, don’t forget to mention this during the interview. Highlighting technical proficiency can set us apart from other candidates!
✨Understand Product Knowledge
Be prepared to discuss the products that the store sells and how we can contribute to their sales. Showing enthusiasm for the products and a willingness to learn can impress interviewers. We should research popular items or trends in the industry before the interview, so we can speak confidently about them.
✨Be Ready for Role-Playing Scenarios
Many retail interviews include role-playing scenarios where we might have to deal with a difficult customer or upsell a product. Practising these scenarios with a friend or family member can help us feel more comfortable. The key here is to showcase our problem-solving skills and ability to remain calm under pressure!
