Integrated Paid Search & Social Growth Lead | Hybrid

Integrated Paid Search & Social Growth Lead | Hybrid

Full-Time 60000 - 75000 £ / year (est.) Home office (partial)
Dr. Martens

At a Glance

  • Tasks: Lead high-impact customer acquisition strategies through integrated paid media plans.
  • Company: Join the iconic Dr. Martens team with a focus on creativity and collaboration.
  • Benefits: Enjoy generous discounts, a pension scheme, and a hybrid working model.
  • Other info: Dynamic work environment with opportunities for personal and professional growth.
  • Why this job: Make a real impact on global channel strategies while engaging with diverse teams.
  • Qualifications: Experience in paid search and social media, with strong strategic thinking skills.

The predicted salary is between 60000 - 75000 £ per year.

Dr. Martens is looking for an Integrated Channel Manager for Paid Search & Social, a role focused on delivering high-impact customer acquisition strategies. This position involves developing and executing integrated paid media plans while balancing brand impact and performance metrics.

You will lead the global channel strategies and work with various teams ensuring that campaigns align with audience engagement and trading goals. The role supports a hybrid working model and offers numerous employee benefits including generous discounts, a pension scheme, and more.

Integrated Paid Search & Social Growth Lead | Hybrid employer: Dr. Martens

At Dr. Martens, we pride ourselves on being an exceptional employer that fosters a dynamic and inclusive work culture. Our Integrated Channel Manager role not only offers the opportunity to lead innovative customer acquisition strategies but also provides access to generous employee benefits, including discounts and a robust pension scheme. With a hybrid working model, we support your professional growth while ensuring a balanced work-life experience in a globally recognised brand.

Dr. Martens

Contact Details:

Dr. Martens Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Integrated Paid Search & Social Growth Lead | Hybrid

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Dr. Martens and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Dr. Martens are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Dr. Martens on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Dr. Martens. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Integrated Paid Search & Social Growth Lead | Hybrid

Customer Acquisition Strategies
Integrated Paid Media Planning
Brand Impact Analysis
Performance Metrics Evaluation
Global Channel Strategy Development
Audience Engagement Alignment
Collaboration with Cross-Functional Teams

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Dr. Martens. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Dr. Martens:Show us that you’ve done your homework! In your application, briefly mention what you admire about Dr. Martens’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Dr. Martens

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Dr. Martens will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Dr. Martens, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.