At a Glance
- Tasks: Design and execute lead management processes to connect marketing with sales seamlessly.
- Company: Join LexisNexis Risk Solutions, a leader in risk assessment and innovative solutions.
- Benefits: Enjoy competitive pay, flexible working options, and opportunities for professional growth.
- Other info: Be part of a dynamic team focused on driving efficiency and innovation.
- Why this job: Make a real impact by optimising lead processes and enhancing customer experiences.
- Qualifications: Experience in marketing operations and strong problem-solving skills are essential.
The predicted salary is between 40000 - 50000 £ per year.
About the Business: LexisNexis Risk Solutions is the essential partner in the assessment of risk. Within our Business Services vertical, we offer a multitude of solutions focused on helping businesses of all sizes drive higher revenue growth, maximize operational efficiencies, and improve customer experience. Our solutions help our customers solve difficult problems in the areas of Anti-Money Laundering/Counter Terrorist Financing, Identity Authentication & Verification, Fraud and Credit Risk mitigation and Customer Data Management.
About the role: The Lead Management Specialist is a trusted subject matter expert within the Marketing Hub, responsible for the end-to-end design, execution, and governance of lead management, lead flow, and lead related integrations across marketing and sales systems. This role ensures that high quality, compliant, scalable lead processes connect marketing activity to Sales in a timely and accurate way minimising manual intervention and increasing automation, reducing risk, and improving conversion outcomes.
The Lead Management Specialist ensures that allocation logic, integrations, scoring, and data flows are robust, documented, and continuously improved. This role is empowered to advise, challenge, and steer decisions relating to the health, scalability, and compliance of the lead ecosystem.
Responsibilities:
- Lead Allocation & Flow Management (Eloqua BAU): delivers standardised automated workflows across Data Services, implements and optimises Data Services Sales Operations allocation rules, and ensures accurate, compliant routing across regions and brands, while resolving allocation issues and managing MA Squad change requests to maintain uninterrupted lead flow.
- Integration Management & Troubleshooting: focuses on diagnosing and resolving integration failures affecting lead flow and data integrity, performing targeted data cleansing to correct records and sync logic, and managing medium-to large-scale updates to ensure accurate Marketing-to-Sales data.
Marketing Operations Specialist (Lead Management) in London employer: Dormont Manufacturing Co
LexisNexis Risk Solutions is an exceptional employer that fosters a collaborative and innovative work culture, where employees are empowered to drive meaningful change in risk assessment. With a strong focus on professional development, the company offers ample growth opportunities and encourages continuous learning, making it an ideal place for those looking to advance their careers in a dynamic environment. Located in a vibrant area, employees benefit from a supportive community and access to cutting-edge technology, ensuring they can thrive both personally and professionally.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Operations Specialist (Lead Management) in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Dormont Manufacturing Co and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Dormont Manufacturing Co are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Dormont Manufacturing Co on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Dormont Manufacturing Co. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Operations Specialist (Lead Management) in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Dormont Manufacturing Co. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Dormont Manufacturing Co:Show us that you’ve done your homework! In your application, briefly mention what you admire about Dormont Manufacturing Co’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Dormont Manufacturing Co
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Dormont Manufacturing Co will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Dormont Manufacturing Co, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
