At a Glance
- Tasks: Support PR campaigns, create social media content, and engage with online communities.
- Company: Award-winning drinks communications agency with a vibrant culture.
- Benefits: Gain hands-on experience, learn from industry experts, and enjoy a dynamic work environment.
- Other info: Flexible working in Shoreditch with opportunities for career growth.
- Why this job: Join a creative team and help shape conversations around exciting drink brands.
- Qualifications: Strong communication skills and a passion for social media trends.
The predicted salary is between 30000 - 40000 £ per year.
doubleshot is an award-winning drinks communications agency that gets people talking and drinking about drink brands. We bring stories to life through strategic press, influencer and cultural partnerships. With more than 15 years of experience in hospitality communications, we know the industry and media landscape inside out. In 2025, doubleshot won PR Agency of the Year awarded by The Spirits Business. The agency offers opportunities to learn from experienced PR professionals and award-winning campaigns.
The PR & Social Media Assistant is a full-time role based in London (2-3 days a week in the office in Shoreditch). In this position, you will support the planning and execution of PR campaigns, including:
- Drafting press materials
- Researching press & influencers
- Maintaining media lists
- Assisting with social media content creation
- Scheduling posts
- Monitoring channels
- Engaging with online communities across key platforms
- Tracking media coverage and social performance
- Preparing reports
- Helping to organise events, press activations and influencer collaborations
You will report into a Manager and work with the wider team to ensure consistent messaging, timely project delivery and high-quality client service.
Qualifications
- Strong communication skills, including clear written and verbal communication with internal teams, clients, media and online communities.
- Experience or demonstrable interest in social media including familiarity with major platforms and an interest in social media trends.
- Ability in social media content creation from drafting captions to sourcing or briefing visual assets that align with brand voice.
- Solid writing skills for press releases, pitches, social copy and short-form content tailored to press creators and clients.
- Strong organisational skills, attention to detail and the ability to manage multiple tasks in a fast-paced environment.
- Proficiency with common office and collaboration tools; familiarity with social media management or monitoring platforms is an advantage.
PR & Social Media Assistant employer: doubleshot
At doubleshot, we pride ourselves on being an award-winning drinks communications agency that fosters a vibrant and collaborative work culture in the heart of Shoreditch, London. As a PR & Social Media Assistant, you will have the unique opportunity to learn from industry experts while contributing to innovative campaigns that shape the drinks landscape. With a focus on employee growth and development, we offer a dynamic environment where your creativity and passion for social media can thrive, making it an excellent place for those seeking meaningful and rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land PR & Social Media Assistant
✨Get Involved in PR Events
Dive into local PR meetups and workshops. Events like these are perfect for getting your face out there, chatting with industry pros, and spotting potential job openings at companies like doubleshot. Plus, it’s a fantastic way to learn about trends and make lasting connections.
✨Showcase Your PR Skills
Start building your personal brand as a PR ace. Use platforms like Twitter and LinkedIn to share your thoughts on current events or PR campaigns you admire. Tagging companies you want to work for, like doubleshot, can catch their eye—especially if your insights resonate!
✨Leverage Your Network
Reach out to friends, family, or connections in the PR field. Even a casual chat can lead to opportunities. If you've got mutual contacts, ask for introductions when applying. Personal recommendations can give your application a nice little boost!
✨Tailor Your Approach
When applying for a full-time PR role, make sure to research doubleshot inside and out. Understanding their campaigns, values, and style allows us to directly align our application and impress during interviews. Don't hesitate to apply through our website—going direct can make a real difference!
We think you need these skills to ace PR & Social Media Assistant
Some tips for your application 🫡
Get Your Story Straight:In public relations, storytelling is everything! Make sure your CV highlights your experience in crafting compelling narratives and managing media relations. Share specific examples of campaigns you've worked on, and don’t forget to include any press coverage you've generated—it's impressive proof of your skills!
Show Off Your Communication Skills:Since PR is all about communication, we want to see your best writing samples. Include pieces like press releases, blog posts, or social media content that you've created. This gives us a taste of your voice and your ability to convey messages clearly and effectively, which is crucial for a role in this field.
Tailor Your Cover Letter:Your cover letter should be more than just a recap of your CV; it’s your chance to shine! Emphasise why PR excites you and how your background fits with the mission of doubleshot. Show us that you’ve done your homework and speak to why you’re passionate about the work we do.
Connect the Dots:When you’re writing your application, think about how your past experiences link to the responsibilities of the role. Mention any internships, volunteer work, or projects that involved public speaking, event planning, or strategic communication. This will help us see how you can seamlessly bring your skills into a full-time position at doubleshot.
How to prepare for a job interview at doubleshot
✨Master the Art of Storytelling
In public relations, storytelling is key. We should prepare compelling narratives about past campaigns or projects we’ve worked on. Think about how we can illustrate our impact and creativity in those stories—be ready to discuss specific examples that showcase our skills in managing media relationships and crafting messages.
✨Know Your PR Tools Inside Out
Familiarity with PR tools like Cision or Meltwater is crucial. We need to be able to discuss how we’ve used these tools in past roles or projects. If we've worked on media lists, press releases, or analytics reports, let’s have those experiences ready to share along with metrics we’ve achieved to back up our claims.
✨Stay Current with Industry Trends
We’ve got to stay sharp on the latest trends and events impacting the public relations field. Having a few insights ready about recent campaigns or shifts in media landscapes can show that we’re engaged and knowledgeable. This will also help us make connections between our experiences and the current state of the industry.
✨Showcase Our Versatility
As full-time PR professionals, we need to demonstrate our adaptability. Be ready to talk about how we've handled challenging situations, managed crises, or adapted strategies on the fly. Employers will appreciate our ability to pivot and find solutions under pressure, so let’s have those scenarios at our fingertips to discuss.
