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- Tasks: Execute custom content campaigns and optimise performance for international clients.
- Company: Join the award-winning WSJ Barron's Group in a dynamic London office.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Why this job: Make an impact with data-driven stories and innovative content strategies.
- Qualifications: 2-4 years in online advertising or performance marketing; strong analytical skills required.
- Other info: Fast-paced environment with a focus on collaboration and client satisfaction.
The predicted salary is between 36000 - 60000 £ per year.
About the Role: As the Senior Analyst, you will be part of the WSJ Barron's Group's award-winning custom content team, The Trust. Based in the London office, you will be responsible for executing custom content campaigns by tracking delivery, creating insightful performance reports, and optimizing campaign performance for our international clients and across global markets.
You Will:
- Have strong analytical skills, excellent communication and presentation abilities, and a keen attention to detail.
- Work closely with Campaign Operations, Planning & Strategy, Marketing, Sales, Creative Design, and other teams to ensure campaign success and client satisfaction.
- Contribute to audience profiling and identifying first-party (1P) data insights to ensure that we deliver data-driven stories that resonate with our audience.
- Be responsible for identifying the best-performing creative solutions and collaborating with the Creative Operations team to develop new, innovative content strategies.
- Communicate frequently with both internal teams and external clients, and possess market knowledge across multiple sectors.
- Be adaptable, thrive in a fast-paced environment, and be committed to client satisfaction.
- Exhibit strong time-management skills and the ability to multitask.
You Have:
- Minimum of 2-4 years of experience in online advertising, campaign analysis, or performance marketing.
- Strong ability to manage multiple tasks efficiently in a fast-paced environment, especially under tight deadlines.
- Proficiency with analytics and ad-serving tools such as Google Analytics, Google Ad Manager, Adobe Analytics, Pressboard, IAS; experience with social media and video/audio platform metrics is a plus.
- Excellent organizational, time management, and communication skills.
- Self-starter who can take initiative and lead projects with minimal supervision.
- Bachelor's degree preferred or equivalent related experience.
Senior Analyst, Performance Success in London employer: Dow Jones & Company, Inc.
Contact Detail:
Dow Jones & Company, Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Analyst, Performance Success in London
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Tailor your answers to show how your skills align with their needs, especially in performance marketing and analytics.
✨Tip Number 3
Showcase your analytical skills during interviews. Bring examples of past campaigns you’ve worked on, highlighting how you tracked performance and optimised results.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive!
We think you need these skills to ace Senior Analyst, Performance Success in London
Some tips for your application 🫡
Show Off Your Analytical Skills: As a Senior Analyst, we want to see your strong analytical skills shine through in your application. Use specific examples from your past experiences to demonstrate how you've tackled data analysis and campaign performance optimisation.
Communicate Clearly: Excellent communication is key for this role, so make sure your written application reflects that. Keep your language clear and concise, and don’t forget to highlight your presentation abilities – we love a good storyteller!
Tailor Your Application: Don’t just send a generic application! Tailor your CV and cover letter to the job description. Mention your experience with ad tech tools and how you’ve collaborated with different teams to ensure campaign success – it’ll show us you’re the right fit.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re proactive and keen on joining our team!
How to prepare for a job interview at Dow Jones & Company, Inc.
✨Know Your Analytics Tools
Make sure you brush up on your knowledge of analytics and ad-serving tools like Google Analytics and Adobe Analytics. Be ready to discuss how you've used these tools in past roles to drive campaign performance and client satisfaction.
✨Showcase Your Communication Skills
Since this role involves frequent communication with various teams and clients, practice articulating your thoughts clearly. Prepare examples of how you've successfully collaborated with different departments to achieve campaign goals.
✨Demonstrate Your Strategic Mindset
Think about how you can contribute to audience profiling and data-driven storytelling. Be prepared to share insights on how you've used first-party data in previous campaigns to enhance performance and resonate with audiences.
✨Prepare for Fast-Paced Scenarios
This role requires strong time-management skills and the ability to multitask. Think of examples from your experience where you've successfully managed multiple projects under tight deadlines, and be ready to discuss them during the interview.
