At a Glance
- Tasks: Manage and optimise digital advertising campaigns for global clients.
- Company: Join Dow Jones, a leader in news and business information.
- Benefits: Enjoy comprehensive healthcare, paid time off, and education benefits.
- Other info: Work in a fast-paced environment with opportunities for growth.
- Why this job: Be part of a dynamic team driving innovative advertising solutions.
- Qualifications: 2-3 years in online ad trafficking and strong analytical skills required.
The predicted salary is between 30000 - 40000 £ per year.
Dow Jones is a global provider of news and business information, delivering content to consumers and organizations around the world across multiple formats, including print, digital, mobile and live events. Dow Jones has produced unrivaled quality content for more than 130 years and today has one of the world's largest news-gathering operations globally.
The Digital Advertising Operations Specialist plays a key role in the functioning of the Ad Operations group. This role will be supporting our Advertising Operations, Media Sales Planning and Multi-Media Sales teams in successfully launching digital advertising campaigns for global clients. This is a small but nimble team based across 3 continents providing technical support for our best-in-class advertising campaigns.
The Digital Advertising Operations Specialist will be responsible for the daily management of client campaigns and driving the strategic revenue growth for each account. A typical day will include:
- Providing quality assurance
- Implementing campaigns
- Pulling campaign pacing reports
- Reviewing the status of campaigns to optimize their performance
- Troubleshooting and resolving site and advertiser issues
You will:
- Implement and manage digital and audio advertising campaigns, including direct and programmatic orders.
- Monitor delivery of campaign from beginning to end and optimize as needed.
- Produce weekly reports outlining campaign performance.
- Meet, twice, weekly with the sales and planning team to go over client campaigns and weekly reports.
- Perform proactive daily analysis and campaign optimization.
- Interact with internal as well as external clients to ensure a successful advertising campaign.
- Coordinate with internal teams in QA'ing and launching custom campaigns and custom ad units.
- Troubleshoot targeting issues, resolve any traffic issues, and reconcile discrepancies.
You have:
- 2-3 years of online ad trafficking experience.
- Ability to multi-task, and work efficiently within a high-paced changing environment.
- Some experience in ad serving tools and order management systems (i.e GAM, Adbook, Megaphone, IAS etc.)
- Strong organizational and time management skills.
- Strong analytical and problem-solving skills.
- Strong written and communication skills.
- Ability to work independently as part of a global team.
Our Benefits:
- Comprehensive Healthcare Plans
- Paid Time Off
- Retirement Plans
- Comprehensive Medical, Dental and Vision Insurance Plans
- Education Benefits
- Paid Maternity and Paternity Leave
- Family Care Benefits
- Commuter Transit Program
- Subscription Discounts
- Employee Referral Program
Equal Opportunity Employer: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status or any other protected characteristic under applicable law.
Reasonable Accommodation: We are committed to providing reasonable accommodation for qualified individuals with disabilities in our job application and/or interview process.
Advertising Operations Specialist - FTC in London employer: Dow Jones & Company
Dow Jones is an exceptional employer, offering a dynamic work environment where innovation and collaboration thrive. As part of a global team, employees benefit from comprehensive healthcare plans, generous paid time off, and robust education benefits, all while contributing to the legacy of high-quality journalism. The company's commitment to employee growth and a supportive culture makes it an ideal place for those seeking meaningful and rewarding careers in the fast-paced world of digital advertising.
StudySmarter Expert Advice🤫
We think this is how you could land Advertising Operations Specialist - FTC in London
✨Show Your Creative Side
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We think you need these skills to ace Advertising Operations Specialist - FTC in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Dow Jones & Company. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Dow Jones & Company:Show us that you’ve done your homework! In your application, briefly mention what you admire about Dow Jones & Company’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Dow Jones & Company
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Dow Jones & Company will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
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✨Be Ready for Scenario-Based Questions
At Dow Jones & Company, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
