At a Glance
- Tasks: Lead global Voice of Customer initiatives and enhance marketing strategies with data-driven insights.
- Company: Join Convatec, a pioneering medical solutions company dedicated to improving lives.
- Benefits: Enjoy a competitive salary, bonuses, exceptional benefits, and training opportunities.
- Other info: Collaborative culture with hybrid work options and excellent career development.
- Why this job: Make a real impact in healthcare by turning customer insights into actionable strategies.
- Qualifications: 7+ years in marketing or customer experience, with strong analytical and communication skills.
The predicted salary is between 70000 - 90000 £ per year.
About Convatec
Pioneering trusted medical solutions to improve the lives we touch: Convatec is a global medical products and technologies company, focused on solutions for the management of chronic conditions, with leading positions in Advanced Wound Care, Ostomy Care, Continence Care, and Infusion Care. With more than 10,000 colleagues, we provide our products and services in around 90 countries, united by a promise to be forever caring. Our solutions provide a range of benefits, from infection prevention and protection of at-risk skin, to improved patient outcomes and reduced care costs. Convatec’s revenues in 2024 were over $2 billion. The company is a constituent of the FTSE 100 Index (LSE:CTEC).
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As Marketing Data & Effectiveness Manager, you will play a pivotal role in putting customer insight and data‑driven decision‑making at the heart of our marketing strategy. You will lead our global Voice of Customer (VoC) programme while enabling more effective, personalised, and measurable marketing campaigns across business units and markets. This is a global, high impact role requiring strong analytical thinking, storytelling, and cross functional collaboration.
ABOUT THE ROLE
- VoC Programme
- Design a streamlined VoC programme which regularly captures customer feedback in a consistent way across country and business unit, following our Data, Insights, Action approach.
- Seamlessly execute surveys which gather insightful feedback from a robust and unbiased sample of customers.
- Build text analytics models (using AI where possible) to understand customer sentiment, classify feedback and unearth key pain points and drivers.
- Share the results in a timely way at all appropriate levels of the business. Determining the best mechanism to communicate to which audience – presentation, self serve dashboard and tailoring presentation styles.
- Ensure all customer feedback is acted in a timely manner at the right organizational levels, implementing feedback loops and designing and collecting action trackers.
- Communicate programme updates and scores to the organization, to ensure the VoC programme is fully embedded in the business.
- Marketing campaigns
- Define the data fundamentals needed within Convatec to deliver personalized communication & build a roadmap with each BU to close any data gaps.
- Working closely with the Marketing Performance Manager: Monitor current campaign performance and provide guidance on how to improve performance as well as sharing areas of best practice.
- Build insightful case studies which merge the latest external best practice with current Convatec performance.
- Partner with SFE colleagues to build a ‘marketing segmentation’ approach for HCP’s which allows us to differentiate our campaigns that are aligned with our sales segmentation and then implement them in our key markets.
- Technology to allow marketing personalization
- Evaluate the capabilities of the Dynamics Customer Insights and Data platform and work with each Business Unit to understand the value key use cases. Ultimately determining whether to enable the module.
- Partner with IT on a project plan (including obtaining relevant funding) to enable the module & determine the data sources.
ABOUT YOU
You are a data‑driven marketing professional who enjoys turning customer insight into real business impact. You are comfortable leading global initiatives and influencing a broad range of stakeholders.
- 7+ years’ experience in Customer Experience, Voice of Customer, or Marketing Effectiveness roles, ideally in healthcare, MedTech, pharma, or B2B.
- Proven experience running global VoC programmes, from survey design to insight activation.
- Strong capability in text analytics, sentiment analysis, and AI‑enabled insight generation.
- Solid expertise in customer segmentation, journeys, and personalised omnichannel marketing.
- Hands‑on experience measuring and optimising campaign performance.
- Advanced analytical skills and confidence working with complex, multi‑source data.
- Familiarity with CRM, CDPs, and marketing technology ecosystems.
- Excellent communication and storytelling skills, able to influence senior stakeholders.
- A collaborative, curious, and proactive mindset, with the confidence to lead at pace in a global matrix.
WHAT YOU'LL GET:
- Collaborative & supportive culture.
- Hybrid role with competitive salary & bonus.
- Exceptional benefits.
- Training & development.
READY TO JOIN US?
At Convatec, we’re pioneering trusted medical solutions to improve the lives we touch. If you’re ready to make a real impact, apply today and help us bring our Forever Caring promise to life.
Equal opportunities: Convatec provides equal employment opportunities for all current employees and applicants for employment. This policy means that no one will be discriminated against because of race, religion, creed, color, national origin, nationality, citizenship, ancestry, sex, age, marital status, physical or mental disability, affectional or sexual orientation, gender identity, military or veteran status, genetic predisposing characteristics or any other basis prohibited by law.
Global VoC & Marketing Data Leader in London employer: Dormont Manufacturing Co
At Convatec, we pride ourselves on being an exceptional employer, offering a collaborative and supportive culture that empowers our employees to thrive. With a hybrid work model, competitive salaries, and exceptional benefits, we are committed to fostering professional growth through continuous training and development opportunities. Join us in making a meaningful impact in the healthcare sector while enjoying the unique advantages of working for a leading FTSE 100 company dedicated to improving lives globally.
StudySmarter Expert Advice🤫
We think this is how you could land Global VoC & Marketing Data Leader in London
✨Tip Number 1
Network like a pro! Reach out to people in your industry, especially those at Convatec. A friendly chat can open doors and give you insights that a job description just can't.
✨Tip Number 2
Prepare for the interview by knowing your stuff! Dive deep into Convatec’s products and values. Show them you’re not just another candidate, but someone who truly cares about their mission.
✨Tip Number 3
Practice your storytelling skills. Be ready to share how your past experiences align with the role of Global VoC & Marketing Data Leader. Make it relatable and impactful!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the Convatec family.
We think you need these skills to ace Global VoC & Marketing Data Leader in London
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter to highlight your experience in customer insight and data-driven marketing. We want to see how your skills align with the role of Global VoC & Marketing Data Leader.
Showcase Your Analytical Skills:Since this role requires strong analytical thinking, don’t shy away from sharing specific examples of how you've used data to drive marketing decisions. We love a good story backed by numbers!
Highlight Collaboration Experience:This position involves working with various teams, so be sure to mention any cross-functional projects you've led or contributed to. We value teamwork and want to know how you can bring that spirit to Convatec.
Apply Through Our Website:We encourage you to submit your application through our official website. It’s the best way for us to receive your details and ensure you’re considered for this exciting opportunity!
How to prepare for a job interview at Dormont Manufacturing Co
✨Know Your VoC Inside Out
Make sure you understand the Voice of Customer (VoC) programme thoroughly. Familiarise yourself with how it operates, the types of surveys used, and the importance of customer feedback in shaping marketing strategies. This will show your genuine interest and expertise in the role.
✨Showcase Your Analytical Skills
Prepare to discuss your experience with data analysis, especially in text analytics and sentiment analysis. Bring examples of how you've turned complex data into actionable insights in previous roles. This will demonstrate your capability to handle the analytical demands of the position.
✨Be Ready to Collaborate
Convatec values cross-functional collaboration, so be prepared to share examples of how you've successfully worked with different teams. Highlight your communication skills and how you've influenced stakeholders in past projects to align with marketing goals.
✨Tailor Your Campaign Experience
Since the role involves personalising marketing campaigns, come equipped with specific examples of campaigns you've managed. Discuss how you measured their effectiveness and what adjustments you made based on performance data. This will illustrate your hands-on experience and strategic thinking.
