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- Tasks: Lead visual merchandising training and enhance retail experiences across EMEA.
- Company: Join the iconic Dr. Martens team, a brand with over 60 years of heritage.
- Benefits: Enjoy 65% off Docs, private healthcare, and two paid volunteer days.
- Why this job: Be part of a dynamic team that values individuality and creativity.
- Qualifications: Minimum 2 years in visual merchandising and a passion for coaching.
- Other info: Frequent travel across key cities like London, Paris, and Berlin.
The predicted salary is between 36000 - 60000 £ per year.
Dr. Martens is a globally recognisable and culturally influential British brand, with over 60 years of rich heritage. As brand custodians, we are lucky to work for a dynamic, thriving, and ethical business, with people from diverse backgrounds, who bring their true selves to work, and where anyone can grow their career. We are guided by three core values that are at the heart of everything we do: be yourself, act courageously, and show you care.
The Brand Presentation Lead is the key driver of our premium retail experience strategy in EMEA. Working across new and existing stores, they adapt and deliver Global product presentation training to upskill VMC's, SM's and RM's. Through practical, hands-on VM visits, they will drive a consistent visual execution in our key cities of London, Paris, Berlin and Milan. They will personally lead the visual set-up of our new stores and SIS's, ensuring they open to the highest visual standards whilst balancing commercial and brand objectives.
To succeed in this role, you will be a confident trainer and thrive seeing others develop. You will be passionate about retail and have an in-depth understanding of our customers and the premium consumer journey in our stores. You are an experienced Visual Merchandiser who always works with a strong attention to detail. Importantly, you will be keen to travel regularly across EMEA and develop your experience across different markets. This is a 12 month Fixed Term contract.
TRAINING
- In collaboration with the Global Brand Presentation Lead, you will localise Global training materials to suit EMEA market needs and reflect regional consumer insights.
- You will lead the continuous development and enhancement of the EMEA visual merchandising (VM) training suite—building a robust library of digital content including presentations, Myagi modules, video tutorials, and hands-on in-store workshops to deliver best-in-class brand presentation training for our retail teams.
- Working closely with Product and Merchandising teams, you will design and deliver an engaging bi-annual Seasonal Kick-Off event (e.g. Power Up for Peak), designed to energise and inspire teams ahead of key trading periods.
- Utilising the IWD Execute platform, you will provide feedback and coaching to stores following campaign launches.
- You will be responsible for managing the brand presentation training budget, with strategic investments in high-quality video production and printed coaching materials to elevate in-store execution.
VISUAL MERCHANDISING
- Spending approximately 60% of your time in the field, you will play a hands-on role in delivering premium product presentation across our key city store network.
- You will take part in the execution of monthly campaign launches in London, including overnight installations, ensuring flawless rollouts that reflect our elevated brand positioning.
- During our key seasonal product launches, you will also support the wholesale team with showroom presentation and visual set-ups, maintaining consistency across all channels.
DTC EXPANSION
- You will oversee the visual planning process for all new openings and refits, ensuring designs, layouts and campaign touchpoints adhere to the product presentation guidelines.
- On-site during set-up, you will guide teams through a best-practice approach to VM, ensuring a strong and consistent launch experience.
- You will design and deliver a tailored VM training programme during set-up week to ensure store teams are fully equipped and confident.
- You will create an opening presentation for all new sites to cascade with EMEA + relevant global teams.
THE STUFF THAT SETS YOU APART
- You are an experienced VM with a minimum of 2 years in a full-time visual merchandising role.
- You live in London and are willing to travel regularly to stores.
- You are a passionate coach and love to upskill people, taking pride in seeing others succeed.
- You are a natural collaborator with the ability to partner and inspire various stakeholders.
- You are a self-starter and not afraid to hit the ground running.
- European language skills are a bonus but not essential.
- You have experience attending or leading new store openings.
- You are an excellent communicator who is strong at getting buy-in to visual concepts across a variety of audiences.
- You have strong IT skills including all Microsoft applications (Word, Excel, PowerPoint) and Adobe Creative Suite (Illustrator, Photoshop etc.).
- You thrive in changing environments and know how to roll with the punches.
- You enjoy working collaboratively utilising the strengths of others as well as offering your expertise to achieve team goals.
WHAT'S IN IT FOR YOU?
- Welcome to the family free pair of Docs.
- Field base - 80% store visits.
- 65% off all Docs.
- Award-winning 'Buy As You Earn' Dr. Martens share plan.
- Private healthcare.
- A dedicated culture team.
- 2 paid volunteer days per year.
Are you ready to fill your boots? Apply now.
Locations
Brand Presentation Lead EMEA- 12 Month FTC employer: Dr. Martens plc
Contact Detail:
Dr. Martens plc Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Presentation Lead EMEA- 12 Month FTC
✨Tip Number 1
Get to know the brand inside out! Research Dr. Martens' history, values, and current campaigns. This will help you connect with the team during interviews and show that you're genuinely interested in being part of their culture.
✨Tip Number 2
Network like a pro! Reach out to current or former employees on LinkedIn. Ask them about their experiences and any tips they might have for landing the role. Plus, it could give you an insider's edge!
✨Tip Number 3
Prepare for hands-on assessments! Since the role involves practical training and visual merchandising, be ready to showcase your skills. Bring examples of your past work or even create a mock-up presentation to impress the interviewers.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the Dr. Martens family. Don’t miss out!
We think you need these skills to ace Brand Presentation Lead EMEA- 12 Month FTC
Some tips for your application 🫡
Be Yourself: When you're writing your application, let your personality shine through! We want to see the real you, so don’t be afraid to show us what makes you unique and how you align with our core values.
Tailor Your Application: Make sure to customise your application for the Brand Presentation Lead role. Highlight your experience in visual merchandising and training, and how you can contribute to our premium retail experience strategy across EMEA.
Show Your Passion: We love seeing candidates who are genuinely passionate about retail and visual merchandising. Share specific examples of how you've successfully engaged teams or improved visual standards in your previous roles.
Apply Through Our Website: For the best chance of success, make sure to apply directly through our website. It’s the easiest way for us to keep track of your application and ensures you’re considered for this exciting opportunity!
How to prepare for a job interview at Dr. Martens plc
✨Know the Brand Inside Out
Before your interview, dive deep into Dr. Martens' history, values, and product lines. Understanding their heritage and what makes them unique will help you connect your experience to their brand ethos, especially their core values of being yourself, acting courageously, and showing you care.
✨Showcase Your Visual Merchandising Skills
Prepare to discuss specific examples from your past roles where you've successfully executed visual merchandising strategies. Highlight your attention to detail and how you've adapted presentations to meet customer needs, as this is crucial for the Brand Presentation Lead role.
✨Demonstrate Your Coaching Ability
Since the role involves training and upskilling others, be ready to share experiences where you've coached or mentored team members. Discuss your approach to developing others and how you measure their success, as this will resonate with their focus on collaboration and growth.
✨Be Ready to Talk Travel and Adaptability
Given the travel requirements across EMEA, express your enthusiasm for visiting different markets and adapting strategies accordingly. Share any relevant experiences that showcase your flexibility and ability to thrive in changing environments, which is key for this dynamic role.
