At a Glance
- Tasks: Lead the product vision and strategy for F1 collectibles, driving innovation and fan engagement.
- Company: Join Fanatics, a global leader in digital sports platforms, igniting fan passions worldwide.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Other info: Full-time role with excellent career advancement opportunities in a fast-paced industry.
- Why this job: Shape the future of F1 collectibles and connect with passionate sports fans globally.
- Qualifications: 8-10 years in product management, strong leadership skills, and a passion for motorsport.
The predicted salary is between 80000 - 100000 £ per year.
About Us
Fanatics is building a leading global digital sports platform. We ignite the passions of global sports fans and maximize the presence and reach for our hundreds of sports partners globally by offering products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect, and Bet.
Through the Fanatics platform, sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods; collect physical and digital trading cards, sports memorabilia, and other digital assets; and bet as the company builds its Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans; a global partner network with approximately 900 sports properties, including major national and international professional sports leagues, players associations, teams, colleges, college conferences and retail partners, 2,500 athletes and celebrities, and 200 exclusive athletes; and over 2,000 retail locations, including its Lids retail stores. Our more than 22,000 employees are committed to relentlessly enhancing the fan experience and delighting sports fans globally.
The Product Director for Formula 1 is a senior leader responsible for setting the long‑term product vision, strategy, and roadmap for Fanatics Collectibles’ global F1 portfolio across trading cards, stickers, memorabilia, and future product categories. This role leads a high‑performing product organization—driving innovation, operational excellence, and cross‑functional alignment to deliver world‑class collectible experiences for F1 fans worldwide.
The ideal candidate is a strong people leader, a strategic thinker, and an expert storyteller with executive presence and the ability to influence at all levels. They bring deep knowledge of consumer products, licensing, and the global F1 ecosystem, coupled with a passion for motorsport culture. They excel at delivering products on time, unlocking new partnerships, and leveraging the breadth of F1’s brand assets to drive growth and fan engagement.
This is a full‑time role, in the designated office 5 days per week.
Key Responsibilities
- Product Strategy & Leadership: Define and own the multi‑year product vision, roadmap, and release strategy for the entire F1 collectibles portfolio. Lead, mentor, and develop a team of product managers—raising the bar on product thinking, execution, creativity, and cross‑functional partnership. Establish a culture of innovation and experimentation, pushing boundaries in materials, technology, formats, and fan experiences. Drive organizational alignment around product priorities through clear communication, compelling storytelling, and data‑driven decision making.
- Innovation & Category Growth: Identify emerging product, technology, and fan engagement trends to shape the next generation of F1 collectibles. Explore new categories and platforms (digital, experiential, premium, global exclusives) that elevate the F1 fan journey. Champion the integration of F1 storytelling—drivers, teams, races, history—into product narratives and experiences. Leverage Fanatics’ broader ecosystem to build cross‑category product innovation (apparel, hardgoods, events, etc.).
- Licensing, Partnerships & Relationship Management: Serve as the senior product‑facing representative to F1 and its ecosystem (teams, drivers, promoters, agencies). Build trust and credibility with executive‑level partners; negotiate product rights, approvals, timelines, and innovation opportunities. Unlock new partnerships by leveraging existing F1 products and expanding integration across teams, drivers, technology partners, and global markets. Ensure all licensing agreements are strategically aligned with product vision, profitability goals, and future category expansion.
- Product Development & Operational Excellence: Oversee all phases of product development, ensuring products are delivered on time, within budget, and to the highest quality standards. Partner with manufacturing, design, operations, and supply chain to ensure feasibility, accuracy, and consistency throughout development. Guide autograph, relic, and memorabilia strategy—optimizing value, authenticity, and product differentiation. Ensure brand guidelines, safety standards, and global compliance requirements are rigorously met.
- Go‑to‑Market, Insights & Performance: Lead quarterly business reviews and executive presentations showcasing roadmap progress, category performance, and future opportunities. Partner with sales, marketing, and e‑commerce to maximize revenue, expand distribution, and create compelling product stories. Analyze consumer insights, market data, and retailer feedback to inform product decisions and drive continuous improvement. Track KPIs, forecast demand, and manage product P&L to maximize profitability and long‑term sustainable growth.
Required Knowledge & Competencies
- Deep understanding of licensing models, consumer products economics, and global collectible trends.
- Strong familiarity with Formula 1—its fan culture, teams, drivers, season rhythm, and commercial ecosystem.
- Expert‑level leadership capabilities, including team management, coaching, and influencing cross‑functional partners.
- Executive presence with exceptional presentation skills; able to communicate complex ideas simply and persuasively.
- Ability to think strategically while executing flawlessly in a fast‑paced, dynamic environment.
- High creativity paired with strong operational discipline and attention to detail.
Qualifications
- 8–10+ years of product management experience, preferably in consumer products, licensing, entertainment, or sports.
- Proven experience leading product teams and managing senior stakeholders across global organizations.
- Background in developing innovative physical products; collectibles experience strongly preferred.
- Bachelor’s degree in business, marketing, or related field; MBA a plus.
- Passion for the Formula 1 world and global motorsports.
The above list of job duties is not exclusive or exhaustive and the post holder will be required to undertake such tasks as may reasonably be expected within the scope and grading of the post. Subject to applicable laws, Fanatics Collectibles may choose to run a background check. By submitting your application, you agree to our terms of service and acknowledge you have read our Candidate Privacy Policy.
Product Director- F1 employer: Dormont Manufacturing Co
Fanatics is an exceptional employer, offering a dynamic work environment where innovation and creativity thrive. With a strong commitment to employee growth, we provide ample opportunities for professional development and mentorship within a passionate team dedicated to enhancing the global sports fan experience. Located in a vibrant office setting, our culture fosters collaboration and celebrates the excitement of motorsport, making it an ideal place for those looking to make a meaningful impact in the world of collectibles.
StudySmarter Expert Advice🤫
We think this is how you could land Product Director- F1
✨Tip Number 1
Network like a pro! Get out there and connect with people in the F1 and collectibles space. Attend events, join online forums, and don’t be shy about reaching out to industry insiders on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your passion for F1! When you get the chance to chat with potential employers, make sure to share your love for motorsport culture and how it drives your work. This will help you stand out as someone who truly gets the brand and its fans.
✨Tip Number 3
Prepare for interviews by diving deep into Fanatics’ products and their impact on the fan experience. Be ready to discuss innovative ideas and how you can contribute to their mission. The more you know, the better you’ll impress!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the team and ready to take on the challenge of enhancing the fan experience.
We think you need these skills to ace Product Director- F1
Some tips for your application 🫡
Show Your Passion for F1:When you're writing your application, let your love for Formula 1 shine through! Share any personal experiences or stories that connect you to the sport. We want to see that you're not just a candidate, but a true fan who understands the culture.
Tailor Your Application:Make sure to customise your CV and cover letter to highlight relevant experience in product management and collectibles. Use keywords from the job description to show us you’re a perfect fit for the Product Director role. It’s all about making that connection!
Be Clear and Concise:We appreciate clarity! Keep your application straightforward and to the point. Use bullet points where possible to make it easy for us to see your achievements and skills. Remember, we’re looking for someone who can communicate effectively.
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team at Fanatics.
How to prepare for a job interview at Dormont Manufacturing Co
✨Know Your F1 Stuff
Make sure you brush up on your Formula 1 knowledge before the interview. Understand the current trends in F1 collectibles, key players, and the fan culture. This will show your passion for the sport and help you connect with the interviewers.
✨Showcase Your Leadership Skills
As a Product Director, you'll need to demonstrate your leadership capabilities. Prepare examples of how you've successfully led teams, mentored others, and driven product innovation. Be ready to discuss how you can inspire and align cross-functional teams.
✨Craft Your Storytelling
Since storytelling is crucial for this role, think about how you can weave narratives into your answers. Prepare to share compelling stories about past projects, focusing on how you integrated consumer insights and F1 themes into product development.
✨Prepare for Strategic Questions
Expect questions that assess your strategic thinking and decision-making skills. Be ready to discuss how you would define the product vision and roadmap for F1 collectibles. Use data-driven examples to illustrate your thought process and approach to market trends.
