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- Tasks: Lead SharkNinja's social media strategy across Instagram, TikTok, and YouTube.
- Company: Join SharkNinja, a global leader in innovative lifestyle solutions.
- Benefits: Enjoy competitive health insurance, retirement plans, and employee discounts.
- Other info: Diversity and inclusion are at the heart of our culture.
- Why this job: Be part of a creative team that pushes boundaries and drives brand love.
- Qualifications: 10 years in social media strategy with strong leadership experience required.
The predicted salary is between 48000 - 84000 £ per year.
About UsSharkNinja is a global product design and technology company with a diversified portfolio of 5-star rated lifestyle solutions that positively impact peoples lives in homes around the world. the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories driving significant growth and market share gains. Headquartered in Needham Massachusetts with more than 3600 associates the companys products are sold at key retailers online and offline and through distributors around the world.Sharkninja is seeking aDirector of Social Media Nordics to lead our organic social strategy and execution across Instagram TikTok YouTube and emerging platforms. This leader will set the vision and roadmap for how Ninja shows up in culture and drives community brand love and business impact through social storytelling. The ideal candidate is not only fluent in social media trends but also deeply strategicable to translate cultural insights and platform shifts into compelling brand narratives and measurable business outcomes. You will oversee a team of social experts work cross-functionally with key stakeholders and partner with creators agencies and internal teams to bring bold thumb-stopping content to life. This is a high-impact high-visibility role critical to the growth of the SharkNinja brand.What Youll Do:Lead SharkNinjas full social media ecosystem for the Nordics organic paid and influencer setting strategy ensuring cultural relevance and aligning with brand objectives.Own content end-to-end across Instagram TikTok YouTube and emerging platforms from concept and creative direction to production posting and optimization.Integrate social across the marketing funnel driving awareness engagement conversion and loyalty.Develop and execute influencer and creator strategies that amplify storytelling expand reach and deliver measurable ROI.Identify cultural trends and white space opportunities to position SharkNinja as a leader in innovation.Lead and grow a best-in-class social team fostering a creative high-performance environment.Use a test-and-learn approach to optimize content performance across organic paid and influencer-led campaigns.Define track and report on social KPIs translating insights into actionable strategies and clear business impact.Ensure a clear communication to internal stakeholders including executive leadershipWhat Youll Bring:10 years of experience in social media strategy digital marketing or content leadership roles with 35 years in a team management capacityProven success growing and scaling social media programs for consumer brands (CPG or lifestyle preferred)Deep fluency in Instagram TikTok and YouTube platform best practices analytics and content formatsExperience leading cross-functional teams agency partners and creative production workflowsStrong understanding of how to translate culture trends and consumer behavior into social-first brand storytellingStrong business acumen with the ability to influence decision-making at the executive levelExperience managing paid social influencer marketing and/or integrated marketing campaignsOur Culture At SharkNinja we dont just raise the barwe push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible push boundaries and deliver results that others only dream of. If you thrive on breaking out of your swim lane youll be right at home.What We OfferWe offer competitive health insurance retirement plans paid time off employee stock purchase options wellness programs SharkNinja product discounts and more.We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining whats possible. When you join youre not just part of a companyyoure part of an outrageously extraordinary community. Together we wont just launch productswell disrupt entire markets.At SharkNinja Diversity Equity and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinjas innovation every day. We support ALL associates in bringing their authentic selves to work making an impact and having the opportunity for career acceleration. With help from our leadership associates and our community we aim to have equity be a key component of the SharkNinja DNA.Learn more about us: Life At SharkNinja Outrageously ExtraordinarySharkNinjas Candidate Privacy Notice can be found here: candidates based in China please visit: candidates based in Vietnam please visit: do not discriminate on the basis of race religion color national origin sex gender gender expression sexual orientation age marital status veteran status disability or any other class protected by legislation and local law. SharkNinja will consider reasonable accommodations consistent with legislation and local law. If you require a reasonable accommodation to participate in the job application or interview process please contact SharkNinja People & Culture atRequired Experience:Director Key Skills Business Consulting,Anti Money Laundering,Health,Gynaecology & Obstetrics,Actuary Employment Type : Full Time Experience: years Vacancy: 1
Social Media Director, Nordics employer: Dr Jobs
Contact Detail:
Dr Jobs Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Director, Nordics
✨Tip Number 1
Familiarise yourself with SharkNinja's brand values and product offerings. Understanding their unique selling points will help you articulate how your social media strategies can enhance their brand presence in the Nordics.
✨Tip Number 2
Stay updated on the latest trends in social media, particularly on platforms like Instagram, TikTok, and YouTube. Being able to discuss current trends and how they can be leveraged for SharkNinja will demonstrate your expertise and strategic thinking.
✨Tip Number 3
Network with professionals in the industry, especially those who have experience with consumer brands or lifestyle products. Building connections can provide insights into the role and may even lead to referrals.
✨Tip Number 4
Prepare to showcase your previous successes in growing social media programmes. Be ready to discuss specific campaigns you've led, the strategies you employed, and the measurable outcomes achieved to highlight your capability for this high-impact role.
We think you need these skills to ace Social Media Director, Nordics
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Social Media Director position at SharkNinja. Tailor your application to highlight your relevant experience in social media strategy and team management.
Craft a Compelling CV: Your CV should clearly showcase your 10 years of experience in social media strategy and digital marketing. Emphasise your successes in growing social media programmes for consumer brands, particularly in the CPG or lifestyle sectors.
Write a Strong Cover Letter: In your cover letter, express your passion for social media and how you can contribute to SharkNinja's mission. Highlight your ability to translate cultural insights into brand narratives and measurable business outcomes.
Showcase Your Knowledge of Platforms: Demonstrate your deep fluency in Instagram, TikTok, and YouTube by providing examples of successful campaigns you've led. Discuss your understanding of platform best practices and how you've used analytics to optimise content performance.
How to prepare for a job interview at Dr Jobs
✨Showcase Your Social Media Savvy
Make sure to demonstrate your deep understanding of social media trends, especially on platforms like Instagram, TikTok, and YouTube. Prepare examples of successful campaigns you've led or contributed to, highlighting how they aligned with brand objectives and drove measurable results.
✨Prepare for Cultural Insights
Since the role requires translating cultural insights into compelling narratives, be ready to discuss recent trends in the Nordics that could impact SharkNinja's brand storytelling. This shows your ability to think strategically and stay ahead of the curve.
✨Highlight Team Leadership Experience
As a candidate for a director position, it's crucial to showcase your experience in leading teams. Share specific examples of how you've fostered a creative environment and driven high performance within your team, as well as how you’ve collaborated cross-functionally.
✨Demonstrate Business Acumen
Be prepared to discuss how you've influenced decision-making at an executive level in previous roles. Highlight your understanding of how social media can drive business outcomes, and come equipped with metrics or KPIs that illustrate your success in past campaigns.