Marketing Associate Director, MG OMD

About the Role

MG OMD’s sustained growth and creative excellence have cemented our position as one of the UK’s leading agencies. The Business Development and Marketing function plays a pivotal role in that success, partnering with agency leadership to define our voice in the market, deliver world‑class events, champion award‑winning work, and strengthen our relationships with clients and partners across the industry. This is an exciting opportunity to lead the marketing vision and narrative of one of the UK’s most awarded and respected media agencies.

The Associate Marketing Director is responsible for shaping and executing MG OMD’s overall marketing and brand strategy — driving how we show up in the industry, how we communicate our story, and how we build reputation, engagement and advocacy. Reporting to the Executive Director, Head of Business Development & Marketing, you’ll lead the agency’s marketing agenda across brand, content, social, thought leadership, awards and communications. You’ll collaborate with senior stakeholders across the business—from the Leadership Team to Creative, Design and New Business—to ensure MG OMD’s voice is bold, consistent and industry‑leading. This is a senior, hands‑on role for someone with strategic vision, creative storytelling instincts, and the ability to translate ideas into impact. You’ll guide the Communications and Design teams to deliver cohesive, inspiring marketing that celebrates our people, our work and our difference.

Are you a strategic storyteller with a passion for creativity, brand and culture? We’re looking for an inspiring Associate Marketing Director to lead MG OMD’s marketing strategy — shaping how we show up in the industry, telling our story across every channel, and championing the work and people that make us one of the UK’s most awarded agencies.

Ideal Candidate

• A natural leader who thrives on creativity and collaboration.
• Experienced in driving brand direction and thought leadership.
• Skilled in content, communications and social strategy.
• Ready to make an impact and elevate an agency’s voice on the industry stage.

Then we’d love to hear from you. Join a team that’s bold, ambitious and shaping what comes next.

About the Agency

MG OMD was established in 1990 as a challenger media agency (Manning Gottlieb Media) that placed craft, trust and performance at the heart of media planning and buying. Since joining Omnicom network’s OMG (Omnicom Media Group) in 1998, we have continued to retain our founding ethos of providing clients with bespoke approaches, unprecedented insight, specialism, security and transparency; helping our clients to use media to unlock their competitive advantage and deliver innovative, effective and award‑winning work and campaigns that create difference that matters.

MG OMD is the second‑largest media agency in the UK. We are the most awarded media agency in both the history of the IPA Effectiveness Awards and Thinkbox’s TV Planning Awards and have this year been named as Agency of the Year in The Media Leader UK awards, Campaign Global awards and Campaign UK awards. With over 500 employees working across some of the UK’s leading brands including the John Lewis Partnership, Virgin Media O2, British Airways, Specsavers, HM Government, LNER, Sony Pictures and Age UK, it is our people who ultimately make the award‑winning difference.

So, true to our ethos, we work hard at creating a spirit and atmosphere that inspires our people to be considerate, honest and professional whilst also being stimulating, imaginative and inspirational. We want people who are great to work with, fun to be with and who genuinely care; about each other, our clients, our media partners and doing great work.

In return, we provide an amazingly collaborative culture, where open communication and an unwavering commitment to diversity of thinking, diversity of background and diversity of skillsets runs through everything we do. All backed up by the highest standards of training, development and support in the industry; so much so, that we have attained IPA (Institute of Practitioners in Advertising) CPD Gold Accreditation for the 13th year running and maintained our CPD Platinum Accreditation for the 7th consecutive year, showcasing our commitment to continuous professional development. We were also featured in the Sunday Times Best Places to Work for three consecutive years 2023‑2025. Our being named is completely based on the opinions and perspectives of our employees which makes the accolade all that more special.

Flexible Working

At Omnicom Media Group, we are committed to supporting flexibility for our people while fostering collaboration, innovation and teamwork. We have a hybrid working model (three days in the office, two working remotely), to ensure that we meet the needs of both our people and our business, balancing the benefits of in‑person connections with the flexibility of remote working. Our standard working hours are 9:30 – 17:30, but we offer the ability to flex around core hours of 10:30 – 16:30 to give our people flexibility on how they manage their working day, whether that’s in the office or working remotely. For example, you could start work at 8:30 and finish at 16:30 or start at 10:30 and finish at 18:30. We encourage open conversations between our people and managers to help navigate high‑need periods and individual circumstances. Our goal is to create an environment where people feel genuinely supported to do their best – both in their careers and in their lives outside of work.

Be Your Best

We want everyone to make the most of the opportunity to shine and showcase your talents and we are happy to make adjustments in the recruitment process so you can be your best. Please discuss any specific requirements with your dedicated Talent Team member or if you would feel more comfortable, you can email us confidentially at beyourbest@omnicommediagroup.com to let us know how we can support you.

Diversity, Equity & Inclusion at OMG

At OMG, our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality, inclusion and belonging. We are committed to providing a truly inclusive environment that reflects today’s society, where everyone is able to bring their true selves to work, and where diverse voices and backgrounds are valued, heard and well‑represented.