At a Glance
- Tasks: Create viral beauty content for a vibrant 40+ audience on social media.
- Company: Join You Magazine, the leading platform for empowering women over 40.
- Benefits: Flexible part-time role with opportunities for creativity and growth.
- Other info: Be part of a diverse team committed to inclusivity and innovation.
- Why this job: Make an impact by shaping beauty trends and engaging a passionate community.
- Qualifications: Experience in creating engaging content for TikTok and Instagram is essential.
The predicted salary is between 30000 - 40000 £ per year.
Location: DMGT HQ - High Street Kensington, London
Position: Permanent
About You
You Magazine is the go-to destination for 40+ women seeking empowering fashion, lifestyle and beauty expertise. We are experts in creating viral video and our content is viewed millions of times a month, with a roster of rapidly increasing commercial clients.
The Role
We are looking for a social media obsessed content creator, specialising in beauty content. You’ll love coming up with big ideas for entertaining video formats for our 40+ audience with focus on fashion and lifestyle, with a real passion and deep understanding of beauty content and trends.
Responsibilities of the Role
- Working with the Head of Channel and content team to create innovative video and static content for You’s social platforms, informed by current trends and data.
- Produce, star in and host both editorial and commercial content, across all our platforms.
- Manage ideas from initial concepts to storyboarding, producing and publishing.
- Organise shoots from booking locations and influencers to calling in relevant products and props.
- Brief videographers on shot lists, edits and post-production.
- Build relationships with PRs to ensure latest fashion and beauty products are incorporated into content ideas.
- Use analytics to inform future content decisions and update relevant stakeholders on performance.
The successful candidate will have the following skills and attributes:
- Proven experience in creating high creative and entertaining content for TikTok and Instagram.
- Experience running or contributing to social platforms with an engaged audience.
- A confident presenter and presence on camera.
- A big thinker with an appetite for disruptive ideas.
- A passion for women’s interest categories, particularly beauty.
- Strong relationships with beauty industry contacts.
- Highly organised, strong attention to detail and comfortable working on a fast-paced desk.
- Whilst you are not required to be a videographer, competence with in app video editing is required.
Option for this role to be part time.
Our Commitment
We are committed to increasing diversity and maintaining an inclusive workplace culture. We welcome applications from all qualified candidates regardless of their ethnicity, race, gender, religious beliefs, sexual orientation, age, marital status, or disability. We are Disability Confident Committed. Please let us know if you require any recruitment documentation in other formats or if you require reasonable adjustments to be made during the recruitment process. Please be assured that any such information will be held separately to your recruitment application and will not be considered as part of the selection process.
Beauty Content Creator for 40+ Audiences | Viral Video in London employer: Dormont Manufacturing Co
At You Magazine, located in the vibrant High Street Kensington, London, we pride ourselves on being a leading employer that champions creativity and inclusivity. Our dynamic work culture fosters innovation, allowing our Beauty Content Creators to thrive while producing engaging content for our 40+ audience. With a commitment to employee growth and a focus on diversity, we offer unique opportunities to collaborate with industry experts and make a meaningful impact in the beauty and lifestyle space.
StudySmarter Expert Advice🤫
We think this is how you could land Beauty Content Creator for 40+ Audiences | Viral Video in London
✨Tip Number 1
Get your social media game on point! Start by showcasing your beauty content on platforms like TikTok and Instagram. Use trending hashtags and engage with your audience to build a following that catches the eye of potential employers.
✨Tip Number 2
Network like a pro! Connect with PRs and other beauty industry contacts. Attend events, join online forums, and don’t be shy about reaching out to people in the industry. Building relationships can lead to exciting opportunities!
✨Tip Number 3
Show off your creativity! When you apply, think outside the box and pitch some unique video ideas that resonate with the 40+ audience. This will demonstrate your understanding of the target demographic and your ability to create engaging content.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive and take the initiative to connect with us directly.
We think you need these skills to ace Beauty Content Creator for 40+ Audiences | Viral Video in London
Some tips for your application 🫡
Show Your Passion for Beauty:When you're writing your application, let your love for beauty content shine through! Share your favourite trends and how you keep up with the latest in the industry. We want to see that you're not just a creator, but a true enthusiast.
Be Creative with Your Ideas:This role is all about big ideas, so don’t hold back! In your application, pitch a few entertaining video concepts that would resonate with our 40+ audience. Show us your innovative thinking and how you can bring something fresh to the table.
Highlight Your Social Media Savvy:Make sure to mention your experience with TikTok and Instagram. We’re looking for someone who knows how to engage an audience, so share any metrics or successes you've had on these platforms. Numbers speak volumes!
Keep It Organised and Professional:Even though we love creativity, a well-structured application goes a long way. Make sure your CV and cover letter are clear, concise, and free of typos. And remember, applying through our website is the best way to get your foot in the door!
How to prepare for a job interview at Dormont Manufacturing Co
✨Know Your Audience
Before the interview, dive deep into understanding the 40+ audience that the company targets. Familiarise yourself with their interests, preferences, and the types of beauty content that resonate with them. This will help you tailor your ideas and show that you’re not just a content creator, but someone who truly understands the audience.
✨Showcase Your Creativity
Prepare to present some innovative video ideas that could go viral. Think outside the box and come up with concepts that are entertaining yet informative. Bring along examples of your previous work that highlight your creativity and ability to engage viewers, especially on platforms like TikTok and Instagram.
✨Be Ready to Discuss Trends
Stay updated on the latest beauty trends and social media movements. During the interview, be prepared to discuss how you would incorporate these trends into your content. This shows that you’re proactive and can adapt to the fast-paced nature of the industry.
✨Demonstrate Your Organisational Skills
Since the role involves managing shoots and coordinating with various stakeholders, be ready to talk about your organisational skills. Share specific examples of how you’ve successfully managed projects in the past, from concept to execution, and how you handle tight deadlines while maintaining attention to detail.
