At a Glance
- Tasks: Lead the marketing and communications strategy for QBE's International division.
- Company: QBE is a global insurer focused on innovative risk solutions and community impact.
- Benefits: Enjoy 30 days holiday, flexible working, private medical insurance, and more!
- Why this job: Join a dynamic team driving brand engagement and making a real difference in the community.
- Qualifications: Proven leadership in B2B marketing, especially in financial services; strong communication skills required.
- Other info: Be part of a diverse and inclusive workplace that values your unique contributions.
The predicted salary is between 72000 - 108000 £ per year.
Primary DetailsTime Type: Full timeWorker Type: EmployeeAs Chief Marketing and Communications Officer (Marcomms) International you will be responsible for developing and implementing the regional Marcomms strategy for QBEs International division and supporting business growth and customer retention across all distribution channels. The role is also responsible for effectively overseeing both internal and external communications corporate affairs brand management PR campaigns social media content production and event management to enhance the companys presence and impact across all internal stakeholders as well as the wider market and broader community. The role sits on the Executive Management Board for International and reports into the International CEO and requires strategic vision hands-on leadership and exceptional communication skills to lead a function of c.30 employees across UK Europe and Asia.Your New RoleBe a strategic partner to key stakeholders across the business to ensure alignment between marketing and business priorities that maximises the impact of the Marcomms budget and capabilities and drives commercial outcomes.Develop a holistic and robust planning approach across the full Marcomms function that enables the creation and execution of a comprehensive marketing and communications strategyDrive a performance culture across the function that is data driven and focused on outcomes aligned to our business strategy.Integrate market customer and broker insights to create cohesive personalised multi-channel marketing and communications.Strengthen and activate QBEs global brand across International to build trust and preference whilst ensuring global consistency and alignment.Increase engagement retention and market influence in customer segments where QBE can have a greater relationship with our end customers.Drive broker engagement through targeted broker initiatives to improve attitudes perception and preference.Collaborate with QBE stakeholders to create effective corporate affairs briefing materials for senior executives that maximise their impact when engaging with key stakeholders in the market and society more broadly (e.g. political and regulatory discussions)Provide leadership direction and coaching to build strong digital marketing and social media capability.Develop and implement strong business cases for the introduction of new marketing technologies agency solutions and resources that drive efficiencies or enhance the delivery of marketing capabilities.Lead nurture and develop a team of c.30 marketing and comms professionals providing guidance and fostering a culture of collaboration and creativity.About YouProven leadership experience in the B2B financial/professional services sector (insurance/reinsurance experience would be an advantage) across Marketing Internal Communications Corporate Affairs and Media/Reputation management.Strong team leadership skills with experience of creating a strong business partnership culture and driving new ways of working to achieve impactful results.Experience of leading a Marcomms function through transformational change including developing and implementing new operating models and ways of working.Experience of working within a matrix organisation managing key stakeholders across the business and working in collaboration with Group Marketing and Comms function.Exceptional stakeholder management skills and a strong communicator across all levels of the organisation including experience of presenting at exco/board level.Experience in using technology data and analytics to take a data driven approach to marketing campaigns across multiple channels.Strong background in planning budgeting and executing marketing plans that are aligned to business strategy.Why QBE At My BestAt QBE we want our people to feel rewarded and inspired to perform at their best thats why we have created At My Best. Its our connection our way of showing we have your back. We understand that one size doesnt fit all and that priorities can change depending on your life stage. That is why our blend of wellbeing initiatives and benefits offer flexibility to suit what matters most to you. Its in the culture of our business our QBE DNA to support our people. Everything we do is underpinned by our QBE DNA.Were an international insurer thats building momentum towards realising our vision of becoming the most consistent and innovative risk partner. We can never really predict whats around the corner but at QBE were asking the right questions to enable a more resilient future helping those around us build strength and embrace change to their advantage.QBE aims to build a workplace that is fair and inclusive because we want to attract and retain the best people to do the job we have adopted flexible working across the company and welcome this conversation ( more than more than 13000 people working across 27 countries were big enough to make a real impact but small enough to provide a friendly workplace where people are down-to-earth passionate and kind.To find out more about why you should work for QBE visit our careers website.At My Best – QBE BenefitsYou are more than your work and QBE is more than a workplace which is why we provide you with the benefits support and flexibility to help you concentrate on living your best life personally and professionally. As well as the benefits below we also offer an extensive choice of other options to suit you!30 days holiday a year with the option to buy up to 2 additional days.Flexible working – balancing work and life is important so our flexible working opportunities are open to all this can include part-time job share and compressed hours.Pension you are automatically enrolled into the QBE pension plan which entitles you to receive employer contributions of 10% of your basic salary.Private medical insurance we fund fully comprehensive private medical cover for you and all the family.Family friendly policies we offer 26 weeks leave at full pay regardless of gender identity sexual orientation or how you become a parent.Short term remote work abroad – you can request up to 20 days per year to work remotely from certain locations abroad.Sustainable investing – we believe sustainable integration is important for long term financial environmental and social outcomes. Our pension strategy supports our net-zero goal to achieve year-on-year reductions in carbon footprint by investing more in green businesses than the broader market so your savings are looking after the planets future as well as your own.Cycle-to-Work benefit from regular exercise whilst making your commute greener and cheaper select and bike and/or accessories up to the value of 5000.To find out more visit our Reward PageQBE AwardsSome of the awards QBE are proud to have won been a finalist for and shortlisted for include;AXCO Global Insurance Awards 2024 Winner: Network Management of the YearInsurance Business UK 5-Star Cyber Awards 2024: QBE rated as a 5-Star Cyber InsurerUK IT Industry Awards 2023 Winner: Green Technology Innovation of the YearWorking Dads Employer Awards 2023 Winner: Parental Policies AwardInsurance Post British Insurance Awards 2023: QBE rated as a 5-Star EmployeeYou can view all our awards hereInclusion of DiversityWe are striving to create a workplace culture where all our people feel included and we are committed to building a diverse workforce that is reflective of the communities we operate in. We are proud to have partnerships with organisations such as Stonewall and Working Families and our commitment to the Women in Finance Charter the UN Womens Empowerment Principles and Race at Work charter helps keep us accountable and transparent. For more information on our strategy targets please take a look at our Careers PageAccessibilityHere at QBE we are promoting an accessible workplace for all which includes supporting candidates to perform at their best during their recruitment process. If you require any accommodations please make your Talent Acquisition contact aware.ESG & SustainabilityAt QBE we believe that integrating sustainability into our business helps us deliver on our purpose of enabling a more resilient future. Our three key focus areas include fostering an orderly and inclusive transition to a net-zero economy enabling a sustainable and resilient workforce and partnering for growth through innovative sustainable and impactful solutions. For further information regarding QBEs sustainability targets including our net-zero pledges and inclusion of diversity targets and our award-winning impact investment initiative Premiums4Good please visit our Sustainability homepage and read our latest Sustainability ReportWhat nextIf you have a passion to contribute to QBEs vision of enabling a more resilient future for our customers and the community we encourage you to apply! Simply click the apply button to submit your CV and other relevant documents and a member of our friendly Talent Acquisition team will be in contact to discuss your interest further if you meet the requirements of the role.We believe this is our moment what if it was yours tooAPPLY NOW and lets make it happen!Skills:Brand Strategy Coaching for success Communication Critical Thinking Customer Service Influencing Intentional collaboration Managing performance Marketing Strategies Navigating ambiguity Presenting with Impact Risk Management Stakeholder Management Strategic Agility Strategic LeadershipHow to Apply:To submit your application click Apply and follow the step by step process.Equal Employment Opportunity:QBE is an equal opportunity employer and is required to comply with equal employment opportunity legislation in each jurisdiction it operates.Required Experience:Chief Key Skills Internal Control,Accounting And Auditing,Accounts Handling,General Services,Elevator,Brand Employment Type : Full-Time Experience: years Vacancy: 1
Chief Marketing and Communications Officer, International employer: Dr Jobs
Contact Detail:
Dr Jobs Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Chief Marketing and Communications Officer, International
✨Tip Number 1
Network strategically with professionals in the B2B financial services sector, especially those with experience in insurance and reinsurance. Attend industry events and engage on platforms like LinkedIn to connect with key stakeholders who can provide insights or referrals.
✨Tip Number 2
Familiarise yourself with QBE's brand values and recent initiatives. Understanding their approach to sustainability and community engagement will help you align your discussions and demonstrate your commitment to their vision during interviews.
✨Tip Number 3
Prepare to discuss your experience with data-driven marketing strategies. Be ready to share specific examples of how you've used analytics to drive successful campaigns, as this is crucial for the role's focus on performance culture.
✨Tip Number 4
Showcase your leadership style by preparing anecdotes that highlight your ability to foster collaboration and creativity within teams. This will resonate well with QBE's emphasis on team development and a strong business partnership culture.
We think you need these skills to ace Chief Marketing and Communications Officer, International
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in B2B marketing, communications, and leadership roles. Emphasise your achievements in similar positions, particularly in the financial or professional services sector.
Craft a Compelling Cover Letter: Your cover letter should reflect your understanding of QBE's vision and how your skills align with their goals. Discuss your strategic vision and hands-on leadership style, and provide examples of how you've driven successful marketing initiatives.
Showcase Leadership Experience: In your application, highlight your experience leading teams and managing stakeholders. Provide specific examples of how you've fostered collaboration and creativity within your teams to achieve impactful results.
Demonstrate Data-Driven Decision Making: Include examples of how you've used data and analytics to inform marketing strategies and campaigns. This will show your ability to drive performance and align marketing efforts with business objectives.
How to prepare for a job interview at Dr Jobs
✨Showcase Your Strategic Vision
As a Chief Marketing and Communications Officer, it's crucial to demonstrate your strategic vision during the interview. Prepare examples of how you've developed and implemented successful marketing strategies in previous roles, particularly in the B2B financial services sector.
✨Highlight Leadership Experience
This role requires strong team leadership skills. Be ready to discuss your experience in leading teams, fostering collaboration, and driving performance culture. Share specific instances where you have successfully managed a diverse team and achieved impactful results.
✨Prepare for Stakeholder Management Questions
Given the importance of stakeholder management in this position, anticipate questions about how you've engaged with key stakeholders in the past. Prepare to discuss your approach to building relationships and aligning marketing priorities with business goals.
✨Demonstrate Data-Driven Decision Making
The role emphasises a data-driven approach to marketing. Be prepared to discuss how you've used technology, data, and analytics to inform your marketing campaigns. Provide examples of how data has influenced your decision-making process and led to successful outcomes.