At a Glance
- Tasks: Transform complex marketing data into clear insights for decision-making.
- Company: Join a global marketing analytics team in a dynamic environment.
- Benefits: Enjoy 23 days holiday, private medical insurance, and a cycle to work scheme.
- Other info: Hybrid role with excellent career growth opportunities and a supportive culture.
- Why this job: Make an impact by turning messy data into actionable insights.
- Qualifications: Experience in marketing analytics and strong skills in Salesforce and HubSpot.
The predicted salary is between 50000 - 60000 £ per year.
The Senior Marketing Data Analyst plays a key role in the Global Marketing Analytics team, turning complex marketing, sales, and partner data into clear, defensible insights that support decision‑making across Marketing, Sales, and Revenue leadership. This is a collaborative, problem‑solving role with end‑to‑end ownership of marketing performance measurement—from data quality and funnel health, through campaign and event analysis, to attribution, pipeline impact, and executive‑level reporting. This is a hybrid opportunity with three days a week from our London office.
How You'll Work
- Proactively identify issues, patterns, and opportunities in data.
- Work comfortably with ambiguity to turn messy data into usable insight.
- Share knowledge generously and help others understand what the data means.
- Ask “why” as often as “what” and challenge assumptions with evidence.
- Care deeply about data quality, clarity, and decision impact.
Core Responsibilities – Data & Analysis
- Own global marketing funnel reporting (Lead → MQL → Opportunity → Pipeline).
- Deliver decision‑ready insights that explain what’s happening and why it matters.
- Analyse global, regional, and partner campaign performance across channels.
- Maintain marketing attribution logic across HubSpot and Salesforce, documenting assumptions and limits.
- Produce executive‑ready reporting for reviews, QBRs, and all‑hands.
- Contribute to forward‑looking analysis such as lightweight forecasting and scenario modelling.
Salesforce, HubSpot & Data Quality
- Build and maintain Salesforce reports and dashboards used globally.
- Work confidently in HubSpot to analyse campaign performance, lead behaviour, and lifecycle progression.
- Ensure alignment between HubSpot and Salesforce data and definitions.
- Identify data gaps and hygiene issues; partner with Marketing Ops, RevOps, and IT to resolve.
- Support enablement through documentation and office‑hours‑style support.
Qualifications & Experience
- Experience in marketing, revenue, or commercial analytics.
- Strong Salesforce reporting and dashboard expertise.
- Hands‑on experience with HubSpot for campaign, lead, and lifecycle analysis.
- Experience with BI tools such as Power BI or Tableau.
- Strong communication and stakeholder‑management skills; able to explain insights and limitations clearly.
- Comfort working with imperfect data and ambiguity; strong problem‑solving approach.
- Nice to have: Interest or experience in forecasting, planning, or predictive analysis.
- Nice to have: Ability to translate advanced analysis into practical recommendations.
- Nice to have: Experience working in global, multi‑region marketing organisations.
Benefits
- 23 days holiday + all public holidays, rising to 25 days after 2 years of service.
- Additional day off for your birthday.
- Private medical insurance which covers you, your cohabiting partner and children.
- Life insurance of 4 times your base salary.
- Salary sacrifice pension scheme.
- Enhanced family leave.
- Confidential Employee Assistance Program.
- Cycle to work scheme.
Senior Marketing Data Analyst in London employer: Dormont Manufacturing Co
As a Senior Marketing Data Analyst at our London office, you'll thrive in a dynamic and collaborative environment that values data-driven decision-making. We offer a comprehensive benefits package, including generous holiday allowances, private medical insurance, and a supportive work culture that prioritises employee growth and well-being. Join us to turn complex data into impactful insights while enjoying the unique advantages of working in one of the world's most vibrant cities.