At a Glance
- Tasks: Lead marketing tech stack management and optimise data-driven processes for better performance.
- Company: Join a dynamic tech company focused on innovation and growth.
- Benefits: Attractive salary, flexible working options, and opportunities for professional development.
- Other info: Exciting chance to work with cutting-edge technology and collaborate across teams.
- Why this job: Shape the future of marketing operations and make a real impact in a fast-paced environment.
- Qualifications: 7+ years in Marketing Operations with strong analytical and project management skills.
The predicted salary is between 60000 - 80000 £ per year.
We are looking for a strategic and hands-on Marketing Operations Manager. This role sits at the intersection of technology, data, and revenue — owning the systems, workflows, and analytics that power our marketing performance from top-of-funnel through pipeline close.
You will be the architect of our marketing tech stack, the engineer behind our automation and campaign infrastructure, and the analyst translating funnel data into executive insights. Partnering closely with Sales, RevOps, and Marketing leadership, you will design scalable processes that ensure every lead is captured, scored, routed, and actioned — while continuously improving conversion rates and pipeline contribution.
Key Responsibilities
- Platform Ownership & Governance
- Own and manage the end-to-end marketing tech stack, including CRM (Salesforce), Marketing Automation Platform (Marketo), ABM, attribution, analytics, and enrichment tools.
- Drive system integrations and automation that enhance campaign execution, lead management, and data flow across platforms.
- Evaluate, implement, and optimize marketing technologies to improve efficiency, scalability, and performance.
- Manage vendors, contracts, renewals, account management, and technology budgets.
- Database Management
- Execute and optimize database hygiene processes including deduplication, formatting, enrichment, archiving, and compliance monitoring.
- Develop and enforce taxonomy, naming conventions, and data governance standards across the marketing organization.
- Manage data ingestion pipelines and QA processes in collaboration with Data Engineering and BI teams.
- Manage database growth and health including opt-in strategies, list hygiene, and compliance with privacy regulations (CAN-SPAM, TCPA, GDPR, CCPA).
- Funnel Ownership & Lead Lifecycle
- Own and govern the end-to-end lead lifecycle, including lead capture, scoring, routing, MQL handoff, and Rules of Engagement (ROE) between Marketing and Sales.
- Build and track each stage of the funnel from MQL through Opportunity Won, establishing benchmarks and identifying bottlenecks.
- Monitor MQL health and velocity, and implement solutions to improve stage progression and conversion rates.
Qualifications
- 7+ years of hands-on experience in Marketing Operations within a B2B SaaS or high-growth technology environment.
- 7+ years working directly with marketing automation platforms (Marketo or equivalent), CRM systems (Salesforce), and marketing analytics tools.
- Proven track record managing inbound lead funnel operations, including scoring, routing, and MQL-to-pipeline workflows.
- Strong analytical and data storytelling skills — ability to translate complex data into clear, executive-ready insights.
- Project management proficiency with the ability to manage multiple large-scale, cross-functional initiatives simultaneously.
- Curiosity about AI tools and emerging martech; willingness to experiment and integrate new capabilities into workflows.
- Comfortable with ambiguity, fast-moving environments, and building processes from scratch.
Marketing Operations Manager in London employer: Dormont Manufacturing Co
Dormont Manufacturing Co is an exceptional employer, offering a dynamic work environment that fosters innovation and collaboration. With a strong commitment to employee growth, the company provides extensive training opportunities and a comprehensive benefits package, all while supporting a flexible hybrid work model that enhances work-life balance. Join us in shaping the future of lottery solutions in a role that promises meaningful impact and professional development.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Operations Manager in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Dormont Manufacturing Co and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Dormont Manufacturing Co are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Dormont Manufacturing Co on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Dormont Manufacturing Co. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Operations Manager in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Dormont Manufacturing Co. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Dormont Manufacturing Co:Show us that you’ve done your homework! In your application, briefly mention what you admire about Dormont Manufacturing Co’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Dormont Manufacturing Co
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Dormont Manufacturing Co will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Dormont Manufacturing Co, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
