At a Glance
- Tasks: Drive sales from prospects and manage relationships from start to finish.
- Company: Join a dynamic team at Dotdigital, a leader in digital marketing solutions.
- Benefits: Enjoy parental leave, medical benefits, paid sick leave, and wellness rewards.
- Other info: We value diversity and support all applicants with equal opportunities.
- Why this job: Make an impact in a fast-paced environment while developing your sales skills.
- Qualifications: Experience in SaaS sales and strong communication skills are essential.
The predicted salary is between 30000 - 40000 £ per year.
About the Role
This is a targeted, commissioned role in our UK Direct Sales team. You will be focusing on revenue from prospects interested in Dotdigital’s suite of products and services. In addition to generating your own pipeline, you will be supported by our dedicated outbound and inbound business development representatives, with leads generated from advertising efforts, trade shows, word‑of‑mouth, etc. You will drive the relationship and sale from start to finish before passing your new customer over to our Customer Success team to nurture and grow.
We are looking for an Account Executive with a SME SaaS sales background (e.g. CDP, Email Service Providers, AdTech and MarTech providers, ecommerce and CRM platforms, etc.) and the experience to recognize buying signals and convert prospects with a consultative approach, listening and understanding where dotdigital can help their business, coupled with negotiating and closing skills and experience. You will be expected to form trusted and high‑performing relationships with your Sales Management and Sales peers, Marketing teams, Business Development teams, Technical Pre‑Sales, Partner Managers and delivery teams to collaborate and drive new business revenues. You will be expected to develop a deep understanding of prospects' objectives and challenges and deliver the dotdigital solution against these elements. You will answer technical questions and handle objections, so while a background in email marketing automation is not essential, an awareness of its principles is beneficial.
Responsibilities
- Deliver against quarterly and annual new customer revenue sales targets.
- Build and manage an active pipeline through the sales cycle to deal close, including providing accurate forecasting of quarter revenue numbers expected to close.
- Generate and identify new self‑generated sales opportunities each month using outbound channels, sales tools and strategies.
- Successfully manage and coordinate between dotdigital and client stakeholders to effectively manage client expectations from initial contact to post‑sales handover to the onboarding team.
- Track all activity in our CRM and related tools.
- Close sales opportunities at a rate acceptable to Sales Management.
- Maintain the level of discount offered to customers at levels acceptable to Sales Management.
- Respond to prospect requests for face‑to‑face meetings, RFIs and RFPs by writing high‑quality sales documents and presentations.
- Accurately and timely qualify Sales Ready Leads into Sales opportunities, or disqualify if they do not meet the necessary criteria.
- Conduct a consistently high number of high‑quality product demonstrations.
- Develop and maintain a deep knowledge of dotdigital platform features, industry, pricing plans and service portfolio to ensure new customers are accurately sold the right solution.
- Continually develop your marketing technology industry knowledge and demonstrate commercial understanding.
About You
Skills and Experience
- Proven success in a target‑driven new business sales role – meeting and exceeding sales quota in a team‑based environment.
- Minimum 1 year of experience selling digital technology and service solutions with CDP, Email Service Providers, MarTech, AdTech, SaaS vendors, ecommerce and CRM platforms and/or related agency ecosystems.
- Demonstrated experience partnering with internal marketing, Business Development teams, sales engineering, Partner Managers, and client/professional service teams to close new business.
- Excellent oral, written and interpersonal skills.
- Strong phone sales, negotiation, communication and presentation skills.
- A university degree is desirable. Formal sales training is a plus.
- Proven ability to build your own pipeline.
Some of Our Global Benefits
- Parental leave
- Medical benefits
- Paid sick leave
- Dotdigital day
- Share reward
- Wellbeing reward
- Wellbeing Days
- Loyalty reward
DEI commitment
As an equal opportunities employer we are committed to equality in all its practices with regard to race, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, or sexual orientation. If you have any additional requirements or adjustments to assist an application, please don't hesitate to contact us and advise us how we can best support you.
Account Executive employer: Dotdigital
dotdigital is an excellent employer that prioritises employee well-being and professional growth, offering a collaborative work culture where your contributions directly impact the workplace experience. With a focus on sustainability and safety, you will be part of a team that values innovation and teamwork across multiple locations in the UK, ensuring a rewarding and meaningful role in facilities management.
StudySmarter Expert Advice🤫
We think this is how you could land Account Executive
✨Tip Number 1
Get to know the company inside out! Research Dotdigital’s products and services, and understand how they can help potential clients. This knowledge will not only boost your confidence but also show prospects that you genuinely care about their needs.
✨Tip Number 2
Network like a pro! Attend industry events, trade shows, and webinars to meet potential clients and other professionals in the field. Building relationships is key, so don’t be shy – get chatting and make those connections!
✨Tip Number 3
Practice your pitch! Whether it’s a face-to-face meeting or a phone call, having a clear and engaging sales pitch ready will help you stand out. Tailor your approach based on the prospect’s needs and be prepared to handle objections with ease.
✨Tip Number 4
Keep track of your progress! Use our CRM tools to monitor your pipeline and ensure you’re following up with leads promptly. Staying organised will help you close deals faster and hit those sales targets like a champ!
We think you need these skills to ace Account Executive
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Account Executive role. Highlight your experience in SME SaaS sales and any relevant achievements that align with what we're looking for at Dotdigital.
Showcase Your Skills:Don’t just list your skills; demonstrate them! Use specific examples from your past roles where you’ve successfully closed deals or built strong relationships with clients. This will help us see how you can contribute to our team.
Be Clear and Concise:When writing your application, keep it clear and to the point. We appreciate well-structured documents that are easy to read. Avoid jargon unless it’s relevant to the role, and make sure to proofread for any typos!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy to do!
How to prepare for a job interview at Dotdigital
✨Know Your Product Inside Out
Before the interview, make sure you have a solid understanding of dotdigital's suite of products and services. Familiarise yourself with their features, benefits, and how they can solve potential clients' challenges. This will help you answer technical questions confidently and demonstrate your genuine interest in the role.
✨Showcase Your Sales Success
Prepare to discuss specific examples of how you've met or exceeded sales targets in previous roles. Use the STAR method (Situation, Task, Action, Result) to structure your answers. Highlight your experience in generating your own pipeline and closing deals, as this is crucial for the Account Executive position.
✨Demonstrate Your Consultative Approach
During the interview, emphasise your ability to listen to prospects and understand their needs. Share examples of how you've used a consultative approach to identify buying signals and tailor solutions accordingly. This will show that you can build trusted relationships and effectively drive sales.
✨Prepare for Role-Playing Scenarios
Be ready for potential role-playing exercises where you might need to handle objections or conduct a mock sales call. Practise common scenarios you might encounter in the role, such as addressing client concerns or presenting a product demo. This will help you feel more comfortable and showcase your negotiation skills.
