Head of Demand Generation
Head of Demand Generation

Head of Demand Generation

Full-Time 70000 - 90000 ÂŁ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead and scale our demand generation efforts with a hands-on approach.
  • Company: Dynamic B2B SaaS company in London with a focus on innovation.
  • Benefits: Real ownership, career acceleration, and high visibility in your work.
  • Other info: Join a smart, globally distributed team and drive real revenue growth.
  • Why this job: Make a meaningful impact by building a high-performance demand engine.
  • Qualifications: 6-10 years in B2B SaaS demand generation with strong collaboration skills.

The predicted salary is between 70000 - 90000 ÂŁ per year.

We’re looking for a hands‑on Head of Demand Generation to own and scale our pipeline engine. This is not a “manage from a distance” role. You’ll be leading a smart, globally distributed team, together building campaigns, testing ideas, shipping quickly, and turning signals into revenue. The foundations are already in place: a willing team, a capable tech stack, and real momentum. Now we need someone to take it to the next level and build a high‑performance, AI‑native demand engine.

What You'll Own:

  • Build & Scale Pipeline
  • Own demand generation end‑to‑end, from strategy through to execution
  • Turn campaigns into measurable pipeline and revenue
  • Identify what’s working (and what isn’t) and move quickly to improve
  • Run High‑Impact Campaigns
    • Drive ABM and multi‑channel campaigns across key accounts
    • Use creativity and street‑smarts to combine signals, intent, timing and great execution to engage the right buyers
    • Continuously test, iterate, and optimise for performance
  • Align Revenue Teams
    • Work closely with Sales, BDRs, and Product Marketing
    • Contribute to pipeline targets, forecasting, and GTM priorities
    • Remove friction across the funnel to accelerate results
  • Own Data & Systems
    • Build dashboards and measurement frameworks that matter
    • Use data to drive decisions and prioritisation
    • Partner with RevOps to scale what works
  • Lead by Doing
    • Set the pace through hands‑on execution
    • Coach and develop a high‑performing team
    • Create clarity, focus, and momentum across the function

    What You Bring:

    • 6–10 years in B2B SaaS demand generation
    • Proven track record of driving pipeline and revenue
    • Strong hands‑on experience with ABM and multi‑channel campaigns
    • Comfortable with modern tools (CRM, automation, AI, analytics)
    • Data‑driven mindset with a test‑and‑learn approach
    • Strong collaboration skills across Sales, Marketing, and RevOps
    • Ambition—you’re ready for a bigger role with real ownership

    Why This Role:

    • Real ownership – You own pipeline, not just campaigns
    • Build something meaningful – Scale a demand engine with strong foundations
    • High visibility – Your work directly impacts revenue and growth
    • Hands‑on impact – You’ll execute, not just manage
    • Career acceleration – Big scope, high expectations, real growth

    Success Looks Like:

    • Consistently exceeding pipeline and revenue targets
    • Campaigns that convert into meaningful business impact
    • Clear, scalable systems that improve performance
    • Strong engagement and progression across target accounts
    • A focused, high‑performing demand generation team

    Head of Demand Generation employer: Doxis

    As a Head of Demand Generation at our London-based company, you'll thrive in a dynamic and innovative environment that champions creativity and collaboration. We offer a hands-on work culture where your contributions directly influence revenue growth, alongside ample opportunities for career advancement and personal development. Join us to build a high-performance, AI-native demand engine with a supportive team and cutting-edge technology at your fingertips.
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    Contact Detail:

    Doxis Recruiting Team

    StudySmarter Expert Advice 🤫

    We think this is how you could land Head of Demand Generation

    ✨Tip Number 1

    Get your hands dirty! When you’re applying for a role like Head of Demand Generation, show us you’re ready to dive in. Share examples of campaigns you've led and how you’ve turned ideas into revenue. We love seeing that hands-on experience!

    ✨Tip Number 2

    Network like a pro! Connect with people in the industry, especially those who are already in demand generation roles. Attend events, webinars, or even just reach out on LinkedIn. Building relationships can open doors that applications alone can’t.

    ✨Tip Number 3

    Be data-driven! In your conversations, highlight how you’ve used data to drive decisions and optimise campaigns. We want to see that you can build dashboards and frameworks that matter, so come prepared with metrics that showcase your impact.

    ✨Tip Number 4

    Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team and taking ownership of the demand generation engine.

    We think you need these skills to ace Head of Demand Generation

    Demand Generation Strategy
    Campaign Management
    Account-Based Marketing (ABM)
    Multi-Channel Marketing
    Data Analysis
    Performance Optimisation
    Collaboration Skills
    CRM Tools
    Marketing Automation
    Artificial Intelligence (AI) Integration
    Revenue Operations (RevOps)
    Coaching and Team Development
    Pipeline Management
    Forecasting

    Some tips for your application 🫡

    Show Your Hands-On Experience: Make sure to highlight your hands-on experience in demand generation. We want to see how you've taken charge of campaigns and driven results, so share specific examples that demonstrate your ability to own the process from start to finish.

    Be Data-Driven: Since this role is all about using data to drive decisions, don’t forget to mention your experience with analytics and measurement frameworks. We love a candidate who can turn numbers into actionable insights, so show us how you've done this in the past!

    Emphasise Collaboration Skills: This position requires working closely with various teams, so make sure to showcase your collaboration skills. Talk about how you've aligned with Sales, Marketing, and RevOps in previous roles to achieve common goals—teamwork makes the dream work!

    Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, we can't wait to see what you bring to the table!

    How to prepare for a job interview at Doxis

    ✨Know Your Numbers

    Before the interview, brush up on your metrics and achievements in demand generation. Be ready to discuss specific campaigns you've led, the results they achieved, and how you measured success. This shows you’re data-driven and results-oriented, which is crucial for this role.

    ✨Showcase Your Creativity

    Prepare examples of innovative campaigns you've executed, especially those that involved ABM and multi-channel strategies. Highlight how you combined signals and timing to engage buyers effectively. This will demonstrate your ability to think outside the box and drive high-impact results.

    ✨Collaboration is Key

    Since this role requires working closely with Sales, BDRs, and Product Marketing, come prepared with examples of how you've successfully collaborated across teams in the past. Discuss how you’ve removed friction in the funnel and accelerated results through teamwork.

    ✨Be Hands-On

    This position is all about execution, so be ready to talk about your hands-on experience in building and scaling demand generation efforts. Share stories that illustrate your leadership style and how you coach and develop high-performing teams while driving results.

    Head of Demand Generation
    Doxis

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