Sales Manager, Venues & Attractions – EMEA

Sales Manager, Venues & Attractions – EMEA

Full-Time 60000 - 80000 £ / year (est.) Home office (partial)
Dormont Manufacturing Co

At a Glance

  • Tasks: Drive new revenue in immersive experiences across EMEA, closing high-value deals.
  • Company: Join Disguise, a leader in live and virtual experience technology.
  • Benefits: Unlimited paid time off, hybrid working, mental health support, and gig allowance.
  • Other info: Dynamic role with travel opportunities and excellent career growth.
  • Why this job: Be at the forefront of innovative entertainment and make a real impact.
  • Qualifications: 7-10+ years in sales with a proven track record in complex environments.

The predicted salary is between 60000 - 80000 £ per year.

Disguise sits at the heart of the most inspiring live and virtual experiences in the world, leading the market in building a software and hardware solution that designs, sequences and controls the most spectacular productions across film and TV, broadcast, live and corporate events.

About the role: Disguise is looking for a high-impact Sales Manager to drive net-new revenue across Location-Based Experiences (LBX) in EMEA, including entertainment venues, sports stadiums, immersive installations, themed attractions, museums, brand experiences, and flagship destinations. This is a pure “Hunter” role for an individual contributor who excels at opening doors and closing high-value deals in permanent environments.

What you will do:

  • Partner closely with the VP Sales EMEA and regional leadership to advance and close strategic LBX opportunities across stadiums, venues, and immersive destinations.
  • Drive individual sales growth by identifying and winning new business opportunities valued at $250k–$2m+ within the LBX sector.
  • Design and execute a strategic go-to-market plan to expand Disguise’s presence across sports stadiums, arenas, entertainment venues, themed attractions, immersive installations, and enterprise flagship environments.
  • Develop and deepen relationships with key system integrators and consultants across the region to unlock new fixed-installation opportunities.
  • Produce accurate monthly and quarterly forecasts for both hardware and software within Salesforce and Clari.
  • Manage the end-to-end sales process, from initial prospecting and high-impact presentations to negotiating complex contracts and closing.
  • Partner with the Design Solutions, Customer Success and Marketing teams to develop targeted campaigns that specifically address the needs of the fixed-installation market.
  • Attend major industry events (e.g., ISE, IAAPA Europe) as a subject matter expert, comfortable delivering public presentations on the future of immersive attractions.
  • Ability to travel approximately 40% of the time across the EMEA region to meet with partners and visit project sites.

Experience & Skills:

  • Sales Background - 7-10+ years of proven new business development experience in complex, multi-stakeholder environments such as stadiums, themed entertainment, live venues, or permanent AV installations.
  • Experience working on SOWs documentation.
  • Ecosystem Knowledge - Strong existing network and experience working alongside System Integrators (SIs) and technical consultants is an advantage.
  • Closing Ability - Proven track record of closing complex technical deals ($250K–$2M+) with long sales cycles and multiple stakeholders.
  • Expert for structured sales processes such as MEDDPICC or BANT.
  • Ability to present and influence effectively at all levels (including C-suite and Technical Directors) regarding real-time visual software and media servers.
  • Solid experience in pipeline management and forecasting for projects with 6-month to 1+ year timelines.

Behaviours & Values:

  • Winning Mindset - Brave, bold, and proactive in seeking out new business that isn’t immediately apparent.
  • Dependable Hunter - A self-starter who is comfortable working autonomously to drive results and exceed individual targets.
  • Dynamic - High energy and resilience, able to pivot quickly as project requirements evolve.
  • No Ego - Approachable, authentic, and humble—a true team player when collaborating with internal support functions.
  • Attention to Detail - Meticulous with CRM updating and project documentation.

Our benefits:

  • Unlimited Paid Time Off - with minimum time you must take set at 20% above statutory.
  • Hybrid working between home and our offices (dependent on role and location).
  • Mental health and wellbeing support - subscription to the Calm app, mental health first-aid buddies, employee assistance programmes.
  • Gig allowance - £400 (or local equivalent) to spend on tickets every year to immerse yourself in our industries.
  • Belonging policies - including (but not limited to) support for Parental, Fertility, Miscarriage, Menopause and Transitioning.
  • Training, coaching & mentoring.

Sales Manager, Venues & Attractions – EMEA employer: Dormont Manufacturing Co

Disguise is an exceptional employer that fosters a dynamic and inclusive work culture, offering unlimited paid time off and hybrid working arrangements to support employee well-being and work-life balance. With a strong focus on professional growth, employees benefit from comprehensive training, coaching, and mentoring opportunities, alongside a generous gig allowance to engage with the vibrant industries we serve. Located in London, this role provides the unique advantage of being at the forefront of innovative live and virtual experiences, allowing you to make a significant impact in the exciting world of entertainment and immersive attractions.

Dormont Manufacturing Co

Contact Details:

Dormont Manufacturing Co Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Sales Manager, Venues & Attractions – EMEA

Tip Number 1

Network like a pro! Get out there and connect with industry folks at events, trade shows, or even online. Building relationships can open doors to opportunities that aren’t advertised.

Tip Number 2

Showcase your expertise! When you’re at those events, don’t be shy about sharing your knowledge. Offer insights on the latest trends in immersive experiences; it’ll position you as a go-to person in the field.

Tip Number 3

Follow up after meetings! A quick email thanking someone for their time can keep you top of mind. Plus, it’s a great chance to reiterate your interest in potential collaborations or opportunities.

Tip Number 4

Apply through our website! We love seeing candidates who are genuinely interested in joining us. It’s a direct line to the hiring team and shows you’re proactive about landing that Sales Manager role.

We think you need these skills to ace Sales Manager, Venues & Attractions – EMEA

New Business Development
Sales Strategy
Relationship Management
Complex Deal Closing
Sales Forecasting
Pipeline Management
Public Speaking

Some tips for your application 🫡

Show Your Sales Savvy:When you're crafting your application, make sure to highlight your sales experience. We want to see how you've successfully closed high-value deals and navigated complex environments. Use specific examples that showcase your skills in new business development!

Tailor Your Approach:Don’t just send a generic application! We love it when candidates tailor their applications to our role. Mention your understanding of the Location-Based Experiences sector and how your background aligns with what we’re looking for. It shows us you’ve done your homework!

Be Authentic:We value authenticity at StudySmarter. Let your personality shine through in your application. Share your passion for immersive experiences and how you can contribute to our team. Remember, we’re looking for a dependable hunter who’s also a team player!

Apply Through Our Website:Make sure to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about our company and culture while you’re at it!

How to prepare for a job interview at Dormont Manufacturing Co

Know Your Product Inside Out

Before the interview, make sure you understand Disguise's software and hardware solutions thoroughly. Familiarise yourself with how they enhance live and virtual experiences, especially in venues and attractions. This knowledge will help you articulate how your sales strategies can drive net-new revenue.

Showcase Your Hunter Mentality

Prepare to discuss specific examples of how you've successfully opened doors and closed high-value deals in the past. Highlight your experience in complex environments like stadiums or themed attractions, and be ready to explain your approach to identifying and winning new business opportunities.

Master the Sales Process

Brush up on structured sales processes like MEDDPICC or BANT. Be prepared to discuss how you've applied these methodologies in your previous roles, particularly in managing long sales cycles and multiple stakeholders. This will demonstrate your ability to navigate the complexities of the sales process effectively.

Engage with Industry Knowledge

Stay updated on trends in the immersive attractions sector and be ready to share insights during your interview. Discussing recent industry events or innovations will show your passion for the field and your commitment to being a subject matter expert, which is crucial for this role.