At a Glance
- Tasks: Create engaging digital content for social media, blogs, and campaigns.
- Company: Join a family-owned care home business with over 40 years of experience.
- Benefits: Full training, funded qualification, and hands-on experience in digital marketing.
- Other info: Dynamic team environment with opportunities for personal and professional development.
- Why this job: Be part of an exciting growth phase and make a real impact on brand awareness.
- Qualifications: GCSEs in English and Maths, plus interest in digital marketing.
The predicted salary is between 18000 - 25000 £ per year.
Full training with funded qualification tailored to current experience/qualification level. An exciting opportunity has become available for a graduate digital marketing apprentice to join the experienced and talented team at Dovehaven Care Homes. Dovehaven are a family owned business based in Merseyside with a portfolio of 23 homes established over 40 years. We are currently experiencing a period of growth and we would love a talented Marketing graduate to come and join us in our next big chapter!
Job Role Summary
The Digital Marketing Apprentice will support Dovehaven’s marketing team in delivering engaging digital content across social media, websites and campaigns. The role is designed to build practical in-house digital marketing capability while supporting occupancy, recruitment and brand awareness across the group. This is a hands‑on development role, combining learning with practical experience across content creation, social media and campaign delivery.
Responsibilities and Duties:
- Create and schedule social media content across multiple platforms
- Visit homes and events to capture photo and video content
- Support content creation for blogs, newsletters and campaigns
- Assist with recruitment and employer brand marketing activity
- Help maintain website content and support basic SEO activity
- Support marketing campaigns, events and community engagement activity
- Monitor and report on social media and campaign performance
- Ensure all content reflects Dovehaven’s values and tone of voice
- Work alongside the Marketing team to support wider communications activity
Education / Qualifications
- GCSE English and Maths (Grade 4/C or above)
- Interest in digital marketing, communications or social media
- A-Level, BTEC or equivalent qualification in Marketing, Media, Communications or Creative subjects
- Relevant college coursework or personal projects relating to digital content
Experience & Skills
- Strong written and verbal communication skills
- Organised with good attention to detail
- Willingness to learn and take initiative
- Ability to work independently and as part of a team
- Full UK driving licence and access to transport
- Strong photography and video editing skills
- Experience creating content for social media
- Familiarity with Canva, CapCut or similar tools
- Understanding of current social media trends
Digital Marketing Apprentice employer: Dovehaven Care Homes
Dovehaven Care Homes is an exceptional employer that prioritises the growth and development of its employees, offering a fully funded qualification tailored to your experience as a Digital Marketing Apprentice. With a supportive family-owned culture and a commitment to innovation, you will have the opportunity to work alongside a talented team in a dynamic environment, contributing to meaningful projects that enhance community engagement and brand awareness across our 23 homes in Merseyside.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Apprentice
✨Tip Number 1
Get your networking game on! Reach out to people in the digital marketing field, especially those who work at Dovehaven or similar companies. A friendly chat can open doors and give you insights that might just land you that apprenticeship.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best social media content, blogs, or any projects you've worked on. This will not only demonstrate your abilities but also give you something tangible to discuss during interviews.
✨Tip Number 3
Be proactive! If you see a job opening that excites you, don’t wait for the perfect moment. Apply through our website and follow up with a quick email to express your enthusiasm. It shows initiative and keeps you on their radar.
✨Tip Number 4
Stay updated on trends! Familiarise yourself with the latest in digital marketing and social media. Being able to discuss current trends during your interview will show that you're passionate and ready to contribute to Dovehaven's growth.
We think you need these skills to ace Digital Marketing Apprentice
Some tips for your application 🫡
Tailor Your CV:Make sure your CV reflects the skills and experiences that match the Digital Marketing Apprentice role. Highlight any relevant coursework or projects you've done in digital marketing, social media, or content creation.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to express your passion for digital marketing and why you want to join Dovehaven Care Homes. Be sure to mention how your values align with theirs.
Show Off Your Creativity:Since this role involves content creation, don’t hesitate to showcase your creative side. Include links to any social media profiles or portfolios where we can see your work, whether it's photography, video editing, or written content.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands and shows us you're serious about joining our team!
How to prepare for a job interview at Dovehaven Care Homes
✨Know Your Stuff
Before the interview, dive deep into Dovehaven Care Homes. Understand their values, mission, and recent projects. This will not only help you answer questions but also show your genuine interest in the company.
✨Show Off Your Skills
Prepare a portfolio of your digital marketing work, including any social media posts, blogs, or campaigns you've created. Be ready to discuss your thought process and the results of your efforts. This practical demonstration can really set you apart!
✨Be Ready to Discuss Trends
Stay updated on the latest digital marketing trends and social media platforms. Be prepared to share your thoughts on what’s currently working in the industry and how you can apply that knowledge to Dovehaven's marketing strategies.
✨Ask Smart Questions
At the end of the interview, have a few thoughtful questions ready. Ask about the team dynamics, upcoming projects, or how success is measured in the role. This shows you're engaged and thinking about how you can contribute.
