At a Glance
- Tasks: Create and manage social media content while driving engagement across platforms.
- Company: Doughlicious, a fast-growing challenger brand in the food industry.
- Benefits: Competitive salary, growth opportunities, and plenty of delicious cookie dough.
- Other info: Fast-paced environment with a focus on creativity and innovation.
- Why this job: Join a dynamic team and make a real impact on a beloved brand.
- Qualifications: Experience in social media management and content creation is essential.
The predicted salary is between 40000 - 50000 £ per year.
Doughlicious — The London Dough Co. is on a mission to make seriously delicious, better-for-you cookie dough that people genuinely obsess over. Born in London and now scaling fast across the UK and US (Hello Fresh, Target and Whole Foods), we’re one of the most exciting challenger brands in food, and we’re only just getting started.
The Role
We’re looking for someone who loves social media — setting the strategy AND getting stuck into content creation. This role is for someone creative, ambitious and organised: bursting with ideas, fluent in internet culture, and with a true understanding of what makes content perform. You’ll own Doughlicious’s social presence across our global channels, bringing structure and momentum to how we show up online — planning ahead with content calendars, creating content yourself when needed, and running our content engine of UGC creators (including our US-based creator) and agency creative partners. This is a founder-led environment: fast-moving, high-output and direct. If you can bring high energy, positivity and drive to make an impact, this is the perfect role for you!
What You’ll Do
- Social Strategy & Execution — own the organic social strategy and growth across Instagram, TikTok, Facebook and LinkedIn for UK and US audiences, with an always-on approach focused on daily reach, relevance and engagement.
- Content Calendars & Workflows — plan ahead! Build and manage the social content calendar, posting schedules, approvals and publishing cadence — and create the repeatable workflows that turn ideas, trends and raw footage into scalable output.
- Content Creation — get hands‑on — film, clip, edit and repurpose content when needed at speed across formats, designed for social performance (not traditional brand campaigns). Use AI tools and automations to boost output and efficiency.
- UGC & Creator Management — brief and manage our UGC creators, including our US‑based creator producing content for the American market, owning their work streams from brief through to delivery and publishing, with clear briefs and fast feedback loops.
- Agency & Influencer Partnerships — work with our agency partners to brief and produce brand assets, and manage monthly influencer gifting to drive consistent, high‑quality brand exposure.
- Community — own day‑to‑day community engagement (comments, DMs, reviews) across channels for UK and US audiences, nurture super fans into ambassadors and act as the voice of the customer internally.
- Performance & Insights — review analytics daily and optimise based on watch time, retention, CTR, shares and engagement. Boost high‑performing content with an agreed monthly budget, and share insights with the senior brand team to inform direction.
- Trends & Culture — spot trending audio, formats and cultural moments early — and react fast with relevant content opportunities while keeping brand quality high at speed and volume.
What We Need From You
Please note that we welcome applications from candidates who may not hit every single bullet point below — if you’re passionate about what we’re building, roll up your sleeves without being asked, and feel you have relevant skills and experience to add value, please apply!
- Proven experience as a Social Media Manager or Content Creator (agency or in‑house).
- A background in content creation that means you can confidently film and edit — you make great content yourself, not just commission it.
- Experience briefing and managing UGC creators, influencers or freelancers, with strong project management instincts across multiple work streams.
- Comfortable working with external agencies to brief, review and deliver assets.
- A sound understanding of internet culture, trends, creator ecosystems and platforms.
- Strong copywriting skills with a natural feel for tone, humour and internet language.
- Confident with social media management, scheduling and analytics tools.
- Highly organised, detail‑oriented and comfortable working at pace — you aren’t afraid to test bold ideas!
- FMCG or startup experience is a plus.
What We Offer
- A senior brand team genuinely invested in your growth and development.
- Real ownership and the autonomy to build something meaningful.
- The chance to be part of a fast‑scaling, internationally ambitious better‑for‑you brand.
- A diverse, purpose‑driven team (70% women) working out of our West London HQ.
- Competitive salary + benefits package (details shared on application).
- Obviously: a LOT of Doughlicious product.
Social Media and Content Manager employer: Doughlicious The London Dough Co.
Doughlicious is an exceptional employer, offering a vibrant and dynamic work culture where creativity thrives. As a fast-scaling challenger brand in the food industry, employees enjoy real ownership of their roles, ample opportunities for personal and professional growth, and the chance to make a meaningful impact within a diverse team. Located in West London, the company fosters a supportive environment that values innovation and collaboration, making it an exciting place for passionate individuals to contribute to a mission-driven brand.
Contact Details:
Doughlicious The London Dough Co. Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Social Media and Content Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Doughlicious The London Dough Co. and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Doughlicious The London Dough Co. are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Doughlicious The London Dough Co. on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Doughlicious The London Dough Co.. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Social Media and Content Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Doughlicious The London Dough Co.. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Doughlicious The London Dough Co.:Show us that you’ve done your homework! In your application, briefly mention what you admire about Doughlicious The London Dough Co.’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Doughlicious The London Dough Co.
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Doughlicious The London Dough Co. will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Doughlicious The London Dough Co., they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
