At a Glance
- Tasks: Lead exciting marketing campaigns to boost brand awareness and student recruitment.
- Company: Join a leading education provider in Southend-on-Sea with a vibrant culture.
- Benefits: Competitive salary, professional development, and a chance to shape impactful marketing strategies.
- Other info: Dynamic team environment with opportunities for growth and creativity.
- Why this job: Make a real difference in education while developing your marketing skills.
- Qualifications: Degree in marketing or equivalent experience, plus 5+ years in successful campaigns.
The predicted salary is between 40500 - 49500 £ per year.
Dovetail and Slate are recruiting on behalf of a leading education provider based in Southend-on-Sea.
Role Purpose
Lead on brand and campaign activity to boost awareness and student recruitment.
Shape and deliver strategic marketing plans across multiple sites and audiences.
Manage a small team and ensure consistent, impactful messaging across all channels.
Main Duties
Plan and run multi-channel marketing campaigns (digital, print, social, events).
Develop and protect the organisation's brand identity, tone, and style.
Oversee content creation: social media, PR, video, website, and printed materials.
Use data, research, and analytics to measure campaign success and improve ROI.
Manage and update the website, ensuring it's user-friendly and SEO-optimised.
Work closely with senior leaders and admissions to support recruitment goals.
Requirements
Degree or professional qualification in marketing (or equivalent experience). 5+ years' marketing experience, with proven success in brand/campaigns.
Strong leadership skills, managing teams and budgets.
Confident across digital and traditional marketing, including paid media.
Able to work independently while also being a team player If this role is of interest, please apply with your CV to this advert.
Important Notice Dovetail and Slate is a specialist education recruitment company. If this role isn't quite right, we welcome your CV and a call to explore other opportun...
Marketing Manager employer: Dovetail and Slate
As a Headteacher in our specialist education setting in Manchester, you will be part of a supportive and collaborative work culture that prioritises the growth and development of both staff and students. We offer competitive salaries, opportunities for professional development, and a commitment to maintaining high standards in education, ensuring that you can make a meaningful impact in the lives of young people with SEMH and SEND needs. Join us in fostering an inclusive environment where your leadership can thrive and contribute to the success of our community.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Dovetail and Slate and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Dovetail and Slate are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Dovetail and Slate on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Dovetail and Slate. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Dovetail and Slate. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Dovetail and Slate:Show us that you’ve done your homework! In your application, briefly mention what you admire about Dovetail and Slate’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Dovetail and Slate
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Dovetail and Slate will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Dovetail and Slate, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
