At a Glance
- Tasks: Lead global marketing campaigns and drive brand awareness through innovative strategies.
- Company: Join Lonza, a leader in the biotech industry with a commitment to collaboration and excellence.
- Benefits: Enjoy competitive pay, flexible work options, and a dynamic, inclusive workplace culture.
- Other info: Opportunity for career growth and travel to exciting events worldwide.
- Why this job: Make a real impact in a fast-paced environment while developing your marketing skills.
- Qualifications: Experience in B2B marketing, event management, and strong data analysis skills required.
The predicted salary is between 60000 - 75000 £ per year.
Location: Slough, Manchester or Cambridge, United Kingdom. The actual location of this job is in the United Kingdom. Relocation assistance is available for eligible candidates and their families, if needed.
Based at one of our UK sites, this role offers the opportunity to shape and deliver high-impact global marketing campaigns that support Lonza’s Integrated Biologics business. You will play a key role in driving brand awareness, customer engagement and lead generation while ensuring our reporting and analytics capabilities provide clear insights that guide strategic decisions. This is an office-first role. Working together in person supports close, real-time collaboration and team alignment, enabling us to deliver our best work. You will work primarily in the office, with the flexibility to work remotely for 20% of your time (one day per week).
What you will get:
- An agile career and dynamic working culture.
- An inclusive and ethical workplace built on Lonza’s core values.
- Compensation programs that recognize high performance.
- A variety of benefits dependent on role and location.
What you will do:
- Lead the execution of integrated global marketing campaigns that build brand awareness, generate leads and support customer engagement across events, webinars, content and digital channels.
- Coordinate closely with Strategic Marketing, Sales, Digital, and Branding & Advertising teams to ensure campaign alignment, content accuracy and timely delivery.
- Manage planning, logistics and on-site support for industry conferences, tradeshows, customer events and site visits, ensuring seamless execution and strong commercial impact.
- Oversee reporting and analytics for Global Marketing Operations, ensuring PowerBI dashboards and Wrike data are accurate, up to date and translated into actionable insights.
- Support the development of digital content, including Marketo email programs, landing pages and promotional assets aligned to campaign objectives.
- Track and manage campaign and event budgets, ensuring accurate documentation and spend visibility.
- Build strong cross-functional relationships and contribute to continuous improvement through process development and standard operating procedures.
What we are looking for:
- Experience in marketing communications, campaign execution or event management within a B2B environment; experience in pharma/biotech or CDMO services is highly beneficial.
- Strong skills in multi-channel campaign execution, event coordination, stakeholder management and content alignment.
- Skilled in data management, reporting and presenting insights; familiarity with PowerBI, Wrike, Salesforce or Marketo is an advantage.
- Excellent communication, organization and project-management abilities, with strong attention to detail and a data-driven mindset.
- Ability to manage multiple projects, vendors and deadlines in a fast-paced environment.
- A collaborative, proactive and adaptable approach, with a commitment to Lonza’s values of Collaboration, Accountability, Excellence, Passion and Integrity.
- Ability to travel up to 20% domestically and internationally to support events and customer engagements.
Sr. Marketing Manager, Campaigns and Reporting/Analytics in Slough employer: Dormont Manufacturing Co
Lonza is an exceptional employer that fosters a dynamic and inclusive work culture, particularly in our UK locations of Slough, Manchester, and Cambridge. We prioritise employee growth through agile career opportunities and a collaborative office-first environment, allowing for real-time teamwork while also offering flexibility with remote work options. Our commitment to ethical practices and recognition of high performance, combined with comprehensive benefits tailored to individual roles, makes Lonza a rewarding place to advance your marketing career.
StudySmarter Expert Advice🤫
We think this is how you could land Sr. Marketing Manager, Campaigns and Reporting/Analytics in Slough
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Dormont Manufacturing Co and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Dormont Manufacturing Co are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Dormont Manufacturing Co on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Dormont Manufacturing Co. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Sr. Marketing Manager, Campaigns and Reporting/Analytics in Slough
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Dormont Manufacturing Co. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Dormont Manufacturing Co:Show us that you’ve done your homework! In your application, briefly mention what you admire about Dormont Manufacturing Co’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Dormont Manufacturing Co
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Dormont Manufacturing Co will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Dormont Manufacturing Co, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.