At a Glance
- Tasks: Lead growth strategy and optimise marketing channels for a transformative healthcare brand.
- Company: Join a bold startup aiming to revolutionise healthcare access in the UK.
- Benefits: Employee options, wellness allowance, personal development budget, and generous holiday.
- Other info: Fast-paced environment perfect for ambitious individuals looking to accelerate their careers.
- Why this job: Shape a category-defining brand and see your impact on patient lives and business growth.
- Qualifications: 7+ years in growth or digital marketing, with strong performance channel experience.
The predicted salary is between 60000 - 80000 £ per year.
About the Role
We're building a bold new brand to transform how people in the UK access and experience healthcare, from diagnosis to treatment. Sitting at the intersection of clinical care, digital experience, and behaviour change, we're looking for an entrepreneurial, mission-driven Founding Growth Marketing Lead to drive growth across every touchpoint. This is a high-impact, high-ownership role. As part of the founding team, you’ll lead customer acquisition, build a scalable marketing engine, and shape how our brand shows up—from first impression to conversion.
What You’ll Do
- Lead our growth strategy. Connect GTM, brand, performance, and owned channels and partnerships to deliver high growth across new offerings.
- Run and scale paid channels. Lead performance marketing across search, social, and affiliate—testing fast and doubling down on what works.
- Optimise the full funnel. Improve conversion, LTV, and ROI across landing pages, onboarding, and retention loops.
- Build the growth engine. Establish systems for tracking, attribution, campaign ops, and analytics to support scale.
- Lead cross-functional execution. Collaborate with product, design, and content to deliver bold, high-converting creative—and grow a best-in‑class team.
About You
- Skills & Experience
- Full-funnel growth expertise: You bring 7+ years of experience across growth, performance, or digital marketing—ideally in a high-growth startup or direct‑to‑consumer environment. You understand how to unlock and sustain traction across the entire user journey.
- Paid media operator with strong channel depth: You’ve scaled performance channels like Meta, Google, and TikTok, and know how to balance efficiency with long‑term brand and business growth.
- Obsessed with optimisation: You’ve owned the full funnel, from landing page conversion and onboarding flows to CRM and reactivation. You know how to identify drop-offs and drive meaningful uplift across the stack.
- Creative and commercially minded: You can brief, shape, and sharpen creative that converts. You care about storytelling and craft, but know how to tie it back to outcomes and ROI.
- Data‑savvy and outcome‑driven: You’re fluent in marketing analytics, attribution models, and cohort data. You use insights to inform smart decisions, drive growth, and communicate what’s working (and what’s not).
- Nice to have - Builder of growth engines: You’ve played a key role in building or maturing growth functions—whether starting from scratch or helping a team scale through a critical inflection point.
Behaviours & Attitudes
- You thrive in ambiguity and move fast: You’re energised by the unknown, not paralysed by it. You bias toward action, adapt quickly, and focus on outcomes over process.
- You act like an owner: You take full responsibility for results, care deeply about the quality of your work, and hold yourself to a high standard—even when no one’s watching.
- You balance precision and pace: You know when to optimise for speed and when to zoom in on the details. You can switch gears fluidly depending on the problem in front of you.
- Relentlessly curious and always learning: You seek out patterns, dive into the why, and iterate fast. You’re constantly testing, learning, and refining your approach.
Bonus points: You’ve worked in healthcare, subscriptions, or other high‑consideration, regulated, or trust‑based consumer markets.
Why This Role Is Exciting
- Build the growth engine of a category‑defining brand - your work will directly shape how fast and far we scale.
- See your impact in real time - on patient lives, business metrics, and brand momentum.
- Join a founding team with big ambition and move at startup speed - perfect for accelerating your career.
We also offer a range of benefits including:
- Your own stake in the business with our employee options program.
- A monthly wellness allowance, for you to spend on whatever wellness means to you.
- A yearly personal development budget and 3 extra days of leave to continuously up‑skill yourself.
- 25 days holiday.
Creative Strategist - Juniper UK in London employer: Dormont Manufacturing Co
At Juniper UK, we are not just building a brand; we are revolutionising healthcare access and experience. As a Creative Strategist, you will be part of a dynamic founding team that values innovation, ownership, and personal growth, all while enjoying a supportive work culture that prioritises wellness and continuous learning. With competitive benefits like employee options, a wellness allowance, and ample holiday, this is an exceptional opportunity to make a meaningful impact in a fast-paced startup environment.
StudySmarter Expert Advice🤫
We think this is how you could land Creative Strategist - Juniper UK in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Dormont Manufacturing Co and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Dormont Manufacturing Co are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Dormont Manufacturing Co on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Dormont Manufacturing Co. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Creative Strategist - Juniper UK in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Dormont Manufacturing Co. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Dormont Manufacturing Co:Show us that you’ve done your homework! In your application, briefly mention what you admire about Dormont Manufacturing Co’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Dormont Manufacturing Co
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Dormont Manufacturing Co will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Dormont Manufacturing Co, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
