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For Companies At a Glance
- Tasks: Plan and execute exciting events while driving innovative marketing campaigns.
- Company: Join a vibrant global community at Dotdigital, where creativity thrives.
- Benefits: Flexible working model, competitive salary, and opportunities for professional growth.
- Why this job: Make an impact in the marketing world with hands-on experience and creative freedom.
- Qualifications: Passion for event planning and a knack for digital marketing.
- Other info: Dynamic role with a focus on collaboration and personal development.
The predicted salary is between 36000 - 60000 ÂŁ per year.
About Us
Dotdigital is a thriving global community of passionate, dedicated professionals, committed to the collective success of the organization and its clients. Our core principles of innovation, teamwork, and client‑focused solutions drive us to approach challenges with a growth mindset and take ownership of our work. At Dotdigital, collaboration and curiosity pave the way for meaningful connections and learning opportunities with diverse peers. Our work environment encourages knowledge sharing, fosters exploration, and cherishes creative ideas. Combined, these guide us towards a shared vision in which brands around the world exceed customer expectations through the adoption of responsible marketing practices.
The Product
Dotdigital is an all‑in‑one customer experience and data platform (CXDP) that empowers marketing teams to exceed customer expectations with highly personalized cross‑channel journeys. With Dotdigital, marketers can seamlessly unify, enrich, and segment customer data. Breaking down data silos, Dotdigital streamlines decision‑making and paves the way for marketing creativity that delivers customer engagement at scale. With powerful AI capabilities, Dotdigital makes it easy to automate deeply personalized experiences across web, email, SMS, WhatsApp, chat, push, social, ads, and more.
About The Role
This hybrid role is based at our London Bridge headquarters (London, United Kingdom), with a flexible office and remote working model requiring a minimum of 2 days a week in the office. We are looking for an energetic senior marketing executive to support the regional field marketing team initiatives in the EMEA region. Reporting to the Head of EMEA Marketing, this is a fantastic opportunity for an organized, detail‑oriented individual to grow into a marketing expert. Ideal candidates will have a passion for integrating digital and real‑life marketing through campaigns and events.
Day‑to‑Day: Events
A passion for event planning is essential, as you will be responsible for coordinating and executing both digital and in‑person events that align with our marketing goals. You’ll contribute to the planning, logistics, and execution of Dotdigital events in the UK and EMEA. This includes interacting directly with vendors and collaborating with members of the Dotdigital team. From pre‑event planning to logistics, documentation, and execution, your role will support us at every step of the process.
- Handle logistics and day‑of support for virtual and in‑person events, including speaker outreach and coordination, vendor research and selection, driving registrations, and creating internal prep documents related to various events.
- Manage smaller 3rd‑party event sponsorships and co‑hosted partner activities, tracking timelines and deliverables to ensure flawless execution, leading to qualified leads and sales pipeline, working directly with the events manager.
- Ensure the event and email calendars are updated, and work directly with the global online marketing team to schedule communications and outreach for multiple countries.
- Carry out basic data entry for various tasks, such as creating web pages, surveys, and calendar events, preparing target lists for campaigns, and identifying further content opportunities from existing events.
- Monitor and record receipts and invoices, while ensuring the EMEA marketing budget remains current and accurate for the team.
Campaigns
While event planning is crucial, we are also looking for someone who understands the bigger picture of creating demand generation campaigns and becoming a well‑rounded marketer. You’ll work with the EMEA marketing and global campaign teams on numerous initiatives, managing, executing, and driving forward day‑to‑day marketing programs. Your efforts will be focused on delivering a high‑quality pipeline and achieving other associated business deliverables. This role requires a strategic mindset to integrate various marketing activities into cohesive campaigns that align with our overall goals.
- Support the marketing department's initiatives with planning, executing, and tracking of marketing programs such as email, event, social media, or content marketing.
- Write and proof copy for different marketing materials, website content, email campaigns, social media posts, case studies, and other promotional materials.
- Provide project support for various marketing initiatives.
- Execute marketing campaigns and activities in line with the marketing plan and monitor results, ensuring KPIs are achieved and measured.
Senior Marketing Executive (Events & Field Marketing) in London employer: Dotdigital Group plc
Contact Detail:
Dotdigital Group plc Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Executive (Events & Field Marketing) in London
✨Tip Number 1
Network like a pro! Attend industry events, webinars, and meetups to connect with people in the marketing field. Don’t be shy—introduce yourself and chat about your passion for events and campaigns. You never know who might have a lead on your dream job!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your past event planning and marketing campaigns. Use visuals and data to highlight your successes. This will give potential employers a taste of what you can bring to their team.
✨Tip Number 3
Tailor your approach! When reaching out to companies like Dotdigital, make sure to align your message with their values and goals. Show them how your experience in event planning and demand generation can help them exceed customer expectations.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team at Dotdigital. Let’s make those meaningful connections happen!
We think you need these skills to ace Senior Marketing Executive (Events & Field Marketing) in London
Some tips for your application 🫡
Show Your Passion for Events: When you're writing your application, make sure to highlight your love for event planning. We want to see how your enthusiasm aligns with our goal of creating memorable experiences at Dotdigital events.
Be Detail-Oriented: In this role, attention to detail is key! Use your application to showcase examples of how you've successfully managed logistics or executed campaigns in the past. We appreciate candidates who can keep everything organised and on track.
Demonstrate Your Marketing Savvy: We’re looking for someone who understands the bigger picture of marketing. In your application, share your experience with demand generation campaigns and how you’ve integrated various marketing activities to achieve results.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and get to know you better. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Dotdigital Group plc
✨Know Your Events Inside Out
Make sure you research Dotdigital's past events and campaigns. Familiarise yourself with their approach to event planning and how they integrate digital and in-person experiences. This will show your passion for the role and help you discuss how you can contribute to their future events.
✨Showcase Your Campaign Skills
Prepare examples of successful marketing campaigns you've managed, especially those that involved both digital and real-life elements. Be ready to discuss your strategic mindset and how you can create cohesive campaigns that align with Dotdigital's goals.
✨Demonstrate Teamwork and Collaboration
Since collaboration is key at Dotdigital, think of instances where you've worked effectively within a team. Highlight your ability to communicate with vendors and colleagues, and how you’ve contributed to a positive team environment in previous roles.
✨Be Ready with Questions
Prepare thoughtful questions about Dotdigital's marketing strategies and future events. This shows your curiosity and genuine interest in the company. Ask about their approach to integrating AI in marketing or how they measure the success of their campaigns.
