At a Glance
- Tasks: Drive digital marketing strategies to boost engagement and brand visibility.
- Company: Join Viessmann, a leader in sustainable climate solutions.
- Benefits: Competitive salary, bonus, 25 days holiday, and private medical care.
- Other info: Diverse and inclusive workplace focused on employee growth and innovation.
- Why this job: Make a real impact in a fast-paced, innovative environment.
- Qualifications: 3+ years in digital marketing with strong analytical and communication skills.
The predicted salary is between 35000 - 45000 £ per year.
Location: Telford, on site
Contract: Perm, full
Viessmann is a global leader in sustainable climate and energy solutions, dedicated to creating living spaces for future generations. Now proudly part of the Carrier group, Viessmann combines innovative technology with a strong commitment to environmental responsibility, driving sustainability and comfort.
With a comprehensive portfolio that includes heating, cooling, ventilation, and energy systems, Viessmann serves residential, commercial and industrial markets across the world. They continue to shape the future of energy efficiency through smart, integrated solutions that drive sustainability and comfort.
Job Description
- Drive and execute end-to-end digital marketing strategies to enhance customer engagement, brand visibility, and demand generation.
- Integrate digital activities into broader marketing and brand strategies to ensure a seamless customer journey.
- Manage digital ecosystem including email marketing, e-commerce, online advertising, SEO/SEM, website strategy, and web analytics.
- Plan, execute, and optimize multi-channel digital campaigns to support business growth.
- Develop, maintain, and optimize e-commerce product content, ensuring consistency and best practices across platforms.
- Create and execute email and SMS campaigns, including content creation, scheduling, and performance tracking.
- Manage marketing automation processes, including system optimization, CRM integration, and implementation of best practices.
- Identify, implement, and manage marketing technologies to improve efficiency, scalability, and performance.
- Plan and manage media and advertising strategies, staying up to date with market trends and innovations.
- Develop and implement SEO and SEM strategies to improve website visibility, traffic, and conversion.
- Build, maintain, and optimize website performance, ensuring functionality and user experience.
- Collaborate with cross-functional teams (Marketing, Sales, IT) to ensure alignment and successful execution of initiatives.
- Monitor campaign performance, analyze data, and provide insights and recommendations for continuous improvement.
- Manage digital marketing budgets and ensure effective allocation of resources.
Requirements
- University degree or equivalent experience in Marketing, Digital Marketing, or related field.
- Minimum of 3 years of experience in digital marketing or a related role.
- Strong knowledge of digital marketing channels: email, e-commerce, SEO/SEM, paid media, and web analytics.
- Experience with marketing automation tools and CRM systems.
- Understanding of website management, basic HTML/CSS, and digital technologies.
- Strong analytical skills with the ability to interpret data and optimize performance.
- Excellent communication and stakeholder management skills.
- Ability to work independently and manage multiple priorities.
- Proactive, detail-oriented, and comfortable working in a fast-paced environment.
What we offer
- Base salary + bonus
- Pension scheme
- 25 days of holiday + bank holidays
- Private medical care
- Life Insurance
Our commitment to you
Our greatest assets are the expertise, creativity and passion of our employees. We strive to provide a great place to work that attracts, develops and retains the best talent, promotes employee engagement, fosters teamwork and ultimately drives innovation for the benefit of our customers. We strive to create an environment where you feel that you belong, with diversity and inclusion as the engine to growth and innovation. We develop and deploy best-in-class programs and practices, providing enriching career opportunities, listening to employee feedback and always challenging ourselves to do better. This is The Carrier Way. Join us and make a difference.
Carrier is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.
Digital Marketing Specialist in Telford employer: Dormont Manufacturing Co
Viessmann is an exceptional employer located in Telford, offering a dynamic work environment that champions sustainability and innovation. With a strong commitment to employee growth, the company provides comprehensive benefits including a competitive salary, generous holiday allowance, and private medical care, all while fostering a culture of diversity and inclusion. Join Viessmann to be part of a forward-thinking team that values creativity and collaboration, ensuring you have the opportunity to make a meaningful impact in the field of digital marketing.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Specialist in Telford
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Dormont Manufacturing Co and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Dormont Manufacturing Co are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Dormont Manufacturing Co on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Dormont Manufacturing Co. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Marketing Specialist in Telford
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Dormont Manufacturing Co. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Dormont Manufacturing Co:Show us that you’ve done your homework! In your application, briefly mention what you admire about Dormont Manufacturing Co’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Dormont Manufacturing Co
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Dormont Manufacturing Co will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Dormont Manufacturing Co, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
