At a Glance
- Tasks: Drive impactful marketing strategies in the mental health sector using innovative AI tools.
- Company: Join a mission-driven clinical AI company transforming mental healthcare access.
- Benefits: Gain hands-on experience, autonomy, and growth opportunities in a supportive team.
- Other info: Collaborate with senior leaders and embrace a fast-paced startup environment.
- Why this job: Make a real difference in mental health while developing your marketing skills.
- Qualifications: 1-3 years in marketing, strong interest in B2B and account-based marketing.
The predicted salary is between 30000 - 40000 £ per year.
Reporting to: UK General Manager
Location: London / UK hybrid or remote
Level: Junior / Early career
About us
We are a clinical AI company with a clear mission: using evidence-based clinical AI to make quality mental healthcare accessible to everyone, everywhere. We believe technology can play a meaningful role in improving access to mental healthcare, reducing pressure on overstretched services, and supporting better outcomes for patients - but only when it is built responsibly, grounded in evidence, and designed around the realities of care delivery. Our work in the UK is focused on supporting NHS Talking Therapies and wider mental health services. As a small, ambitious team, we are helping drive real change in how mental healthcare is delivered across the UK.
About the role
We are looking for an ABM & Marketing Executive to help grow our presence across the UK mental health market. This is a junior but high-impact marketing role with a strong focus on account-based marketing, supporting targeted engagement with priority accounts across NHS Talking Therapies and wider mental health services. You will work closely with the UK General Manager to help shape and implement strategies for key accounts, identify the right organisations and stakeholders, and improve how we engage the market. Alongside ABM activity, you will also support broader marketing initiatives across content, campaigns, webinars, events, CRM, and day-to-day execution. This is a hands‑on role for someone who wants high autonomy, real responsibility, and the chance to learn fast inside a mission‑driven AI company. You should be excited by the opportunity to test ideas, take ownership, and embrace the latest AI marketing tools to help us build a smarter, more modern marketing engine.
What you’ll do
- Support the planning and delivery of account-based marketing activity across priority UK accounts
- Research target organisations, services, and stakeholders to help build account plans, contact lists, and engagement strategies
- Help shape, set up, and implement targeted engagement strategies for priority accounts
- Coordinate tailored outreach and campaign activity across channels including email, LinkedIn, webinars, events, and follow‑up communications
- Work closely with the UK General Manager and wider team to ensure account engagement is well organised, relevant, and timely
- Support the execution of broader UK marketing campaigns and initiatives
- Help create and adapt marketing assets including one‑pagers, case studies, email copy, social content, event materials, and presentations
- Use the latest AI marketing tools to improve research, content creation, campaign execution, and productivity, while maintaining high standards of quality and accuracy
- Maintain CRM and campaign data, support audience segmentation, and help track engagement and performance
- Assist with webinars, roundtables, conferences, and other market-facing activity
- Contribute to market research, campaign reporting, and day‑to‑day marketing coordination
- Take ownership of projects and deliver them with a high degree of autonomy
What we’re looking for
- 1‑3 years of experience in a marketing role, internship, graduate programme, or similar commercial environment
- A strong interest in B2B marketing, with enthusiasm for account-based marketing and targeted campaign execution
- Excitement about using the latest AI tools to work smarter, test ideas faster, and improve marketing effectiveness
- Excellent written communication skills and strong attention to detail
- Good organisational skills, with the ability to manage multiple tasks and priorities
- A proactive, hands‑on approach and willingness to support across a range of marketing activities
- Comfort with autonomy, ownership, and a fast‑moving startup environment
- Confidence working with different stakeholders in a collaborative, high‑trust team
- Genuine interest in healthcare, mental health, and the role AI can play in improving access and quality of care
Desirable experience
- Exposure to HubSpot or another CRM / marketing automation platform
- Experience supporting campaigns, events, webinars, email marketing, or content development
- Experience using AI tools to support research, content, workflow, or campaign execution
- Experience in B2B SaaS, healthtech, or another complex or regulated market
- Familiarity with the NHS, mental health services, or public‑sector audiences
- Interest in AI, digital health, or innovation in healthcare
Why join us
This is an opportunity to join a mission‑driven AI company working on one of the most important challenges in healthcare today. You will be part of a small UK team with the chance to make a visible impact from day one. This role offers a rare combination of autonomy, responsibility, and growth: you will not just support someone else’s strategy, you will help shape and implement your own. You will gain hands‑on experience in account-based marketing while building broad marketing skills across campaigns, content, events, and market development. You will work closely with senior leadership in the UK, use the latest AI marketing tools in practice, and play a role in helping change the way mental healthcare is delivered across the country. We are looking for someone who is excited by the craft of marketing and who feels strongly about our mission: using evidence-based AI to make quality mental healthcare accessible to everyone, everywhere.
ABM & Marketing Executive in London employer: Dormont Manufacturing Co
Join a dynamic and mission-driven clinical AI company based in London, where you will have the opportunity to make a tangible impact on mental healthcare accessibility. As an ABM & Marketing Executive, you'll enjoy a supportive work culture that fosters autonomy and innovation, while gaining hands-on experience in account-based marketing and broader marketing initiatives. With a strong focus on employee growth and the use of cutting-edge AI tools, this role offers a unique chance to contribute to meaningful change in the healthcare sector.
StudySmarter Expert Advice🤫
We think this is how you could land ABM & Marketing Executive in London
✨Dive into Marketing Meetups
Get yourself to local marketing meetups and networking events. These are gold mines for entry-level folks like us to meet industry pros and learn what skills are hot right now. Plus, you never know who might be looking for someone like you to hire—make those connections count!
✨Start a Personal Project
Why not kick off a blog or a social media account where you can showcase your marketing skills? Share insights, strategies, or even trends you spot. This not only lets potential employers see what you can do but also helps you build a portfolio that's all your own!
✨Engage in Online Marketing Communities
Join online platforms like LinkedIn Groups or Reddit communities focused on marketing. Engage in conversations, ask questions, and share your thoughts on industry trends. This visibility can lead to recommendations or even job notices that aren’t widely advertised!
✨Keep an Eye on Creative Internships
Look out for internships on company websites, especially those like Dormont Manufacturing Co who value fresh perspectives. Many companies offer entry-level roles as a stepping stone, so apply through their careers page and embrace the chance to shine!
We think you need these skills to ace ABM & Marketing Executive in London
Some tips for your application 🫡
Show Off Your Creativity!:In marketing and communications, creativity is key! Make sure your application showcases your unique style. Whether it’s in your CV or cover letter, use dynamic language and possibly even a personal branding statement that reflects who you are and what you can bring to Dormont Manufacturing Co.
Demonstrate Your Writing Skills:Solid writing skills are a must in this field. Include samples of your work along with your application—whether it’s blog posts, social media campaigns you’ve created, or even university projects. This not only highlights your abilities but also gives us an insight into your writing style.
Tailor Your Application:For an entry-level position, we want to see your potential and enthusiasm. Research Dormont Manufacturing Co and relate your experiences or coursework to the specific marketing strategies we use. Make it clear why you want to work with us and how you can contribute to our mission.
Don’t Skip the Personal Touch!:In your cover letter, add a few lines about why marketing and communications excite you. Personal anecdotes about experiences you've had or moments that sparked your interest in the field can show us your passion and drive. And remember, we love candidates who take the time to apply through our website!
How to prepare for a job interview at Dormont Manufacturing Co
✨Show off your creative flair!
In marketing communications, creativity is key. Make sure to prepare a portfolio showcasing any relevant projects you've worked on, whether that’s social media campaigns, design work, or interesting content you’ve created. Let your personality shine through—it's all about how you can engage an audience!
✨Brush up on your tools and trends
Familiarise yourself with common marketing tools and platforms like Hootsuite, Canva, or Google Analytics. If you know about the latest trends in digital marketing, such as influencers or content marketing strategies, you'll show you're proactive and ready to dive into the role at Dormont Manufacturing Co.
✨Demonstrate your passion for the industry
Since this is an entry-level position, don't worry about extensive experience—focus on your enthusiasm and eagerness to learn. Be prepared to talk about why you're interested in marketing communications and how it fits into your career goals. Showing this passion can really set you apart!
✨Nail that STAR technique
Many interviews in marketing communications may involve behavioural questions. Use the STAR technique (Situation, Task, Action, Result) to structure your answers and showcase your problem-solving abilities. Prepare a couple of examples related to teamwork or creative projects to illustrate your points well!
