At a Glance
- Tasks: Architect and optimise our inbound marketing ecosystem for maximum revenue growth.
- Company: Join a dynamic team at the forefront of digital marketing innovation.
- Benefits: Competitive salary, flexible working hours, and opportunities for professional growth.
- Other info: Work in a fast-paced environment with global influence and career advancement potential.
- Why this job: Be the strategic force driving impactful marketing decisions and revenue generation.
- Qualifications: Experience in marketing operations and strong cross-functional collaboration skills.
The predicted salary is between 70000 - 90000 £ per year.
We are looking for a high-impact strategist to own the engine that powers our growth. You won’t just be “managing” a process; you will be the architect of our entire inbound ecosystem, building the systems and insights that turn demand into real revenue. Your goal is to create and maintain a seamless, high-velocity journey from the first digital touchpoint to a Sales Qualified Opportunity (SQO).
The unique opportunity: You will be the primary bridge between our SLG digital marketing team, the PLG Marketing Operations team based in Tel Aviv, and our inbound BDR reps. You must be able to influence global roadmaps and align shared systems to serve our high-performing inbound funnel.
What You’ll Do:
- Global Alignment & Influence
- Cross-Functional Partnership: Partner closely with the PLG Marketing Ops team in Tel Aviv to design and optimize systems, lead-scoring logic, and tech stack updates that power our inbound funnel.
- Unified Data Logic: Work closely with the Tel Aviv team to ensure data hygiene and attribution models remain consistent across territories, while advocating for the specific nuances of our inbound BDR motion.
- Collaborative Roadmap: Influence the global MarTech roadmap, ensuring our needs for Lead-to-SQO velocity are prioritized in the centralized development cycle.
- Strategic Marketing Funnel Architecture
- Lead Logic & Flow: Define and constantly refine the scoring models that turn a “Lead” into a “Marketing Qualified Lead” (MQL), ensuring these definitions are technically supported by the global ops team.
- Conversion Strategy: Analyze funnel performance and continuously refine the systems and process logic that improve lead-to-MQL and MQL-to-SQO conversion rates.
- Lifecycle Mapping: Design the lifecycle rules and routing logic that govern how leads move from automated marketing to BDR outreach, across internal teams, and through clean BDR-to-AE handoffs.
- BDR Enablement & Execution
- The Hand-off: Own the “Speed-to-Lead” metrics. You ensure that when an MQL is triggered, the BDR team has the context and tools they need to strike while the iron is hot.
- Follow-up Motion: Work with BDR leadership to optimize cadences and multi-channel sequences that turn cold interest into SQOs.
- Funnel Performance Analysis: Track which campaigns convert to real pipeline and revenue, and turn those insights into actionable optimization guidance for Marketing.
- Data & Tech Stack Orchestration
- The Source of Truth: Navigate the connectivity between our CRM and Marketing Automation tools. You will be the “on-the-ground” expert ensuring that global platform changes don’t disrupt local pipeline flow.
- Attribution: Build the models that tell us exactly which digital campaigns are driving the highest quality SQOs.
What We’re Looking For:
- The Diplomatic Operator: You have a “velvet glove and iron fist” approach. You can influence teams you don’t manage, navigating different time zones and cultural workstyles (specifically the high-energy, direct nature of Tel Aviv tech hubs) to get results.
- Strategic Translator: You can take a high-level business goal and translate it into a technical ticket for the Ops team, or take a technical limitation and explain its business impact to leadership.
- Full-Stack Thinker: You understand the nuances of a Google Ads campaign just as well as you understand the psychological friction a BDR faces on a cold call.
- Time-Zone Fluid: You are comfortable managing a schedule that requires early-morning syncs with Israel to ensure alignment before the local workday begins.
- Marketo Expert.
Why this role is different: This isn’t just an ops role; it’s a political and strategic navigation role. You are the connective tissue between a global SMB operations engine and a high-growth sales team. You have the power to influence how the entire company views lead flow and revenue attribution.
Senior Manager, Strategy & Operations, SLG Digital Marketing employer: Dormont Manufacturing Co
As a Senior Manager in Strategy & Operations at our dynamic company, you will thrive in a collaborative and innovative work culture that prioritises employee growth and development. With a unique opportunity to influence global marketing strategies from our vibrant Tel Aviv office, you will enjoy competitive benefits, flexible working arrangements, and the chance to make a significant impact on our inbound marketing ecosystem, all while being part of a high-performing team dedicated to driving real revenue.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Manager, Strategy & Operations, SLG Digital Marketing
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. Don’t just connect; engage with their content and share your insights. This can open doors to opportunities that aren’t even advertised.
✨Tip Number 2
Prepare for interviews by researching the company’s recent projects and challenges. Tailor your responses to show how your skills can directly address their needs. We want to see you shine as the perfect fit for the role!
✨Tip Number 3
Practice your pitch! You should be able to clearly articulate your experience and how it aligns with the job description. We recommend rehearsing with a friend or in front of a mirror to boost your confidence.
✨Tip Number 4
Don’t forget to follow up after interviews! A simple thank-you email can keep you top of mind. Mention something specific from your conversation to show you were engaged and interested. And remember, apply through our website for the best chance!
We think you need these skills to ace Senior Manager, Strategy & Operations, SLG Digital Marketing
Some tips for your application 🫡
Show Your Strategic Side:When writing your application, make sure to highlight your strategic thinking skills. We want to see how you can architect systems and processes that drive growth, just like the role requires.
Be a Collaborative Communicator:Since this role involves cross-functional partnerships, emphasise your ability to work with diverse teams. Share examples of how you've influenced others and navigated different work styles to achieve results.
Demonstrate Data Savvy:We’re looking for someone who understands data and tech stacks. In your application, mention any experience you have with CRM and marketing automation tools, and how you've used data to optimise processes.
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Dormont Manufacturing Co
✨Know Your Strategy Inside Out
Make sure you understand the company's growth strategy and how the Senior Manager role fits into it. Be ready to discuss your own strategic ideas and how they can enhance the inbound ecosystem.
✨Showcase Your Cross-Functional Skills
Prepare examples of how you've successfully collaborated with different teams in the past. Highlight your ability to influence without direct authority, especially in a global context, as this will be crucial for the role.
✨Demonstrate Data Savvy
Be prepared to talk about your experience with data analysis and tech stacks. Discuss how you've used data to drive decisions and improve conversion rates, as this is key to the role's responsibilities.
✨Emphasise Your Adaptability
Given the time-zone fluidity required for this position, share experiences where you've successfully managed schedules across different time zones. Show that you're comfortable with flexibility and can maintain productivity regardless of the hour.
