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- Tasks: Create and manage engaging content across digital platforms to enhance brand presence.
- Company: Join a leading fashion retail brand with a collaborative and innovative culture.
- Benefits: Competitive salary, generous bonuses, exclusive discounts, and career development opportunities.
- Other info: Be part of a supportive team with excellent growth potential in the fashion industry.
- Why this job: Shape the creative direction of a top fashion brand while connecting with a vibrant audience.
- Qualifications: 2+ years in social media management, strong content creation skills, and knowledge of SEO.
The predicted salary is between 35000 - 45000 £ per year.
As the Fashion Retail Content Manager, you will be responsible for developing, curating, and managing engaging content across all digital platforms. You will play a key part in enhancing our brand presence, connecting with our audience, and driving sales through compelling storytelling and strategic content planning. You will manage the entire lifecycle of content – planning, creation, editing, distribution and analysis. Working closely across departments to promote our brand through engaging and compelling content, this is a key role within the business.
Core Responsibilities
- Strategy & Planning: Develop, implement, and manage our social media strategy, producing, sharing and maintaining calendars through software tools.
- Content Creation & Management: Create, curate, manage and publish content (images, video, written, etc.).
- SEO & Analytics: Optimise content for search engines and AI, helping to maximise our ROI.
- Social Media Management: Oversee social media accounts, managing the design and tone to ensure we maximise engagement with our target audience.
- Brand Management: Oversee photographic content for DPUS e-commerce platform and in-store POS.
- Creative Direction: Create and manage campaigns and marketing materials for DPUS website and store.
- Collaboration: Work with other departments (marketing, sales, operations, store, etc.) assigning content production tasks to team members and commissioning articles, videos and other content from external freelancers.
- Reporting: Analyse social media campaigns and activities and provide reports on ROI and insights to Senior Management.
- Networking: Build database of influencers, affiliates and brand ambassadors to expand DPUS network and audience.
Requirements
- At least two year’s work experience as a Social Media Manager or similar role within the fashion industry.
- Experience with social media analytics tools (e.g., Hootsuite, Google Analytics).
- Excellent knowledge of Instagram, TikTok, Facebook, Twitter, LinkedIn and other social media best practices.
- Experience with graphic design tools (e.g., Adobe Creative Suite).
- Experience in content marketing and creation.
- Understanding of SEO and web traffic metrics.
- Experience with audience and buyer persona research.
- Good leadership skills with demonstrable cross-departmental experience.
- Familiarity with design and publishing.
- Detail-oriented and highly organized.
- Critical thinker and problem-solver.
- Great interpersonal and communication skills.
Why Join Us?
- Competitive salary and generous bonus package.
- Opportunity to shape the creative direction of a leading fashion retail brand.
- Be part of a collaborative, innovative, and supportive team.
- Access to exclusive staff discounts and perks.
- Career development and progression opportunities.
We are an equal opportunity employer. All qualified applicants will be considered.
Content Manager in London employer: DPUS Designer Outlet
Contact Detail:
DPUS Designer Outlet Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content Manager in London
✨Tip Number 1
Network like a pro! Reach out to people in the fashion industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best content pieces. Whether it’s social media posts, videos, or articles, let your creativity shine through.
✨Tip Number 3
Stay updated with trends! Follow fashion influencers and brands on social media to keep your finger on the pulse. This knowledge will help you stand out in interviews.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about joining our team.
We think you need these skills to ace Content Manager in London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Content Manager role. Highlight your experience in social media management and content creation, and show us how you can enhance our brand presence.
Show Off Your Creativity: We want to see your creative flair! Include examples of your previous work, whether it’s engaging social media posts or compelling articles. This is your chance to showcase your storytelling skills!
Be Data-Driven: Don’t forget to mention your experience with analytics tools. We love candidates who can optimise content based on data insights, so share any relevant metrics or successes from past campaigns.
Apply Through Our Website: To make sure your application gets the attention it deserves, apply directly through our website. It’s the best way for us to keep track of your application and get back to you quickly!
How to prepare for a job interview at DPUS Designer Outlet
✨Know Your Content Inside Out
Before the interview, dive deep into the company's existing content. Familiarise yourself with their tone, style, and the types of content they produce. This will not only help you understand their brand better but also allow you to suggest ideas that align with their vision.
✨Showcase Your Strategy Skills
Be prepared to discuss your approach to content strategy and planning. Bring examples of past campaigns you've managed, including how you measured success. Highlight your experience with tools like Hootsuite or Google Analytics to demonstrate your analytical skills.
✨Demonstrate Your Creative Flair
Since this role involves creative direction, come armed with a portfolio showcasing your best work. Whether it's social media posts, videos, or written content, make sure to highlight projects that had a significant impact on engagement or sales.
✨Engage in Cross-Departmental Collaboration
Discuss your experience working with different teams, such as marketing and sales. Share specific examples of how you’ve collaborated to create compelling content. This shows you’re a team player and understand the importance of cross-departmental synergy in achieving business goals.