At a Glance
- Tasks: Analyse customer behaviour and optimise digital journeys to enhance the DM experience.
- Company: Join Dr. Martens, a global icon with a rich heritage and vibrant culture.
- Benefits: Enjoy hybrid working, generous discounts, private healthcare, and 25 days annual leave.
- Other info: Be part of a diverse team that values individuality and collaboration.
- Why this job: Make a real impact on an iconic brand while growing your career in a dynamic environment.
- Qualifications: Strong analytical skills and familiarity with eCommerce and digital journeys.
The predicted salary is between 35000 - 45000 € per year.
Dr. Martens is more than a brand - it’s a global icon with over 60 years of attitude, heritage, and cultural impact. We’re a thriving, values‑driven business powered by diverse thinkers, bold doers, and people who bring their whole selves to work. If you’re ready to make your mark, you’re in the right place. At DM, our values guide everything we do: Be Yourself, Act Courageously, Show You Care. They’re not just words - they’re how we turn passion into progress.
As our CX / CRO Analyst, you’ll be part of the Customer Experience Team working closely with brilliant people across the business and reporting into CX / CRO Manager. You’ll be right at the heart of fast‑moving projects that shape how we show up for our consumers - today and tomorrow.
This role plays a pivotal part in driving our consumer centric strategy. Everything you do will help elevate the DM experience - whether you’re enabling teams, improving processes, influencing decision making, or crafting moments that matter for our consumers around the globe. You’ll help us push boundaries, raise the bar, and keep the spirit of DM alive in everything we deliver.
CORE ACCOUNTABILITIES
- Customer Journey & Performance Analysis: Analyse customer behaviour and performance across priority digital journeys (entry, browse, search, PDP, checkout, post‑purchase), tracking conversion, engagement, drop‑off, and behavioural metrics to identify friction points and optimisation opportunities.
- Experimentation & Optimisation Support: Support the design, setup, execution, and evaluation of A/B and multivariate tests, contributing to a prioritised optimisation and experimentation backlog while ensuring methodological rigour and data accuracy.
- Insight Generation & Knowledge Sharing: Translate complex data into clear, actionable insights and recommendations to inform experience, optimisation, and product decisions, ensuring test results and learnings are well documented and shared for reuse across teams and markets.
- Cross‑Functional Collaboration & Data Governance: Work closely with UX/UI, CRO, Product, and Analytics partners to support experience improvements, while maintaining data quality, consistency, and reliability within agreed governance and experimentation frameworks.
KEY SKILLS & CAPABILITIES
- Analytical & Experimentation Foundations: Strong capability in analysing customer behaviour, performance data, and experimentation outputs, with a solid understanding of experimentation principles, hypothesis testing, and optimisation best practices.
- Customer & Digital Journey Focus: Customer‑centric mindset with strong familiarity in eCommerce and digital journeys, able to interpret how design, content, and experience quality impact user behaviour.
- Insight Communication & Collaboration: High attention to detail and rigour in analysis, reporting, and interpretation, with the ability to clearly explain insights and collaborate effectively within cross‑functional teams.
- Tools, AI & Ways of Working: Practical awareness of AI‑enabled analytics, research, and experimentation tools, and comfort operating within structured, iterative optimisation and delivery environments.
WHAT’S IN IT FOR YOU?
- Hybrid working
- Welcome free pair of Docs
- ‘Buy as you Earn’ Share scheme
- 65% off all Docs
- 50% off Accessories
- Pension Scheme through Aviva
- Life Assurance
- 25 Days Annual Leave + Bank Holidays
- Private healthcare
- 2 paid volunteer days per year
If you’re excited to own your impact, shape the future of an iconic brand, and grow your career in a place that champions individuality - we’d love to hear from you.
At Dr. Martens, we are committed to creating an environment in which we can all be our best and bring our authentic selves to work. We encourage applications, regardless of race, colour, religion, gender, gender identity, expression, sexual orientation, national origin, genetics, age, veteran status, or disability. Diverse and inclusive teams have a positive impact on our brand; helping us to speak authentically to our consumers. We strive to develop a business where our people can thrive and feel empowered to express themselves. Because we believe everyone should feel supported and included whatever their role in the Dr. Martens community.
CX/CRO ANALYST in London employer: Dr. Martens
At Dr. Martens, we pride ourselves on being a values-driven employer that champions individuality and fosters a collaborative work culture. As a CX/CRO Analyst, you'll enjoy a hybrid working model, generous employee benefits including a share scheme and substantial discounts, and ample opportunities for personal and professional growth within a globally recognised brand. Join us to make a meaningful impact while being part of a diverse team that celebrates creativity and innovation.
StudySmarter Expert Advice🤫
We think this is how you could land CX/CRO ANALYST in London
✨Tip Number 1
Get to know Dr. Martens inside out! Dive into their values and culture, and think about how your skills as a CX/CRO Analyst can elevate the DM experience. When you understand what makes them tick, you can tailor your approach and show them why you're the perfect fit.
✨Tip Number 2
Network like a pro! Reach out to current or former employees on LinkedIn, and ask them about their experiences. This not only gives you insider info but also shows your genuine interest in the brand. Plus, who knows? They might even put in a good word for you!
✨Tip Number 3
Prepare for the interview by practising common questions related to customer experience and data analysis. Think of examples from your past work that demonstrate your analytical skills and how you've improved customer journeys. The more you practice, the more confident you'll feel!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the DM family. So, get your application in and let’s make some magic happen together!
We think you need these skills to ace CX/CRO ANALYST in London
Some tips for your application 🫡
Be Authentic:When you're writing your application, let your true self shine through. We want to see your personality and how you align with our values at Dr. Martens. Don’t be afraid to show us what makes you unique!
Tailor Your Application:Make sure to customise your CV and cover letter for the CX/CRO Analyst role. Highlight your analytical skills and experience with customer journeys, as these are key to the position. Show us why you’re the perfect fit!
Showcase Your Experience:Use specific examples from your past work to demonstrate your capabilities in data analysis and experimentation. We love seeing how you've tackled challenges and contributed to improving customer experiences.
Apply Through Our Website:We encourage you to submit your application directly through our website. It’s the best way to ensure it gets into the right hands and helps us keep track of all the amazing talent out there!
How to prepare for a job interview at Dr. Martens
✨Know Your Data
As a CX/CRO Analyst, you'll be diving deep into customer behaviour and performance data. Brush up on your analytical skills and be ready to discuss specific metrics you've worked with. Show how you can translate complex data into actionable insights that align with Dr. Martens' consumer-centric strategy.
✨Embrace the Brand Values
Dr. Martens values authenticity, courage, and care. Make sure to weave these values into your responses during the interview. Share examples of how you've acted courageously in past roles or how you've shown care for customers, as this will resonate well with the interviewers.
✨Prepare for Collaboration
This role involves working closely with cross-functional teams. Be prepared to discuss your experience collaborating with UX/UI, Product, and Analytics partners. Highlight any successful projects where teamwork led to improved customer experiences, showcasing your ability to communicate effectively across departments.
✨Showcase Your Experimentation Knowledge
Familiarise yourself with A/B testing and optimisation best practices. Be ready to talk about any experiments you've designed or analysed in the past. Discuss how you ensure methodological rigour and data accuracy, as this will demonstrate your fit for the experimentation and optimisation support aspect of the role.
