At a Glance
- Tasks: Lead global marketing strategies and execute impactful campaigns for key products.
- Company: Join a fast-growing, inclusive international company with a friendly culture.
- Benefits: Competitive salary, hybrid work model, gym discounts, and volunteering days.
- Other info: Be part of a diverse team that values your unique perspective.
- Why this job: Make a real impact in a leading global organisation focused on positive change.
- Qualifications: Proven B2B marketing experience with strong analytical and strategic skills.
The predicted salary is between 40000 - 50000 £ per year.
The Global Marketing Specialist plays an important role to lead the development and execution of integrated marketing strategies for our key products. This role requires a deep understanding of global market dynamics, customer segmentation and product positioning. You will work cross-functionally with a marketing process manager, business development, product management, regional sales, field marketing and GDC, to support the segment strategy, develop and execute marketing tactics that contribute towards the full marketing funnel to achieve the overall business goals.
What you’ll be doing:
- Develop and execute global marketing strategies, product/portfolio campaigns, and launch programs aligned to POAPs, KPIs, ROI, and pipeline growth targets.
- Build and manage the full marketing funnel (awareness, demand generation, sales enablement), driving prospects, MQLs, opportunities, and revenue growth.
- Lead market, segment, customer, and competitive research to identify trends, insights, and opportunities that inform campaigns and product enhancements.
- Collaborate cross-functionally and regionally (Marketing, Product, Sales, PM, Comms, GDC, Partners) to ensure consistent messaging, branding, and execution.
- Manage, optimize, and analyze digital channels, campaign performance, and CRM data to improve buyer experience, effectiveness, and conversion.
- Develop sales enablement tools, content, events, partner support, and thought leadership to strengthen brand presence and accelerate pipeline.
- Oversee global marketing budgets (up to £125K), chair meetings, track actions, ensure delivery within budget, and maintain high execution standards.
- Build deep product and technical expertise, ensure ethical compliance, explore AI-driven marketing opportunities, and maintain strong stakeholder and agency relationships.
About you:
- Proven B2B marketing experience with strong strategic thinking, analytical capability, and problem‑solving skills.
- Results‑driven and data‑focused, with the ability to forecast, measure, analyze, and report on campaign performance to optimize pipeline impact.
- Highly organized with excellent time management, attention to detail, and the ability to prioritize and multitask effectively within set budgets.
- Proactive, adaptable, and resilient, with up‑to‑date knowledge of B2B marketing trends and the flexibility to navigate changing market conditions.
- Strong communicator and collaborator, able to work effectively with cross‑functional, international, and geographically dispersed teams.
- Experienced in executing global marketing programs and coordinating closely with sales to maximize the effectiveness of campaigns and tactics (events, webinars, email).
What’s in it for you:
- Be part of an ambitious, fast‑growing, international company with a friendly and inclusive culture.
- Drive growth within a leading global organization whose purpose is to work with our customers, to make the world a better place.
- Be a key member of our team in our amazing offices, with a hybrid working model available.
- Access to an on‑site restaurant.
- Gym discounts.
- Volunteering days and much more.
Malvern Panalytical, Micromeritics and SciAps, part of the Spectris Group, are committed to a diverse and inclusive culture where everyone can thrive and achieve a fulfilling career. We encourage applications from underrepresented individuals and people with diverse backgrounds. Although we always select the most qualified applicant for each role and make all decisions without regard to race, sex, age, or any other protected class, we are an inclusive, equal‑opportunity organization that prizes diversity. Your unique perspective is important to us.
Global Marketing Specialist employer: Dormont Manufacturing Co
Join a dynamic and inclusive team at Malvern Panalytical, where as a Global Marketing Specialist, you will play a pivotal role in shaping marketing strategies for a leading global organisation. Enjoy a competitive salary and benefits package, alongside opportunities for professional growth in a collaborative environment that values diversity and innovation. With a hybrid working model, access to on-site amenities, and a culture that prioritises employee well-being, this is an excellent opportunity for those looking to make a meaningful impact.
StudySmarter Expert Advice🤫
We think this is how you could land Global Marketing Specialist
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Dormont Manufacturing Co and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Dormont Manufacturing Co are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Dormont Manufacturing Co on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Dormont Manufacturing Co. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Global Marketing Specialist
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Dormont Manufacturing Co. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Dormont Manufacturing Co:Show us that you’ve done your homework! In your application, briefly mention what you admire about Dormont Manufacturing Co’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Dormont Manufacturing Co
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Dormont Manufacturing Co will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Dormont Manufacturing Co, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
