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- Tasks: Lead loyalty marketing strategies for Germany and Benelux, enhancing customer engagement and retention.
- Company: Join Levi Strauss & Co., a brand that values individuality and positive impact.
- Benefits: Enjoy a hybrid work model, with 3 days in the London office and flexible hours.
- Why this job: Be part of a dynamic team driving customer loyalty and making a real difference.
- Qualifications: Fluent in English & German or Dutch; experience in marketing/CRM with loyalty focus required.
- Other info: Diverse and inclusive workplace, welcoming all backgrounds and experiences.
The predicted salary is between 36000 - 60000 £ per year.
JOB DESCRIPTIONCalling all originals: At Levi Strauss & Co. you can be yourself – and be part of something bigger. Were a company of people who like to forge our own path and leave the world better than we found it. Who believe that what makes us different makes us stronger. So add your voice. Make an impact. Find your fit -and your future.About the Job Levi Strauss & Co. are looking for a Regional Loyalty Specialist focused on Germany and Benelux to launch develop and execute the loyalty marketing strategy ensuring customers receive best-in-class experiences across all this role youll collaborate closely with cross-functional teams to design and implement new loyalty propositions optimise operational efficiency and drive customer engagement and retention.In this role you will report to the Loyalty & CRM Lead working closely with the European cluster Global and Cross functional teams.Key responsibilities: Develop and deliver a regional loyalty marketing plan that drives member acquisition engagement customer value and retention for Levis.Define the member proposition benefits and rewards ensuring local relevancy in line with brand equity market opportunities & customer insights.Continually improve the member experience identifying ways to reduce friction in activation of rewards and increase active member rates.Think customer first: with Loyalty communications and activations seamlessly integrated into Cluster Marketing & GTM plans.Act as internal champion for loyalty within your region to educate stakeholders on activities and market performance/evolution.Accountable for the roll out of the Loyalty toolkit communications and activations on all touchpoints: Retail WHLS and App. Ensuring quality check of the content.Create playbooks for regional loyalty rollout & training in new marketsWork with key functional partners especially Marketing Retail Franchise & Ecommerce to align priorities and strategies drive integration share best practices on data targeting and communications.Partner with key business partners: Marketing Retail Franchise App and WHLS teams to align on strategy and the delivery of the AFP as well as develop dedicated plans around selected promotional & brand moments.Set and monitor the yearly loyalty budget to maximise ROI for all activities.Help driving consultation to identify best partners for our Loyalty strategy.Perform strategic analysis using all available sources of information (internal consumer data consumer insights research data industry sources) to support the decision-making process and strategic direction and continually applying a test and learn mindset on how we can do things differently.Generate reports trend data and benchmark marketing initiatives to gain insights and measure progress against established loyalty goals.Develop a deeper understanding of the drivers of our KPIs and metrics within multiple CRM touchpoints (Retail WHLS and Mobile App)Build analysis/insights in a value driven format to executive stakeholders.About YouFluent in English & German or Dutch across both written and spoken communication.Proven experience in a marketing/CRM role with a focus on membership or loyalty programmes.Proven track record of successfully developing and implementing customer acquisition and retention campaigns that drive results.Demonstrated ability to collaborate with and coordinate across multiple teams to achieve shared objectives.Strong ability to present both written and verbal communications presenting stories and concepts at different levels across the businessYoull be passionate about the customer and delivering the right message at the right time to drive acquisition loyalty and retention and achieve high consumer engagement increased revenue and incremental customer lifetime value.Exceptional stakeholder management experience with the ability to influence and drive resultsAnalytical skills a data driven decision making ethos & deep understanding of audience building.Strong attention to detail and a good eye for creative and contentExperience leading a diverse and complex portfolio of marketing initiatives prioritising roadmaps based on delivery effort and valueExperience working in a multi-brand or international environment advantageousThis is a hybrid position based in our Central London Office. You will be expected in office 3 days per week. Note time in office can vary depending on business needs.LS&Co. is an affirmative action and equal employment opportunity welcome and value people from diverse cultures backgrounds and experiences to make LS&Co. a collective success.#LI-HybridLOCATIONLondon United KingdomFULL TIME/PART TIMEFull timeCurrent LS&Co Employees apply via your Workday account.Required Experience:Unclear Seniority Key Skills Sales Experience,Crane,Customer Service,Communication skills,Heavy Equipment Operation,Microsoft Word,Case Management,OSHA,Team Management,Catheterization,Microsoft Outlook Calendar,EHS Employment Type : Full-Time Experience: years Vacancy: 1
Loyalty Specialist â Germany & Benelux employer: Dr Jobs
Contact Detail:
Dr Jobs Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Loyalty Specialist â Germany & Benelux
✨Tip Number 1
Familiarise yourself with Levi Strauss & Co.'s brand values and loyalty programmes. Understanding their ethos will help you align your ideas with their mission, making you a more appealing candidate.
✨Tip Number 2
Network with current or former employees of Levi Strauss & Co. on platforms like LinkedIn. They can provide insights into the company culture and the specific skills that are valued in the Loyalty Specialist role.
✨Tip Number 3
Stay updated on the latest trends in loyalty marketing and CRM strategies. Being knowledgeable about current industry practices will demonstrate your commitment to the role and your ability to innovate.
✨Tip Number 4
Prepare to discuss specific examples of successful loyalty campaigns you've worked on in the past. Highlighting measurable results will showcase your expertise and ability to drive customer engagement.
We think you need these skills to ace Loyalty Specialist â Germany & Benelux
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing and CRM, particularly focusing on loyalty programmes. Use specific examples of campaigns you've developed or contributed to that demonstrate your ability to drive customer engagement and retention.
Craft a Compelling Cover Letter: In your cover letter, express your passion for customer loyalty and how it aligns with Levi Strauss & Co.'s values. Mention your fluency in English and German or Dutch, and provide examples of how you've successfully collaborated with cross-functional teams in previous roles.
Showcase Analytical Skills: Highlight your analytical skills by discussing how you've used data to inform marketing strategies in the past. Provide examples of how you've measured success against KPIs and adjusted strategies based on insights gained from consumer data.
Demonstrate Stakeholder Management: Include examples of your experience in stakeholder management. Describe situations where you've influenced decisions or driven results through effective communication and collaboration with various teams, showcasing your ability to present ideas clearly at different levels within an organisation.
How to prepare for a job interview at Dr Jobs
✨Know Your Audience
Before the interview, research Levi Strauss & Co. and their loyalty programmes. Understand their brand values and how they resonate with customers in Germany and Benelux. This will help you tailor your responses to align with their mission.
✨Showcase Your Analytical Skills
Be prepared to discuss your experience with data-driven decision making. Highlight specific examples where you've used analytics to improve customer engagement or retention, as this role heavily relies on understanding KPIs and metrics.
✨Demonstrate Collaboration
Since the role involves working with cross-functional teams, share examples of how you've successfully collaborated with different departments in previous roles. Emphasise your ability to coordinate efforts and achieve shared objectives.
✨Prepare for Scenario Questions
Expect questions that assess your problem-solving skills and creativity in developing loyalty strategies. Think of scenarios where you've had to overcome challenges in customer acquisition or retention, and be ready to discuss your thought process.