Associate PLM (Bags) in London

Dr. Martens is more than a brand - it’s a global icon with over 60 years of attitude, heritage, and cultural impact. We’re a thriving, values‐driven business powered by diverse thinkers, bold doers, and people who bring their whole selves to work. If you’re ready to make your mark, you’re in the right place.

At DM, our values guide everything we do: Be Yourself, Act Courageously, Show You Care. They’re not just words - they’re how we turn passion into progress.

As our Associate PLM (Bags), you’ll be part of the Brand team working closely with brilliant people across the business and reporting into Senior PLM (Bags). You’ll be right at the heart of fast‐moving projects that shape how we show up for our consumers - today and tomorrow.

The Associate PLM – Bags supports the end-to-end product management of the global Bags portfolio across multiple seasons. Working closely with the Senior PLM – Bags, this role contributes to the development, planning and execution of a consumer‐centric, commercially robust and globally consistent Bags range. As a key partner within the product creation process, you help translate consumer insight, category strategy and design direction into detailed product requirements, supporting the creation of compelling silhouettes, materials and constructions that reinforce brand identity and drive category growth. You assist in managing the product lifecycle, maintaining portfolio health, monitoring performance signals and driving operational discipline across briefs, samples, PLM systems and seasonal gates.

This role collaborates across Product Development, Design, Merchandising, Brand Marketing, Marketplace & GTM, Planning and regional teams to ensure the Bags assortment delivers against strategic KPIs such as SKU productivity, margin mix, lifecycle velocity, segmentation accuracy, demand conversion and on time adoption.

As our Associate PLM (Bags), you will be responsible for:

• Supporting development of the global Bags assortment across icons, franchises and seasonal newness, assisting with briefs, documentation and seasonal line reviews aligned to category strategy.
• Managing product lifecycle and portfolio health, maintaining accurate PLM data, tracking SKU performance and identifying risks, gaps or duplication.
• Analysing consumer insights, market trends and performance data to inform seasonal decisions, range shaping and long-range planning.
• Collaborating cross-functionally with Design, Development, Merchandising, Brand and regional teams to align product creation, pricing, storytelling and go-to-market execution.
• Driving operational excellence across seasonal processes, critical path tracking and PLM governance, supporting efficient workflows and continuous process improvement.

Put simply, the key things we’re looking for are:

• Strong understanding of product lifecycle management, seasonal briefing and cost/margin dynamics across footwear and bags categories.
• Consumer and insight-driven mindset, able to translate trends, market signals and consumer needs into actionable product direction.
• Proactive cross-functional collaborator with strong communication skills, partnering effectively across Design, Development, Merchandising, Planning and Brand teams.
• Commercially and analytically minded, using performance data, pricing architecture and SKU metrics to support portfolio health and recommendations.
• Highly organised and adaptable, with strong attention to detail, structured delivery discipline and a growth mindset in fast-paced environments.

WHAT'S IN IT FOR YOU?

• Hybrid working
• Welcome free pair of Docs
• 'Buy as you Earn' Share scheme
• 65% off all Docs
• 50% off Accessories
• Pension Scheme through Aviva
• Life Assurance
• 25 Days Annual Leave + Bank Holidays
• Private healthcare
• 2 paid volunteer days per year

If you’re excited to own your impact, shape the future of an iconic brand, and grow your career in a place that champions individuality - we’d love to hear from you.

Application closing date: Wednesday 22nd of April 2026

At Dr. Martens, we are committed to creating an environment in which we can all be our best and bring our authentic selves to work. We encourage applications, regardless of race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, age, veteran status, or disability. Diverse and inclusive teams have a positive impact on our brand; helping us to speak authentically to our consumers.

We strive to develop a business where our people can thrive and feel empowered to express themselves. Because we believe everyone should feel supported and included whatever their role in the Dr. Martens community.