At a Glance
- Tasks: Lead customer and market research to shape business decisions and drive insights.
- Company: Join a leading media company focused on innovative research solutions.
- Benefits: Enjoy comprehensive healthcare, paid time off, and education benefits.
- Other info: Flexible work environment with opportunities for professional growth.
- Why this job: Make a real impact by championing customer voices at the leadership level.
- Qualifications: 4+ years in market research with strong qualitative skills and project management experience.
The predicted salary is between 55000 - 65000 £ per year.
Location: London
Reports to: Principal, Customer & Market Research
Key Responsibilities
- Undertake customer and market research covering end-to-end propositions design, from market analysis to working directly with C&MR team members to support business and proposition leaders on business case development.
- Represent the voice of the customer at senior leadership level to ensure that customer and market intelligence is at the heart of decision-making on a day-to-day basis. This means championing customer and market research, challenging any plans and initiatives that are not customer-focused, and proposing research solutions that profitably meet customer needs/wants.
- Develop strong working relationships within the C&MR team and other functions at all levels across the business in order to deliver tailored and relevant insights.
- Deliver customer and market research projects, from actively participating in briefing sessions, to research design, through to execution, such as customer recruitment, managing fieldwork, undertaking interviews, reporting fieldwork and project progress, performing QA, undertaking analysis and reporting – whether independently or as part of a working group, drawing on a wide set of research and analytics methodologies.
- Also undertake ‘desk’ research in a thorough way and ensure insights are appropriately synthesised.
- Liaise with external partners, such as research agencies or research tool providers, to ensure work/services delivered are world-class, in line with internal standards, and delivering value for money for Dow Jones. Engagement with third parties will be under the direction of the team leader.
- Support the Customer & Market Research team lead with workflow/workload planning and budget management.
- Help ensure own workload aligns with the C&MR's team objectives that are set by the team leader.
- Actively share insights and information and ensure uptake of research recommendations by delivering presentations, debriefs, setting up and participating in workshops to teams across the business.
- Act as an ambassador for world-class research methodologies and execution, as well as educating the wider organisation on key research initiatives.
Attributes & Experience
- Ability to learn quickly, solve problems creatively, and thrive in a fast-paced environment.
- Demonstrate a thorough understanding of qual and quant research methodologies alongside their appropriate use. A 'hands-on' qualitative researcher with experience of designing discussion guides within a B2B setting. Some familiarity of using Qualtrics (or similar leading platforms) to design, set up and launch surveys.
- Experience of performing ‘desk’ research and obtaining relevant insights using publicly available information and news sources.
- Demonstrate flexibility in responding to changing business priorities and requirements.
- Proven track record of getting results in a matrix organisation.
- Working a minimum of 3 days a week in the London office and being comfortable in a remote working environment and knowing how to influence from a distance.
- Solid experience of customer and market research including project management and delivering credible and actionable insights.
- Capable of managing projects and deadlines effectively and independently.
- Excellent numeracy and literacy skills, with attention to detail.
- Strong communication and stakeholder management skills.
- Strong presentation skills, passion for storytelling, and the ability to make complex data easy to understand.
- Proficiency with Google’s suite products (Google Sheets, Google Slides).
- At least 4 years’ direct experience in the market research industry, in-house or agency-side.
- Experience of conducting research and managing research teams in B2B markets, ideally within the media, news, information & data sectors.
Benefits
- Comprehensive Healthcare Plans
- Paid Time Off
- Retirement Plans
- Comprehensive Insurance Plans
- Lifestyle programs & Wellness Resources
- Education Benefits
- Family Care Benefits & Caregiving Support
- Commuter Transit Program
- Subscription Discounts
- Employee Referral Program
Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, age, national origin, protected veteran status, disability status or any other protected characteristic under applicable law.
Reasonable Accommodation
We are committed to providing reasonable accommodation for qualified individuals with disabilities in our job application and/or interview process. If you need assistance or accommodation in completing your application or participating in an interview due to a disability, email us at. Please put "Reasonable Accommodation" in the subject line and provide a brief description of the type of assistance you need. This inbox will not be monitored for application status updates.
Senior B2B Qualitative Insights Researcher — London employer: Dow Jones
At Dow Jones, we pride ourselves on being an exceptional employer that fosters a dynamic work culture focused on innovation and collaboration. Our employees benefit from competitive compensation packages, comprehensive insurance, generous paid time off, and robust career growth programs, all while working in a vibrant European market that values security and geopolitical insights. Join us to be part of a forward-thinking team where your contributions directly impact our success and your professional development is a priority.
StudySmarter Expert Advice🤫
We think this is how you could land Senior B2B Qualitative Insights Researcher — London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. We should be ready to discuss how our skills align with their needs. Practise common interview questions and think of examples that showcase our experience in B2B qualitative research.
✨Tip Number 3
Follow up after interviews! A quick thank-you email can go a long way. It shows our enthusiasm for the role and keeps us fresh in their minds. Plus, it’s a great chance to reiterate why we’re the perfect fit.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we often have exclusive roles listed there that you won’t find anywhere else. Let’s get that application in!
We think you need these skills to ace Senior B2B Qualitative Insights Researcher — London
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter to highlight your experience in B2B qualitative research. We want to see how your skills align with the key responsibilities mentioned in the job description.
Showcase Your Methodology Knowledge:Demonstrate your understanding of both qualitative and quantitative research methodologies. We love seeing candidates who can articulate their experience with designing discussion guides and using platforms like Qualtrics.
Highlight Your Communication Skills:Since this role involves presenting insights and collaborating with various teams, make sure to showcase your strong communication and stakeholder management skills in your application. We want to know how you can effectively share your findings!
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensure you’re considered for the role. We can’t wait to hear from you!
How to prepare for a job interview at Dow Jones
✨Know Your Research Methodologies
Make sure you brush up on both qualitative and quantitative research methodologies. Be ready to discuss how you've applied these in past projects, especially in a B2B context. This will show that you understand the nuances of customer insights and can effectively contribute to the team.
✨Showcase Your Storytelling Skills
Prepare to present complex data in a way that's easy to understand. Think about examples where you've turned insights into compelling narratives that influenced decision-making. This is crucial for representing the voice of the customer at senior leadership levels.
✨Build Relationships Before You Walk In
Research the company culture and the C&MR team members you'll be working with. If possible, connect with them on LinkedIn or engage with their content. This will help you establish rapport and demonstrate your proactive approach to building strong working relationships.
✨Prepare for Flexibility Questions
Given the fast-paced environment, be ready to discuss how you've adapted to changing priorities in previous roles. Share specific examples that highlight your problem-solving skills and ability to manage projects independently while meeting deadlines.
