At a Glance
- Tasks: Support and optimise multi-channel paid media campaigns for a luxury brand.
- Company: Join Stella McCartney, a leader in sustainable luxury fashion.
- Benefits: Enjoy flexible working, generous leave, and health benefits.
- Other info: Collaborative environment with opportunities for personal and professional growth.
- Why this job: Be part of innovative marketing initiatives that drive engagement and revenue.
- Qualifications: 1-2 years in paid media, strong analytical skills, and creativity.
Stella McCartney is seeking a proactive and detail-oriented Paid Media Coordinator to support the planning, execution and optimisation of multi-channel paid media campaigns across digital and offline platforms. This role will play a key part in delivering integrated brand and performance marketing initiatives that drive awareness, engagement, and revenue while maintaining Stella McCartney’s luxury positioning and sustainability-led values.
The successful candidate will support campaigns across brand and performance media, with a focus on Paid Search and Paid Social – owning campaign briefing, channel reporting and asset organisation while collaborating with internal teams and agency partners to ensure best-in-class execution.
Key Responsibilities- Support the planning, execution and optimisation of paid media campaigns across Paid Search and Paid Social.
- Own the end-to-end briefing process for all paid media campaigns, ensuring briefs are delivered clearly, accurately and on time.
- Coordinate with Brand Copywriter, creative image teams and key internal stakeholders to manage the development and delivery of campaign assets across all channels.
- Support day-to-day communication with external media agencies to support campaign briefing, implementation, reporting and optimisation.
- Own agency briefing across campaign objectives, audience targeting, creative requirements and media plans.
- Review agency performance reports and provide analysis on campaign effectiveness and optimisation opportunities.
- Monitor campaign performance across all channels, tracking KPIs including ROAS, CTR, CPC, CPA, LTV, reach and engagement.
- Ensure all tracking, tagging and platform setup is accurate and functioning to ensure robust campaign measurement, attribution and reporting accuracy.
- Coordinate with feed partner to oversee product feed updates, including the creation and maintenance of custom labels to support campaign optimisation and segmentation.
- Troubleshoot campaign delivery issues, escalating where necessary, while maintaining platform hygiene and accurate documentation across ad accounts.
- Produce weekly and monthly performance reports with actionable insights and recommendations for internal stakeholders.
- Work closely with brand, content and creative teams to ensure all paid media output aligns with Stella McCartney’s brand guidelines and marketing calendar.
- Support the Media Manager across Affiliate Marketing, Programmatic Display, Out-of-Home and Print channels.
- Support budget tracking, invoice management and spend reconciliation across all paid media activity.
- Partner with the Media Manager to support business presentations and communicate channel insights to key stakeholders.
- Stay up to date with industry trends, platform updates and competitor insights to ensure best in class execution and identify opportunities.
- 1-2 years of experience in paid media (agency background preferred).
- Knowledge of performance paid media channels – particular strength in Paid Search and Paid Social.
- Experience managing creative briefing and asset coordination.
- Confident with advertising platforms such as Google Ads, Meta Ads Manager and TikTok Business Center.
- Strong analytical skills with confidence using Excel and reporting tools including Google Analytics 4 and Looker Studio.
- Ability to collate and present reporting materials and insights in a clear and digestible PowerPoint format.
- Experience liaising with agencies and third-party partners.
- Excellent organisational and project management skills with exceptional attention to detail – able to juggle priorities with ease.
- Experience with tracking, tagging or campaign setup processes is a plus.
- Ability to manage multiple deadlines in a fast-paced, complex environment.
- Strong written and verbal communication skills.
- Passionate about luxury fashion market and media landscape.
- Highly organised with strong attention to detail.
- Proactive and solutions-focused.
- Collaborative team player with excellent interpersonal skills.
- Matched pension contribution up to 6%
- Extensive private medical and critical illness insurance, as well as life assurance
- Annual Health Screening
- 25 days annual leave (not including Bank Holidays) + 1 day of Birthday leave
- Flexible working/core hours
- Enhanced Maternity/paternity packages
- Matched Give as You Earn charity scheme
- Discounted gym and fitness memberships (Classpass)
- Health cash plan
- Physical and Mental Wellbeing Support Services
- Employee referral bonus
- Optional/ Paid Benefits: Season ticket loan, cycle to work and tech schemes, travel and dental insurance and much more.
We welcome people with disabilities and endeavour to make reasonable adjustments, if you do require such adjustments please let us know within 48 hours of your interview.
Paid Media Coordinator employer: Dormont Manufacturing Co
Stella McCartney is an exceptional employer that champions a collaborative and innovative work culture, where creativity meets sustainability. As a Paid Media Coordinator, you will benefit from extensive professional development opportunities, a supportive team environment, and a comprehensive benefits package that includes flexible working hours, generous leave policies, and health and wellbeing support. Located in a vibrant city, you'll be part of a luxury fashion brand that prioritises ethical practices and empowers its employees to make a meaningful impact.
StudySmarter Expert Advice🤫
We think this is how you could land Paid Media Coordinator
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Dormont Manufacturing Co and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Dormont Manufacturing Co are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Dormont Manufacturing Co on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Dormont Manufacturing Co. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Paid Media Coordinator
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Dormont Manufacturing Co. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Dormont Manufacturing Co:Show us that you’ve done your homework! In your application, briefly mention what you admire about Dormont Manufacturing Co’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Dormont Manufacturing Co
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Dormont Manufacturing Co will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Dormont Manufacturing Co, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
