At a Glance
- Tasks: Build relationships and drive sales for world-class audio brands in the Northern UK.
- Company: Join DPA Microphones, a leading Danish manufacturer of high-quality audio solutions.
- Benefits: Competitive salary, company car, private healthcare, and 20 days holiday plus bank holidays.
- Other info: Dynamic role with opportunities for training, industry events, and career growth.
- Why this job: Make an impact in the audio industry while growing your career with premium brands.
- Qualifications: Proven sales experience and strong relationship-building skills required.
The predicted salary is between 51750 - 63250 £ per year.
Build relationships. Grow the business. Represent world-class brands. We are seeking a commercially driven, relationship-focused Regional Sales Manager to lead our Northern territory. Representing DPA Microphones and Austrian Audio, you will take ownership of a well-established customer base, driving growth through strong relationships while actively identifying and converting new opportunities. This is a highly field-focused position where visibility, consistency, and trust are key.
You will work closely with dealers, end users, and key venues, contributing to a strong, coordinated presence in the market aligned with wider sales and marketing activity. The role is primarily focused on Live, Studio, and Corporate markets, while also engaging across Film & Broadcast, Theatre, and Installation - offering a varied and dynamic commercial environment.
Who You Are
- Credible, approachable, and professional
- Naturally collaborative and team-oriented
- Curious and engaged with the industry landscape
- Consistent, reliable, and thoughtful in how you build relationships
- Proud to represent premium brands and committed to doing it well
What You’ll Be Doing
- Own and deliver against regional sales targets
- Manage and grow key dealer and account relationships
- Maintain a consistent schedule of customer visits across the region
- Identify and develop new business opportunities through proactive outreach
- Generate, manage, and close quotes, tenders, and project opportunities
- Deliver engaging product demonstrations and presentations
- Plan and execute dealer activity, joint events, and open days
- Maintain accurate and structured CRM records across all activity
- Build strong relationships with end users across all relevant sectors
- Support PR opportunities, case studies, and success stories in line with marketing initiatives
- Deliver demonstrations that clearly connect product performance to application
- Maintain visibility across Live, Studio, Corporate, Film & Broadcast, Theatre, and Installation sectors
- Ensure pipeline and engagement activity is consistently tracked in CRM
Venue & Institutional Engagement
- Develop relationships with key venues, theatres, broadcasters, institutions, and integrators
- Organise and support demonstrations, training days, and industry events
- Provide practical product support and guidance to customers and partners
- Contribute to wider brand presence and educational initiatives
What Success Looks Like
- Delivery against sales targets and regional objectives
- Growth within existing accounts alongside new business wins
- Strong, trusted relationships across customers and partners
- Clear and active pipeline with consistent progression
- High visibility of both brands across key sectors and venues
What You Bring
- Proven sales experience, ideally within professional audio or a related industry
- Strong commercial mindset with a proactive, opportunity-led approach
- Ability to build relationships and convert them into measurable business results
- Good technical understanding of audio (or ability to develop quickly)
- Organised and self-motivated, with strong CRM discipline
- Experience working with dealers, integrators, or channel partners
- Good working knowledge of Mac/Office tools
- Full UK driving licence
Training & Support
- Comprehensive product training across DPA Microphones and Austrian Audio
- Ongoing access to internal expertise, demo stock, and sales tools
- Opportunities to attend industry events and product launches
- Structured onboarding to ensure strong understanding of products and market
- Competitive salary with performance-related bonus
- Company car (post-probation) and laptop
- Private healthcare + workplace pension scheme
- 20 days holiday plus bank holidays (increasing with service)
- Monday-Friday role, with occasional evenings/weekends (time off in lieu)
About DPA Microphones: DPA Microphones is the leading Danish Professional Audio manufacturer of high-quality condenser microphone solutions for professional applications. DPA’s ultimate goal is to always provide its customers with the absolute finest possible microphone solutions for all its markets, which include live sound, film, installation, recording, worship, theatre, broadcast, and more. The company does not compromise on its manufacturing, which is done within very tight tolerances and strict testing at the DPA factory in Denmark. As a result, DPA’s products are globally praised for their exceptional clarity and transparency; unparalleled specifications; supreme durability and reliability; and, above all, pure, uncolored and undistorted sound.
DPA Microphones is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We encourage individuals of all backgrounds and experiences to apply.
Regional Sales Manager – North (UK) employer: DPA Microphones, Inc.
DPA Microphones is an exceptional employer, offering a dynamic and supportive work environment for the Regional Sales Manager role in the North of the UK. With a strong focus on employee growth, comprehensive training, and a commitment to diversity and inclusion, we empower our team to build meaningful relationships while representing world-class brands. Enjoy competitive benefits, including a performance-related bonus, private healthcare, and opportunities to engage with industry events, all while contributing to a company renowned for its high-quality audio solutions.
StudySmarter Expert Advice🤫
We think this is how you could land Regional Sales Manager – North (UK)
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Regional Sales Manager – North (UK) at DPA Microphones, Inc., presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including DPA Microphones, Inc.. Tailor your message to explain why you’re drawn to them and how you can contribute as a Regional Sales Manager – North (UK). Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Regional Sales Manager – North (UK)
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for DPA Microphones, Inc.:When writing your cover letter, make sure to tailor your message specifically for DPA Microphones, Inc.. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at DPA Microphones, Inc.
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show DPA Microphones, Inc. that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show DPA Microphones, Inc. that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with DPA Microphones, Inc.’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
