At a Glance
- Tasks: Support senior team members with insights and strategies in digital marketing.
- Company: Join KINESSO, a leading performance marketing agency within IPG Mediabrands.
- Benefits: Enjoy flexi-leave, free meals, wellness programmes, and generous parental leave.
- Other info: Collaborative culture with opportunities for growth and development.
- Why this job: Make an impact by turning data into actionable insights for top clients.
- Qualifications: Passion for digital marketing and strong analytical skills required.
The predicted salary is between 40000 - 50000 £ per year.
About Us
KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn ‘action’ into ‘outcome’ for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning performance marketing and data and technology. Fuelled by a deep understanding of consumer behaviour, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client’s function and needs. The company has more than 6,000 employees operating in more than 60 countries.
Role Description
You will be responsible for supporting the senior team members on the delivery of meaningful insights and strategic direction across the agency’s full range of digital marketing disciplines (including SEO, Biddable Media, Content and Social), in addition to primary research and audience insights. Your day-to-day role will involve providing insights to senior team members across our Research & Insights and Solutions departments to use when shaping their digital marketing strategies or compiling consultancy projects. You will also be asked to attend client QBRs in order to discuss your findings and provide context. Therefore, the ability to gather and analyse data, extrapolate meaningful insights and produce recommendations from this is paramount to the role.
Key Responsibilities
- Providing data insights and collateral for sales meetings/pitches, client reviews and digital consultancy projects.
- Identifying opportunities for new sales and to grow accounts across the existing client base.
- Supporting existing clients and internal stakeholders with ad‑hoc data analysis.
- Assisting in the creation, implementation and analysis of primary research methodologies.
- Creating thought leadership to market the Research & Insights team and the agency in general.
- Assisting in the fostering of trusting relationships with prospects, clients and internal stakeholders.
- Attending client QBR meetings, in person, to discuss your findings.
Desired Skills & Experience
- Quick and diligent learner, who is passionate about growing their digital marketing knowledge.
- Ability to interpret large amounts of information, identify actionable insights and present them in a digestible format.
- Experience/understanding of Marketing principles and how these fit within business (essential).
- Digital marketing channels including SEO, Content Marketing, Biddable Media, UX and Social Media (desirable).
- Primary research methodologies (questionnaires, focus groups etc.) and audience insights (desirable).
- Proficient in the use of MS Excel, PowerPoint and Word. Advanced Excel knowledge is desirable.
- Great interpersonal skills and a collaborative mindset.
- Ability to perform under pressure; managing multiple projects and working to tight deadlines.
Employee Transparency
At IPG Mediabrands, we celebrate differences and believe this makes us stronger. IPG Mediabrands are an equal‑opportunity employer committed to championing an inclusive culture that provides a sense of belonging for all our employees. We do not discriminate against any applicant based on age, disability, race, colour, ethnicity, national origin, gender, sexual orientation, gender identity, religion, belief, marital status or any other characteristic protected by law.
THE PERKS
We aim to provide all our people with a supportive and fun work environment where you can develop your full potential and benefit from the broad range of opportunities within the agency. When you join us, we want to make sure you feel valued – and that you are rewarded for your fantastic work. So, we also offer a range of benefits:
- Flexi‑leave, with 25 days annual leave to be taken as the minimum.
- In addition to your holiday entitlement, the office usually closes between Christmas & New Year.
- Free breakfast and free lunch.
- Early finish Fridays.
- Core Hours (Mon‑Thurs, flexible start/finish times).
- Retail discounts.
- Electric vehicle salary sacrifice car scheme.
- Wellbeing programme, including Headspace & flu jabs.
- Interest‑free season ticket loan.
- Paid time off for Volunteering.
- Group Income Protection.
- Life Assurance.
- Private Medical Insurance or Health Cash Plan (dependent on level).
- Group Personal Pension Plan with matched contributions from 3‑6%.
- Generous Parental Leave & Pay.
- Independent mortgage advice.
- Financial education.
- Employee Assistance Programme.
- Free eye tests.
- Flexible benefits including Dental, Travel insurance, Cycle to Work, Gym Discounts and many more!
Insights & Growth Strategist in Leeds employer: Dormont Manufacturing Co
KINESSO is an exceptional employer that fosters a vibrant and inclusive work culture, offering employees the chance to thrive in a technology-driven performance marketing environment. With a commitment to professional growth, KINESSO provides extensive benefits such as flexible leave, wellness programmes, and generous parental leave, ensuring that every team member feels valued and supported. Located within the dynamic IPG Mediabrands network, employees have access to a wealth of resources and opportunities for collaboration across a global scale, making it an ideal place for those seeking meaningful and rewarding careers in digital marketing.
StudySmarter Expert Advice🤫
We think this is how you could land Insights & Growth Strategist in Leeds
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. The more you engage with others, the better your chances of landing that Insights & Growth Strategist role.
✨Tip Number 2
Show off your skills! Prepare a portfolio or case studies showcasing your data analysis and insights. When you get the chance to chat with potential employers, let them see what you can do!
✨Tip Number 3
Practice makes perfect! Get comfortable discussing your insights and strategies. Mock interviews with friends or mentors can help you articulate your thoughts clearly and confidently.
✨Tip Number 4
Apply through our website! We want to see your application, so make sure you submit it directly. It shows you're serious about joining KINESSO and helps us keep track of your progress.
We think you need these skills to ace Insights & Growth Strategist in Leeds
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Insights & Growth Strategist role. Highlight your experience with digital marketing channels and data analysis, as these are key to what we’re looking for.
Showcase Your Insights Skills:We want to see how you can gather and analyse data to produce actionable insights. Include examples of past projects where you've done this, especially if they relate to SEO, Biddable Media, or Content.
Be Personable:Since you'll be attending client meetings, it’s important to show off your interpersonal skills in your application. Let us know how you’ve built relationships in previous roles and how you communicate findings effectively.
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. We can’t wait to hear from you!
How to prepare for a job interview at Dormont Manufacturing Co
✨Know Your Digital Marketing Basics
Make sure you brush up on your understanding of digital marketing channels like SEO, Biddable Media, and Content Marketing. KINESSO values candidates who can interpret large amounts of information and identify actionable insights, so being well-versed in these areas will definitely give you an edge.
✨Showcase Your Analytical Skills
Prepare to discuss how you've gathered and analysed data in previous roles. Be ready to provide examples of how you've turned insights into recommendations. This is crucial for the role, so having specific instances at the forefront of your mind will help you stand out.
✨Practice Your Presentation Skills
Since you'll be attending client QBRs to discuss findings, it's important to practice presenting your insights clearly and confidently. Use tools like PowerPoint to create a mock presentation and rehearse it with a friend or family member to get comfortable with the format.
✨Build Rapport with Interviewers
KINESSO values interpersonal skills and a collaborative mindset. During your interview, focus on building a connection with your interviewers. Ask insightful questions about their work and share your enthusiasm for contributing to the team. A positive attitude can go a long way!