Global Marketing Expert - Clinical Sales Tools & Training

About Convatec

Pioneering trusted medical solutions to improve the lives we touch: Convatec is a global medical products and technologies company, focused on solutions for the management of chronic conditions, with leading positions in Advanced Wound Care, Ostomy Care, Continence Care, and Infusion Care. With more than 10,000 colleagues, we provide our products and services in around 90 countries, united by a promise to be forever caring. Our solutions provide a range of benefits, from infection prevention and protection of at-risk skin, to improved patient outcomes and reduced care costs. Convatec's revenues in 2024 were over $2 billion. The company is a constituent of the FTSE 100 Index (LSE:CTEC).

This role is responsible for developing clinical sales tools and training that highlight the clinical and economic value proposition of Ostomy Care and FMS using the Convatec selling framework and methodology.

Responsibilities

• Create clinical sales tools that enable the Ostomy/FMS sales and me+ / CIC team members to sell the value of our offering.
• Synthesise and simplify marketing programmes and product launch assets so that they are easily understood and used by our sales reps around the world.
• Train our sales and me+ team globally on when and how to use the marketing assets created, aligned with the Convatec sales process, to improve sales win rates by effectively communicating the value of our offerings (products, services and clinical programmes).

Key responsibilities and authority

• Work closely with SFE to ensure that our value proposition is a key part of the Convatec sales process training.
• Create playbooks and clinical sales tools that enable the Ostomy/FMS sales team members to sell the value of our offering (products, services and clinical programmes).
• Build clinical selling training for new product launches, campaigns, or the latest evidence in Articulate Rise.
• Work closely with all members of the global marketing team.
• Create clinical toolkits for our sales organisation, clearly aligned with the Convatec sales process.
• Drive ShowPad adoption through the development of strong interactive content and track usage and insights.

The role requires a strong eye for detail, the ability to work independently, excellent project management and communication skills, and the ability to collaborate with marketing and sales personnel. Sales and adult learning experience is highly desirable.

Qualifications/Education

• Bachelor's degree required.
• 2 to 5 years' sales and/or marketing experience; strong preference for sales rep experience in a medical device company.
• Nursing background is highly desirable.
• Experience in adult learning and building training in Articulate Rise.
• Understand a sales process and how to align sales tools to advance it.
• Ability to train sales team members on when and how to use sales tools created.
• Possess advanced Microsoft Office product knowledge Excel, Word, PowerPoint and Outlook.
• Be proficient in Adobe Creative Suite (e.g., Photoshop, Illustrator, InDesign, Acrobat, etc.).
• Demonstrate adaptability maintain effectiveness in varying environments, tasks and responsibilities, or with various types of people.
• Multi-task effectively and enjoy working in a fast-paced environment.
• Plan and organise establish a course of action to accomplish goals and evaluate results, develop schedules and task/people assignments, orchestrate multiple activities at once to accomplish goals, and use resources effectively and efficiently.
• Manage time use time effectively and efficiently, and attend to a broader range of activities simultaneously.
• Communicate effectively in writing and orally be able to speak and write clearly and concisely, and get messages across that have the desired effect.
• Pay attention to detail be thorough in accomplishing a task with concern for all the areas involved, no matter how small, and not overlook what needs to be done be relied upon to do each task accurately and completely.
• Collaborative team player with a focus on continuous improvement.

Examples

OC/FMS Global Marketing will shift from doing work by request to partnering with our stakeholders towards shared growth objectives. Change management is required within the global marketing team and its stakeholders to evolve the global marketing team from a service bureau to a global demand generation engine. Specifically, sales effectiveness and clinical marketing are just being built in ostomy care and need to continue to evolve to deliver value, scale to business needs, and impact globally.

Dimensions

Principal Contacts

• Internal: Sales Effectiveness Centre of Excellence, Sales, Marketing and IT to create sales tools and programs that enable our sales teams to sell the value of our full OC/FMS offering.
• External: HCP and consumers to understand the market problems our solutions solve, to uniquely different OC/FMS offering.

Geographical scope: global

Travel Requirements

The position may involve travel up to 25% of the time, mostly within North America and Europe, to participate in local sales/team meetings and conferences. Travel will be scheduled with reasonable notice. Most trips will include overnight travel.

Languages

Speaking: Yes English
Writing/Reading: Yes English
Additional languages are nice to have: Italian, French, Portuguese, Spanish, German, and/or Polish.

Working conditions

Remote or hybrid working 2 to 3 days per week in the office, driven by business requirements, as Convatec has a flexible approach to office-based working. Preference for proximity to the Paddington, London, UK or Lexington, US, offices.

Equal opportunities

Convatec provides equal employment opportunities for all current employees and applicants for employment. This policy means that no one will be discriminated against because of race, religion, creed, color, national origin, nationality, citizenship, ancestry, sex, age, marital status, physical or mental disability, affectional or sexual orientation, gender identity, military or veteran status, genetic predisposing characteristics or any other basis prohibited by law.